If you want to start creating effective landing pages to generate more leads and sell more products, you’ve probably heard of Instapage. Instapages Cname
This product certainly looks capable, with a strong page builder tool and a professional collection of modern landing pages templates. But is it as great as it looks? Will it help you create conversion-focused landing pages quickly? The relatively high price makes it seem expensive.
These are the questions that we will be answering in our Instapage review.
This review will help decide if Instapage’s landing page creator is right for you. We cover both the main features and a look at how it works.
Let’s get started…
Instapage Video Review
Instapage is a cloud-based platform that includes everything you need to get started creating and publishing landing pages.
Instapage makes it easy to create conversion-focused landing page designs, regardless of whether you have a website, an online presence, or both.
Instapage is a great tool for creating landing pages that promote your products or services. Heatmaps, analytics, and split-testing tools, for example, allow you to use visitor data to improve the effectiveness of your landing page designs.
Before we move on to the section that explains exactly what Instapage does, how they interact and whether Instapage is easy to use, let’s take a look at why you might choose to build your landing pages with Instapage.
A library with over 80 high quality templates. You won’t have any need to create or search for new ideas to make your next landing site.
Intuitive landing pages editor –Instapage’s drag and drop page builder interface makes it easy to create a new page or modify one of its many templates.
Instapage is an effective tool for building forms — It’s easy to create customized forms for users to gather information that will help you ensure you capture the right leads on your landing pages.
You can use widget selection to make your landing pages more useful, including images and videos.
Tracking and reporting — With built-in analytics and heatmaps, as well as A/B testing and analytics tools, you can quickly determine what is working and optimize your landing pages to achieve better results.
Integration options — Instapage is able to connect to a wide variety of services using Zapier. This includes email marketing platforms like WordPress and many more.
Hosted system –Instapage hosts everything independent of your website and not using a WordPress landing pages plugin. Your account is able to create landing page for multiple websites or projects. Instapage, on the other hand, allows you to quickly publish landing pages on your WordPress website.
Instapage’s pricing details are covered later in this review. If this sounds like the tool you want, there’s a free 14-day trial.
Instapage’s overview should appeal to anyone who is looking for a powerful, yet user-friendly, landing page creator.
How effective have these features been implemented? And do they live up to the hype? Let’s take a deeper look at Instapage’s key functions.
Instapage claims more than 200 templates. But, browsing the library revealed only 80.
Some of the templates, such as the thank you page templates, were not full landing page options either, so don’t let the headline figure of more than 200 templates sway your decision.
The templates you have access, however, are excellent quality and cover many objectives.
The filters allow you to quickly search for the right type of template when creating a landing page.
Instapage’s target audience can be gathered by reviewing the templates covering signup forms and event registrations.
Instapage’s main selling point is its landing page editor. You can use the templates in any state you like, or even create your own.
DRAG-AND-DROP LANDING PAGE EDITOR
You can create your own landing page using either one of the templates or a blank canvas. Instapage’s landing pages editor is truly free.
Instapage’s Page Builder allows you position your elements anywhere in the page. This is unlike any other WordPress page builders. Instead of being limited to a grid layout of columns and rows-based structures, your items can be moved anywhere on the page — even on top of one another.
It can be overwhelming to not have any constraints and full creative freedom. Instapage helps you to overcome this by displaying helpful grids and markers as you move items around the page. This makes it easy to align your pages elements if needed.
A great feature of the page builder is the ability to display the distance between an item and other content. This makes it simple for perfectionists who want to place their elements on the page. Also, you can drag and drop items on the page to be snapped to an underlying grid layout.
This grid and the other indicators can be ignored, but it is helpful to have some guidelines when you arrange page elements.
To preview your landing site in a new browser tab, click the preview button. The WYSIWYG interface of the page builders means that you don’t have to constantly preview your design. Once it’s published, it will look exactly the way it looks in the editor.
Instapage’s page builder interface makes it easy to customize the elements that make up your pages. The page will display a few settings as well as an edit button when you click on an item.
Click the edit button to view the item’s properties in the sidepanel and make modifications beyond the ones shown on the floating toolbar.
Instapage has a wonderful time-saving feature if you intend to create multiple landing sites for clients or yourself. Instablocks is a feature that allows you to create a library of reusable assets, or blocks, that you can insert into any of your landing pages.
For example, you can create a custom block with testimonials from your customers, and save it in Instablock. Then, whenever you need to include testimonials on a landing page, you can quickly insert that Instablock into the page.
Instablocks are also useful for creating page headers, footers and calls-to-action. Instapage comes with a number of Instablock templates, which you can use as a starting point for your own assets.
You may be wondering whether you can update an Instablock from the library, and have the changes applied to all instances of the block in your published pages. The answer is yes. Instapage Enterprise is the best option to enable Global Blocks functionality.
LANDING PAGE WIDGETS
Instapage widgets allow you to quickly add elements to your landing page designs. Click on any of the widget icons located in the Instapage editor’s sidebar menu and drag it onto your canvas.
You can move the widget around and edit its appearance and contents. A widget can be assigned an action, such as when a button gets clicked.
Although there are many useful options, Instapage’s widget selection is perhaps the weakest part of Instapage, especially when compared with WordPress page builders such as Divi Builder or Elementor. You can use Instapage to add the following widgets to your landing pages:
- Horizontal, Vertical and Horizontal Lines
- HTML widgets
Instapage lets you create your own pricing tables or testimonial panel by combining the text and image widgets. But it’s not as simple as being able add a purpose-built, ready-made widget to your page. There are some pre-built pricing tables and other elements in the page templates to save you time, but adding them to your pages isn’t as simple as having ready-made widgets that you can drag and drop onto your pages.
Instablock is a feature that allows you create elements, such a pricing table or call to action, and save them for future use.
MOBILE-FRIENDLY PAGE DESIGNS
Instapage makes landing pages mobile-friendly by default. In the editor, however, you can switch to the mobile version of the page you are working on, and make changes that only mobile customers will see.
So, if the idea of displaying slightly different versions of your landing pages depending on whether your visitors are using a smartphone or a desktop device sounds appealing, Instapage supports it. You can’t create two different pages. Instead, you can hide elements that you don’t wish mobile users to see.
The Instapage page builder is extremely powerful. The interface is not only simple to use, but it also gives you a lot of flexibility when it comes to positioning items, while also providing helpful assistance if you want to precisely align your page elements. Although it is disappointing to not have pre-built elements or widgets, you can still create them yourself and save them for later.
LANDING PAGE PUBLISHING OPTIONS
Instapage allows you to publish your landing pages.
- You can publish it at your own domain.
- It is published via a WordPress website that uses a free plugin.
- It was published to a Drupal website.
You can also test your landing pages on an Instapage demo domain, but it is not recommended that you run campaigns on any landing pages published in this manner. Instead, you should use a domain that you have already registered elsewhere.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
It’s easy to publish an Instapage website landing page. After installing the plugin, connect your WordPress site to Instapage by entering a few details.
Once you have connected your WordPress website to your Instapage account you can choose which landing page you wish to publish on your site. All landing pages that you have published in Instapage will be available via a dropdown menu on your WordPress dashboard.
When you publish an Instapage page to your WordPress website, you can choose whether it is displayed as a landing page, a 404 error page, or your website’s homepage.
Once you have chosen a page, entered a URL and clicked the Publish button, you should be able view that landing page in your WordPress website. A similar process is used to publish landing pages in Drupal. Instapages Cname
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
A domain name that you’ve registered can be used to publish landing pages on WordPress or Drupal websites.
To assist you in quickly connecting your domain to your Instapage account, Instapage displays instructions for many of the most popular registrars. This website has extensive documentation that provides additional information.
Instapage accounts can be connected to unlimited domains and subdomains. You can publish up to 30 landing pages experiences on the Enterprise or Business plans.
Download landing pages from Instapage and share them with others. Users can then edit and post them in their Instapage accounts.
INSTAPAGE INTEGRATION OPTIONS
Your Instapage landing pages can be integrated with a variety of third-party solutions, such as analytics software, email marketing services, and webinar providers. Connect your landing pages to Shopify or PayPal to receive payments online.
Zapier is another integration that Instapage offers to make your landing pages more accessible to other apps and services. To connect your landing pages with a specific service, please read the integration documentation.
TRACKING, TESTING AND REPORTING
Once you have published your landing page, you can start tracking its performance. One way to track your visitors’ actions while viewing your pages is to use their built-in heatmap. This will allow you to see where they clicked, how far they scrolled, and other information.
The heatmap can help you identify potential problems with your landing page. For example, buttons your visitors don’t recognize as buttons, or forms that are too far down your page beyond where most of your audience scrolls.
To monitor the effectiveness of your pages, heatmaps can be used to show conversion rates and other analytics data. Google Analytics integrates with your site to provide you with additional information on how your pages perform.
Instapage also allows you to run A/B tests on your landing pages to help you get even more conversions from your visitors. The controls allow you to create a copy of your landing page and then make any changes to it, such as changing call to action or the call to actions. Instapage will then show your visitors the various versions of your page to see which one performs the best.
OTHER FEATURES OF INSTAPAGE
We have already seen Instapage’s landing page templates. The options for publishing pages are easy.
Instapage, on the other hand, has a plethora of additional features that have helped it to become one of the most powerful and popular landing page creation and lead generation services available today.
These are some of these characteristics:
- Multiple users can collaborate on the project and create the same landing pages. All communication is tracked and updated.
- The ability to integrate with Google AdWords in order to view advertising data within your Instapage dashboard.
- An extensive online documentation library to assist you in making the most of Instapage.
- Google AMP landing page creation can be supported.
Visit the plans page to see the full list of Instapage features. Instapages Cname
This review should give you an idea of Instapage’s suitability for you. If you’re still not sure, you can use the trial offer to try it for free for 14 days. You must provide your payment information to access the trial. After it expires you will be automatically billed. Cancelling is easy.
You can sign up for Instapage if you like the trial.
The Instapage Business plan is one option, and it costs $199 per month, or $149 per month if paid annually. An annual payment requires a $1,788 initial payment. However, it represents a 25% saving over monthly payments.
You can also choose a custom Enterprise Plan that is customized to your specific needs and priced according to your configuration. After speaking with the sales department, your personal Enterprise plan can be customized to suit your needs.
You can see the Instapage pricing page and what you get with the Enterprise plan.
Instapage Pros and Cons
Instapage has many benefits, including the ability to create landing pages or generate leads. But is it right in your case?
Before we close our review, let’s take a look at some of Instapage’s greatest features and drawbacks.
- This collection of landing page templates is professional looking.
- Ability to upload files and sell products via your landing pages.
- It is an advanced, but easy landing page builder.
- There are many options available for publishing landing pages.
- There is a wealth of reporting data and tools available to assist you in optimizing your pages.
- Instapage has many features that allow for client and team collaboration.
- Mobile support is available to help you create mobile-friendly landing pages.
- You will find a lot of useful online documentation and a live chat support channel.
- There aren’t nearly as many landing-page templates as other tools, like Leadpages.
- A business plan covers 30,000 unique visitors per year, 30 published landing-page experiences, five workspaces, five team members, and five workspaces.
- Its high pricing makes it unsuitable for inexperienced website owners.
These features and drawbacks will help to decide whether Instapage can be your best landing page builder.
Final Thoughts Instapages Cname
Instapage is a powerful landing page creator and publishing tool, as you can see.
With the help and the advanced page builder, it should be easy to create the right kind of landing pages for you project.
Instapage’s free plugin makes it easy to publish landing pages on WordPress websites thanks to the WordPress integration. You can also publish landing pages from your own domains as well, just like we mentioned previously. Instapage takes care of all your hosting needs.
Instapage works well for many different projects. It can deliver downloads and gather leads through landing pages. Additionally, it can integrate your pages to a variety third-party services. Some readers might be dissuaded by the limited options available to sell products directly through landing pages.
Despite all of its great features, the main stumbling block will be deciding whether you can justify spending $149 or more per month on a landing page builder. Instapage can be a great choice if you’re able.
You can have access to Divi for $89. If you are an existing WordPress user or planning to begin, the Divi theme is a powerful page builder tool that includes many templates and split-testing features. Web hosting is required to make your website live, although there are many affordable web hosts.
Divi and other WordPress page builders don’t have the same capabilities as Instapage. However, if you only want to publish a few landing pages to increase blog subscribers or start promoting your side hustle, a WordPress-based configuration may make more financial sense. Then, if your project takes off, you might want to consider switching to Instapage.
However, if you believe you’re ready for one of the best landing page builders available, Instapage should be at the top of your list. Instapages Cname