Instapage is the best platform to help you create effective landing pages and increase sales. Sending Instapage Form Integrations
It certainly sounds like a capable product, with a professional set of modern landing page templates and a powerful page builder tool. Is it, however, as good as it appears? And will it be able to assist you in creating conversion-focused landing pages with minimal effort? Is the high price worth it?
These are some of the questions we’ll be asking in this Instapage evaluation.
This review will help you decide if Instapage is the best landing page builder for your project by covering the main features as well as a look at what it’s like to use it.
Let’s get started…
Instapage Video Review
Instapage is a cloud-based platform which includes everything needed to create and publish landing pages.
Instapage lets you create conversion-focused landing pages regardless of whether or not you have an existing website. This will help you generate more leads and sell more products.
There’s no need for any coding or design experience, because Instapage’s features truly simplify the process of creating effective landing pages — regardless of what you’re trying to promote. You can use visitor data such as heatmaps, analytics and split-testing to improve your landing page designs.
Before we get to the important section that covers exactly what Instapage can do, how those features interact, and whether or not Instapage is simple to use, here’s a quick rundown of why you might choose this landing page builder:
A library of customizable templates — With over 80 high-quality templates to choose from, you’ll never have to start from scratch or look for ideas for your next landing page.
Intuitive landing site editor –Instapage’s drag & drop interface for building pages is simple and powerful.
Instapage is an efficient form builder. You can easily create customized forms for user information.
Useful widget selection – In addition to forms, you can easily include other elements to your landing page, such as images and videos.
Tracking and reporting – With the built in analytics, heatmap and A/B test tools, it’s easy to quickly see what’s working and how you can optimize your landing page for better results.
Integration options — Using Zapier, Instapage can connect to a wide range of services, including email marketing platforms, WordPress, and many others.
Hosted system –Instapage hosts everything on its own, instead of using a WordPress plugin. Your account is able to create landing page for multiple websites or projects. Instapage allows you to publish landing pages quickly on your WordPress website.
We’ll get to the pricing details of Instapage later on in this review, but, if this sounds like the tool for you, there’s a 14-day free trial available.
If you are looking for an easy-to-use landing page builder, the Instapage overview should appeal to you.
How well are these features actually working? And do they live up to the hype? Let’s take a deeper look at Instapage’s key functions.
Instapage claims there are over 200 templates, but a quick search of the library revealed only 80.
You might not be able to use all the templates (e.g., the thank you page templates) as full landing pages options.
However, as you can see from the landing page library, the templates you do get access to are of very high quality and cover a wide range of objectives.
When creating a new landing page, you can quickly find the type of template you’re looking for thanks to the filters.
You can get a good idea of who Instapage’s target audience is by looking at the templates that cover product sales, signup forms, event registrations, and app downloads.
Instapage’s main selling proposition is its landingpage editor. It allows you to modify the templates and even delete them.
DRAG-AND-DROP LANDING PAGE EDITOR
Whether you start with a blank canvas or one of the templates, the Instapage editor allows you to create a unique landing page. In fact, the key word when describing the Instapage landing page editor is probably freedom.
Instapage’s page builder allows you, unlike most other WordPress page builders, to position your elements wherever you want them to be. The items on your page are not limited to a grid layout, column- and row-based structures; they can be moved around the canvas.
It can be overwhelming to not have restrictions and full creative freedom. Instapage provides a way to make sure you have everything in order.
A nice feature in page builders is the ability for you to move items around. The distance between the item and any other content on the page is displayed. This makes it very easy for perfectionists, such as page designers, to position their elements. You can drag and drop items to move them around on the page. They are then gently snapped to their underlying grid layout.
While you may ignore this grid or other indicators, it can help to have some direction when placing page elements.
By clicking the preview button, you can view your landing page from any browser tab. Because the page builder is WYSIWYG, you don’t have to view your design as often as it appears in the editor.
Instapage allows you to easily modify the pages’ elements using its page builder interface. An edit button and a few settings can be found when you select an item from the page.
Clicking the edit button will allow you to see the item’s properties and make any changes beyond those that are available on the floating bar.
Instapage is a great tool for creating multiple landing page templates for clients and yourself. You can use Instablocks to create a list of reusable assets that you can add to any of your landing page.
A custom testimonials block could be created with positive feedback by your customers. You can save it as an Instablock. This allows you to insert Instablocks into landing pages whenever you need them.
Instablocks are also useful for creating page headers, footers and calls-to-action. Instapage also includes many Instablock templates you can use to create your own assets.
You might be curious if it is possible to update an Instablock within the library and have those changes automatically applied in all instances of that Instablock on your published pages. Instapage Enterprise is the best option to enable Global Blocks functionality.
LANDING PAGE WIDGETS
You can insert many elements to your landing pages quickly using the Instapage widgets. To add one to your page click on the Instapage sidebar menu widget icon. The widget will be dropped onto your canvas.
The widget can then be moved about the page and edited. You can also specify the action associated to a widget. For example, what happens when a button clicks.
Instapage has many useful options. However, widget selection is the most problematic part of Instapage. This is especially true when compared to WordPress page builders, such as Divi Builder and Elementor. Instapage makes it easy to add the following widgets into your landing pages.
- Vertical and Horizontal lines
- HTML widgets
Instapage allows you to create your own testimonial panels or pricing tables by combining text, image and headlines widgets. However, it is not as easy as adding a purpose-built widget to your pages. While there are already pre-built pricing sheets and other elements available in the page templates, you won’t be able to drag and drop them onto your pages.
Instablock allows you to save an element for reuse on other pages, such as a pricing or call-to action, using the feature mentioned above.
MOBILE-FRIENDLY PAGE DESIGNS
Instapage makes landing pages mobile-friendly by default. In the editor, however, you can switch to the mobile version of the page you are working on, and make changes that only mobile customers will see.
So, if the idea of displaying slightly different versions of your landing pages depending on whether your visitors are using a smartphone or a desktop device sounds appealing, Instapage supports it. However, you can’t make two completely different versions of a page. Instead, you can simply hide elements that you don’t want mobile users to see.
Instapage has a very powerful page builder. The interface is simple and easy to use. It also allows for a lot more flexibility in positioning items. If you need help aligning your pages elements, it will also provide helpful guidance. It is disappointing that there are not pre-built elements and widgets, but you can create most items by hand and save them for later.
LANDING PAGE PUBLISHING OPTIONS
After you’ve created a landing page with Instapage, you have a few publishing options, which include:
- It can be published on your domain.
- It is published on a WordPress blog using a free plugin.
- It was published on a Drupal website.
Instapage demo domains can be used to test landing pages. However, you should not run campaigns from landing pages published in this way. Instead, you should use a domain that you have already registered elsewhere.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
After linking your WordPress website with Instapage, you can select the landing page that you want to publish from the list of options. All landing pages that you have published in Instapage will be available via a dropdown menu on your WordPress dashboard.
Instapage pages can be published to your WordPress website in a variety of formats. You can choose whether they are displayed as landing pages, 404 error pages, or your homepage.
You should be able to view that landing page on your WordPress website once you’ve selected a page, entered a URL for it, and clicked the Publish button. You can publish landing pages to a Drupal website following a similar process. Sending Instapage Form Integrations
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
You can publish landing pages on websites built with WordPress or Drupal. Additionally, your pages will be available online using a domain you have registered.
Instapage contains instructions for many of most popular registrars. These will assist with connecting your domain quickly to your Instapage Account. You can also find extensive documentation on the website to help you understand the process.
Instapage gives you the ability to connect unlimited numbers of domains and/or subdomains to your Instapage account. This allows you to publish up-30 landing page experiences at one time on the Enterprise and Business plans.
You can also download landingpages and share with Instapage members, who can edit and then publish them in their own accounts.
INSTAPAGE INTEGRATION OPTIONS
Instapage landingpages can be linked to third-party tools such as email marketing and analytics software. To collect payments online, connect your landing pages to a Shopify ecommerce store or PayPal if you want to promote products with Instapage.
Zapier is another integration that Instapage offers to make your landing pages more accessible to other apps and services. If you want to connect your landing pages to a specific service, read the integration documentation to see if it’s possible with Instapage.
TRACKING, TESTING AND REPORTING
Once you publish a landing site, you can track its performance. You can use the heatmap tool built into your browser to track what visitors did when they viewed your pages. This includes where they clicked and how far they scrolled.
If your landing page doesn’t generate as many leads, the heatmap might reveal potential issues such as buttons that visitors aren’t recognising as buttons or forms that are too far below the page’s main scrolling area.
In addition to heatmaps, you can see your pages’ conversion rates and other analytics data to help you monitor their effectiveness. Google Analytics integration gives you even more insight into how pages perform.
Instapage allows you to do A/B testing on landing pages to increase conversions. You can copy a landing pages using the controls. Once you’ve done that, you can then modify the page to make it more appealing to your visitors, such a changing the call of action. Instapage will then show your visitors the various versions of your page to see which one performs the best.
OTHER FEATURES OF INSTAPAGE
We’ve seen the Instapage templates, the ease of creating landing pages and publishing them, along with a few other features that you can do using this tool.
Instapage on the other hand has many more features that have made it one the most popular and effective landing page creator and lead generation services.
Some of these characteristics are as follows:
- Multiple users can collaborate on the project and create the same landing pages. All communication is tracked and updated.
- Integrate with Google AdWords for access to advertising data within your Instapage dashboard.
- This large online documentation library will assist you in getting the most from Instapage.
- Google AMP landingpage creation is supported.
Visit the plans page to see the full list of Instapage features. Sending Instapage Form Integrations
This review should help you determine if Instapage suits you. The trial offer allows you to test it free of charge for 14 days. To get the trial, enter your payment information. You’ll be automatically charged when the trial ends. Cancelling is also possible.
You can sign up for Instapage if you like the trial.
Instapage Business Plan is available. It costs $199 a month or $149 if it’s paid annually. Although a monthly payment is more expensive than monthly, a one-off payment of $1788 can be made to get Instapage Business.
You can also choose a custom Enterprise Plan that is customized to your specific needs and priced according to your configuration. Your personalized Enterprise plan will take place after you have spoken with our sales team.
You can check the Instapage pricing webpage to see exactly what’s included in the Business plan, as well as any extras for Enterprise customers.
Instapage Pros and Cons
Instapage is a powerful tool that can create landing pages and generate leads. But are you sure it is right for your business?
Before we conclude our review, we’d like to give you a quick overview of Instapage’s most notable features as well as its potential drawbacks.
- A nice selection of professional-looking landing page templates.
- You will be able to sell files through your landing pages.
- This is a simple, but effective landing page creator.
- There are many options available for publishing landing pages.
- You have a lot of tools and data to help you optimize your pages.
- Features that make Instapage ideal for teamwork and client collaboration.
- We offer excellent mobile support to assist in the creation of mobile-friendly landing sites.
- You can find lots of information online and have access to a responsive chat support channel.
- There aren’t as many landing page templates as some other tools, such as Leadpages.
- 30 published landing page experiences, 30,000 unique users per month and five workspaces are all part the business plan. Five team members are also included.
- It is not recommended for novice website owners due to its high price.
Those advantages and disadvantages should help you decide whether Instapage is the best landing page builder for you.
Final Thoughts Sending Instapage Form Integrations
Instapage is a highly capable landing page maker and publishing tool.
The advanced page builder and starter templates will make it easy to create the perfect landing pages for your project.
Instapage is a WordPress plugin that makes publishing landing pages easy. Publishing landing pages on your own domain is possible, but it’s not as easy as publishing them on your WordPress site. Instapage provides all your hosting needs.
Instapage can be used for many projects because it allows you to download and collect leads via landing pages. You can also integrate your pages with third-party services. However, there are limited options to sell products directly from your landing pages.
Although it has some great features, the biggest hurdle will be deciding whether $149 or more per monthly is worth it for a landingpage builder. Instapage is highly recommended if you are able.
The Divi theme can be used by anyone who is already using WordPress, or intends to start. It costs $89. While you will need to pay web hosting for your site to go online, there are great web hosts that are affordable.
Divi and other WordPress page builders may not have everything that Instapage does. However, if you only want to publish a few landing pages to increase blog subscribers or start promoting your side hustle, a WordPress-based configuration may make more financial sense. Instapage is another option that you could consider if your project grows.
Instapage is a great landing page builder if you are ready. Sending Instapage Form Integrations