Instapage is a platform that allows you to create landing pages that generate leads and sell more products. Pop Up Box Instapage
It certainly sounds like a capable product, with a professional set of modern landing page templates and a powerful page builder tool. But is it as great as it looks? What about creating conversion-focused landing sites with minimal effort? The relatively high price makes it seem expensive.
These are the questions you’ll be answering during this Instapage review.
This review will help decide if Instapage’s landing page creator is right for you. We cover both the main features and a look at how it works.
Let’s get started…
Instapage Video Review
Instapage is an online platform that allows you to publish and create landing pages.
Instapage makes it easy to create conversion-focused landing page designs, regardless of whether you have a website, an online presence, or both.
There’s no need for any coding or design experience, because Instapage’s features truly simplify the process of creating effective landing pages — regardless of what you’re trying to promote. Heatmaps, analytics, and split-testing tools, for example, allow you to use visitor data to improve the effectiveness of your landing page designs.
Before we get to the important section that covers exactly what Instapage can do, how those features interact, and whether or not Instapage is simple to use, here’s a quick rundown of why you might choose this landing page builder:
You can access a library of high-quality templates that you can customize — There are over 80 templates available to choose from so you don’t have to start again or search for inspiration for your next landing page.
Intuitive landing site editor –Instapage’s drag & drop interface for building pages is simple and powerful.
Instapage is a powerful form builder. It allows you to easily create custom forms that collect user information.
Useful widget selection – In addition to forms, you can easily include other elements to your landing page, such as images and videos.
Tracking & reporting — Use the integrated analytics, heatmaps and A/B-testing tools to quickly assess what is and isn’t working on your landing pages, then optimize them for improved results.
Integration options — Instapage is able to connect to a wide variety of services using Zapier. This includes email marketing platforms like WordPress and many more.
Hosted system –Instapage hosts everything independent of your website and not using a WordPress landing pages plugin. You can use your account to create landing pages for multiple projects and websites. Instapage, on the other hand, allows you to quickly publish landing pages on your WordPress website.
Instapage’s pricing details will be discussed later in this review. However, if you think this tool is right for you, there’s an 14-day complimentary trial.
Instapage is a powerful and user-friendly landingpage builder.
But have they been used effectively? What do they actually do? Let’s take a deeper look at Instapage’s key functions.
The Instapage marketing content claims that there are more than 200 templates to choose from, but browsing the library revealed that there were only about 80.
Some of the templates, such as the thank you page templates, were not full landing page options either, so don’t let the headline figure of more than 200 templates sway your decision.
However, as you can see from the landing page library, the templates you do get access to are of very high quality and cover a wide range of objectives.
When creating a new landing page, you can quickly find the type of template you’re looking for thanks to the filters.
Look at Instapage templates to get an idea of the target audience. These include signup forms for product sales, event registrations and app downloads.
Instapage’s main selling point is its landing page editor. You can use the templates in any state you like, or even create your own.
DRAG-AND-DROP LANDING PAGE EDITOR
Instapage allows you to create a unique landingpage, whether you start with a blank canvas (or one of the templates). In fact, the key word when describing the Instapage landing page editor is probably freedom.
Instapage’s page creator allows you to position elements anywhere on your page. You don’t have to stick with a grid layout or a row- and column-based structure for your pages. Instead, you can move the elements on your page anywhere on the canvas.
It can feel overwhelming to be free from any restrictions and allow for complete creativity. Instapage makes it easy to arrange your elements on the page by providing helpful grids and markers that you use when you move items about the page.
A great feature of the page builder is the ability to display the distance between an item and other content. This makes it simple for perfectionists who want to place their elements on the page. You can drag and drop items to move them around on the page. They are then gently snapped to their underlying grid layout.
While you are free to disregard this grid and other indicators, it is useful to have some direction when arranging the page elements.
To preview your landing site in a new browser tab, click the preview button. Because the page builder is WYSIWYG, you don’t have to view your design as often as it appears in the editor.
Instapage makes it easy for you to modify the elements within your pages with its intuitive page builder interface. A few settings are available when you choose an item from the page.
You can view the item’s attributes in the side panel by clicking on the edit button.
Instapage’s time-saving feature is great if you plan to create multiple landing pages, either for your clients or yourself. Instablocks is a feature that allows you to create a library of reusable assets, or blocks, that you can insert into any of your landing pages.
A custom testimonials block could be created with positive feedback by your customers. You can save it as an Instablock. You can then quickly insert the Instablock whenever you want to include testimonials in a landing page.
Instablocks are also useful for creating page headers, footers and calls-to-action. Instapage offers a range of Instablock templates to help you create your own assets.
It is possible to update an Instablock in your library and have the changes applied automatically to all instances of that block within your published pages. Instapage Enterprise license is required to access the Global Blocks functionality.
LANDING PAGE WIDGETS
Instapage widgets make it easy to insert various elements into landing page designs. Simply click on the Instapage widget icon in the sidebar menu to add it to your page. It will then be dropped onto the canvas.
You can move the widget around and edit its appearance and contents. You can also set the action for a widget. This could be what happens when you click a button.
Although there are many useful options, Instapage’s widget selection is perhaps the weakest part of Instapage, especially when compared with WordPress page builders such as Divi Builder or Elementor. Instapage allows you to add the following widgets on your landing pages.
- Lines for Horizontal and Vertical Transport
- HTML widgets
Instapage allows you to create your own testimonial panels or pricing tables by combining text, image and headlines widgets. However, it is not as easy as adding a purpose-built widget to your pages. You can save time by using pre-built pricing tables or other elements from the page templates. However, adding these widgets to your pages is not as easy as using ready-made widgets you can drag and drop onto them.
Instablock allows you to save an element for reuse on other pages, such as a pricing or call-to action, using the feature mentioned above.
MOBILE-FRIENDLY PAGE DESIGNS
All landing pages created with Instapage by default are mobile-friendly. You can change to mobile view in the editor and make any changes only mobile users can see.
Instapage supports the concept of different landing pages for smartphone and desktop users. There are no two versions of a page that can be made. You can hide any elements you don’t want mobile visitors to see.
Instapage’s page builders are extremely powerful. The interface is very easy to use. Although there are no pre-built widgets or elements, most items can be made by hand and saved for later.
LANDING PAGE PUBLISHING OPTIONS
After you’ve created a landing page with Instapage, you have a few publishing options, which include:
- You can publish it on your own domain.
- It is published on a WordPress blog using a free plugin.
- It was published by Drupal.
You can also test your landing pages on an Instapage demo domain, but it is not recommended that you run campaigns on any landing pages published in this manner. Instead, you should register another domain.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
After linking your WordPress website with Instapage, you can select the landing page that you want to publish from the list of options. All landing pages that you have published in Instapage will be available via a dropdown menu on your WordPress dashboard.
When you publish an Instapage page to your WordPress website, you can choose whether it is displayed as a landing page, a 404 error page, or your website’s homepage.
After you have selected a page and entered a URL, click the Publish button to make it visible on your WordPress website. Publishing landing pages on a Drupal website follows a similar procedure. Pop Up Box Instapage
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
A domain name that you’ve registered can be used to publish landing pages on WordPress or Drupal websites.
Instapage provides instructions for several of the most well-known registrars. This will help you quickly connect your domain with your Instapage account. Additionally, the website contains extensive documentation that explains the process in greater detail.
Instapage gives you the ability to connect unlimited numbers of domains and/or subdomains to your Instapage account. This allows you to publish up-30 landing page experiences at one time on the Enterprise and Business plans.
You can also download landing webpages and share them on Instapage. Other Instapage users can edit and publish them in the accounts.
INSTAPAGE INTEGRATION OPTIONS
Your Instapage landing pages can be integrated with a variety of third-party solutions, such as analytics software, email marketing services, and webinar providers. Connect your landing pages to Shopify or PayPal to receive payments online.
Instapage can also be integrated with Zapier to connect your landing pages to even more apps and services. Instapage integration documentation can help you determine if your landing pages can be connected to a particular service.
TRACKING, TESTING AND REPORTING
Once you publish a landing site, you can track its performance. The built-in heatmap tool can be used to see what visitors did while they were viewing your pages. It will show you where they clicked and how far down they scrolled.
If your landing page isn’t generating as many leads as you’d like, the heatmap could reveal any potential issues, such as buttons that your visitors aren’t recognizing as buttons or forms that are too far down the page, past where the majority of your audience is scrolling.
In addition to heatmaps, you can see your pages’ conversion rates and other analytics data to help you monitor their effectiveness. Google Analytics integration provides additional information about your pages’ performance.
Instapage allows you to do A/B testing on landing pages to increase conversions. You can make a copy of a landing page using the controls, then make changes to the new version of the page, such as changing the call to action. Instapage will then show your visitors the various versions of your page to see which one performs the best.
OTHER FEATURES OF INSTAPAGE
We’ve seen the Instapage templates, the ease of creating landing pages and publishing them, along with a few other features that you can do using this tool.
Instapage however, offers many other features that have allowed it to grow into one of today’s most popular lead generation and landing page creation services.
These are some of these characteristics:
- Multiple users can collaborate on the project and create the same landing pages. All communication is tracked and updated.
- The ability to integrate with Google AdWords in order to view advertising data within your Instapage dashboard.
- A large online documentation library to help you get the most out of Instapage.
- Google AMP landingpage creation is supported.
Visit the plans page to see the full list of Instapage features. Pop Up Box Instapage
This review should have given you a good idea of whether or not Instapage is right for you. You can still try Instapage for free for 14-days if you aren’t sure. To access the trial, you must enter your payment information so that you can be automatically billed when it expires, but canceling is simple.
If you like the trial, there are two ways to sign up for Instapage.
Instapage Business Plan is available. It costs $199 a month or $149 if it’s paid annually. An annual payment requires a $1,788 initial payment. However, it represents a 25% saving over monthly payments.
You can also choose a custom Enterprise Plan that is customized to your specific needs and priced according to your configuration. After a conversation with the sales team, your customized Enterprise plan will be tailored to your specific needs.
You can check the Instapage pricing webpage to see exactly what’s included in the Business plan, as well as any extras for Enterprise customers.
Instapage Pros and Cons
Instapage can be a powerful tool to create landing pages and generate leads. But, is it right?
Before we finish our review, here’s a brief overview of Instapages best features and potential drawbacks.
- There are many professional-looking templates for landing pages.
- You will be able to sell files through your landing pages.
- Easy to use, yet powerful, landing page generator.
- There are many ways to publish landing pages.
- You can find a variety of tools and reporting data that will help you optimize your pages.
- Instapage offers many great features for client collaboration and teamwork.
- Great mobile support available to assist with creating mobile-friendly landing webpages.
- You will find a lot of useful online documentation and a live chat support channel.
- There aren’t many landing page templates, as there are with Leadpages.
- A business plan covers 30,000 unique visitors per year, 30 published landing-page experiences, five workspaces, five team members, and five workspaces.
- It is not recommended for novice website owners due to its high price.
These benefits and disadvantages can help you decide if Instapage the best landing page maker for you.
Final Thoughts Pop Up Box Instapage
Instapage can be used to create landing pages and publish them, as you will see.
With the help of the advanced page builder as well as the starter templates, you should not have any trouble creating the landing pages that are right for your project.
Instapage’s free plugin makes it easy to publish landing pages on WordPress websites thanks to the WordPress integration. It is also possible to publish landing pages directly on your own domains, if you do not want them to be published on your WordPress blog. Instapage takes care of all your hosting needs.
Instapage can be used to create a variety projects. This is due to its ability for landing pages to collect leads and deliver downloads. However, there are limited options to sell products directly from your landing pages.
It has many great features. The problem is deciding if you can justify spending $149 per month to use a landing page creator. Instapage is highly recommended if you are able.
You can have access to Divi for $89. If you are an existing WordPress user or planning to begin, the Divi theme is a powerful page builder tool that includes many templates and split-testing features. While you will need to pay web hosting for your site to go online, there are great web hosts that are affordable.
Divi and other WordPress page builders might not offer the same features as Instapage. A WordPress-based setup may be more cost-effective if you are only looking to create a few landing pages for your side hustle or increase your blog subscribers. Instapage might be a better option if your project succeeds.
Instapage is a great landing page builder if you are ready. Pop Up Box Instapage