Instapage Vs Pagewiz: 2022 Pros & Cons

Instapage is the best platform to help you create effective landing pages and increase sales. Instapage Vs Pagewiz

This product certainly looks capable, with a strong page builder tool and a professional collection of modern landing pages templates. Is it, however, as good as it appears? And will it be able to assist you in creating conversion-focused landing pages with minimal effort? It is also worth the price.

These are the questions you’ll be answering during this Instapage review.

This review will help determine if Instapage has the right landing page builder to suit your needs. It covers the key features and also shows how it works.

Let’s get started…

 

Instapage Video Review


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Instapage Overview


Instapage, a cloud-based platform, includes everything you need for creating and publishing landing pages.

Instapage-Review-Landing-Page-Builder

Instapage is a tool that allows you to create conversion-focused landing sites, no matter if you have a website or not. It can help you get more leads, sell more products or encourage other actions from your visitors.

There’s no need for any coding or design experience, because Instapage’s features truly simplify the process of creating effective landing pages — regardless of what you’re trying to promote. Split-testing tools and analytics are just a few of the many features that Instapage offers. They allow you to use visitor information to increase the effectiveness your landing page designs.

Before we get to the important section that covers exactly what Instapage can do, how those features interact, and whether or not Instapage is simple to use, here’s a quick rundown of why you might choose this landing page builder:

You can access a library of high-quality templates that you can customize — There are over 80 templates available to choose from so you don’t have to start again or search for inspiration for your next landing page.

Intuitive landing site editor –Instapage’s drag & drop interface for building pages is simple and powerful.

Effective form builder — Instapage makes it simple to create detailed custom forms for collecting user information to ensure you’re capturing the right type of leads with your landing pages.

You can use widget selection to make your landing pages more useful, including images and videos.

Tracking and reporting – With the built in analytics, heatmap and A/B test tools, it’s easy to quickly see what’s working and how you can optimize your landing page for better results.

Integration options — Instapage uses Zapier to connect to many services, including email marketing platforms, WordPress and many other.

Hosted system –Instapage hosts everything independent of your website and not using a WordPress landing pages plugin. You can use your account to create landing pages for multiple projects and websites. Instapage, however, allows you quickly to publish landing page on your WordPress website.

Instapage pricing information will be covered in the review. But, if this sounds like the right tool for you, then there is a 14 day free trial.

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Instapage Features


Anyone looking to create a landing page with Instapage should find the above Instapage overview appealing.

But how effective are those features? And do they live up to the hype? Let’s find out by delving deeper into Instapage’s key features.

INSTAPAGE TEMPLATES

Instapage’s marketing content claims there are more then 200 templates. But a quick look at the library revealed that there only were about 80.

Some templates, like the thank-you page templates, weren’t full landing page options. Don’t let the headline number of over 200 templates influence your decision.

Instapage-Template-Library

As you can see, however, the templates that you have access are very high-quality and cover a wide variety of goals.

Instapage-Landing-Page-Example

When creating a new landing page, you can quickly find the type of template you’re looking for thanks to the filters.

Instapage Vs Pagewiz

Instapage’s targeted audience can be easily identified by reviewing the templates for signup forms, event registrations and app downloadings.

Instapage’s main selling feature is its landing pages editor. This means that you don’t have to use the templates in their default state. Or even use a template at any time.

DRAG-AND-DROP LANDING PAGE EDITOR

Instapage allows you to create a unique landingpage, whether you start with a blank canvas (or one of the templates). Instapage’s landing page editor is characterized by freedom.

Instapage-Editor-Interface

Instapage’s page builder, unlike even the most advanced WordPress page builders, allows you to position your elements anywhere on the page. Instead of being restricted to a grid layout or a column and row-based structure, the items on your page can be moved anywhere on the canvas — even on top of each other.

Instapage-Editor-Stacked

It can be difficult to feel free and have no restrictions. Instapage helps you to overcome this by displaying helpful grids and markers as you move items around the page. This makes it easy to align your pages elements if needed.

Instapage-Editor-Grid

A great feature of the page builder is the ability to display the distance between an item and other content. This makes it simple for perfectionists who want to place their elements on the page. The page can also be rearranged by dragging and dropping items.

Instapage-Editor-Markers

You can disregard the grid and other indicators but it is helpful to have some direction in arranging page elements.

Click the preview button to preview your landing pages in a new tab while you work in the page builder. The WYSIWYG interface of the page builders means that you don’t have to constantly preview your design. Once it’s published, it will look exactly the way it looks in the editor.

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CUSTOMIZATION OPTIONS

Instapage’s page builder interface makes it easy to customize the elements that make up your pages. A few settings are available when you choose an item from the page.

Instapage-Editor-Edit-Bar

You can view the item’s attributes in the side panel by clicking on the edit button.

Instapage-Editor-Controls

If you have more specific requirements for your landing page design, you can add custom CSS to the page elements to further control their appearance. You can add JavaScript to landing pages for extra functionality.

INSTABLOCKS

Instapage’s time-saving feature is great if you plan to create multiple landing pages, either for your clients or yourself. You can create a collection of reusable assets or blocks that you can insert into your landing pages using Instablocks.

Instapage-Instablocks-My-Blocks

For example, you can create a custom block with testimonials from your customers, and save it in Instablock. You can then quickly insert the Instablock whenever you want to include testimonials in a landing page.

Instapage-Instablocks-Templates

Instablocks can be used to create page headers and footers, calls to action, and any other Instapage elements that you wish to use on multiple pages. Instapage offers a range of Instablock templates to help you create your own assets.

It is possible to update an Instablock in your library and have the changes applied automatically to all instances of that block within your published pages. To use the Global Blocks functionality, you must upgrade to the more expensive Enterprise license of Instapage.

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LANDING PAGE WIDGETS

Instapage widgets allow you to quickly add elements to your landing page designs. Click on any of the widget icons located in the Instapage editor’s sidebar menu and drag it onto your canvas.

Instapage-Widget-Menu

The widget can be moved around on the page, and you can edit its content and appearance. You can also set the action for a widget. This could be what happens when you click a button.

There are some great options, but the widget selection is Instapage’s weakest link, especially when you compare it to WordPress page builders like Divi Builder or Elementor. Instapage allows you to add the following widgets on your landing pages.

    • Headlines
    • Paragraphs
  • Formulas
  • Buttons
  • Images
  • Videos
  • Boxes
  • Circles
  • Lines for Horizontal and Vertical Transport
  • Timers
  • HTML widgets

You can use a modern WordPress page-builder plugin to add readymade sliders and testimonials to your pages.

You can make your own pricing tables or testimonial panels with Instapage by combining the text, image, and headlines widgets, but it’s not as convenient as being able to add a ready-made purpose-built widget to your page. Although there are pre-built pricing charts and other elements included in page templates, it is not as easy to add them to your pages as having ready-made widgets.

Thankfully, the previously mentioned Instablock feature allows you to create an element, such as a pricing table or call-to-action, then save it for reuse on any page when needed.

MOBILE-FRIENDLY PAGE DESIGNS

Instapage makes landing pages mobile-friendly by default. However, in the editor, you can switch to the mobile view of a page you’re working on and make changes that only mobile users will see.

Instapage-Editor-Mobile-View

Instapage supports the idea to display slightly different versions on landing pages depending upon whether people are using a smartphone or desktop. You can’t create two different pages. Instead, you can hide the elements that you don’t want mobile customers to see.

Instapage is a powerful page builder. The interface is simple and easy to use. It also allows for a lot more flexibility in positioning items. If you need help aligning your pages elements, it will also provide helpful guidance. Although it is disappointing to not have pre-built elements or widgets, you can still create them yourself and save them for later.

LANDING PAGE PUBLISHING OPTIONS

Instapage gives you several publishing options once you have created your landing page.

  • You can publish it on your own domain.
  • It is published to a WordPress site using a free plugin.
  • It was published online on a Drupal site.

Instapage demo domains are also available for testing landing pages. However it is not recommended that campaigns be run on landing pages published in this fashion. Instead, register a domain from another source.

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PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE

You can publish an Instapage page from your WordPress website in minutes. Once you have installed the plugin, you will need to link your WordPress website to your Instapage account.

After linking your WordPress website with Instapage, you can select the landing page that you want to publish from the list of options. Instapage landing pages should be accessible through a dropdown menu within your WordPress dashboard.

Instapage-WordPress-Plugin

Instapage pages can be added to WordPress websites as landing pages, 404 error pages or homepages.

You should be able to view that landing page on your WordPress website once you’ve selected a page, entered a URL for it, and clicked the Publish button. A similar process is used to publish landing pages in Drupal. Instapage Vs Pagewiz

PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN

You can publish landing page on a WordPress website or Drupal website. Also, your pages can be made available online through a domain that you’ve registered.

Instapage-Landing-Pages

Instapage has instructions for most of the most popular domain registrars to help you connect your domain to your Instapage. This website has extensive documentation that provides additional information.

Instapage-Custom-Domain

Instapage gives you the ability to connect unlimited numbers of domains and/or subdomains to your Instapage account. This allows you to publish up-30 landing page experiences at one time on the Enterprise and Business plans.

Download landing pages from Instapage and share them with others. Users can then edit and post them in their Instapage accounts.

INSTAPAGE INTEGRATION OPTIONS

Instapage landing page integrations allow you to integrate with many third-party solutions such as analytics software, email marketing service providers, and webinar providers. Instapage allows you to make payments online by connecting your landing pages and Shopify ecommerce shop or PayPal.

Zapier integration is also possible with Instapage to allow you to connect landing pages to more services and apps. You can connect your landing page to a specific service by reading the integration documentation.

TRACKING, TESTING AND REPORTING

You can track the performance of your landing pages once you have it published. To track the actions of your visitors while viewing your pages, you can use the built in heatmap tool.

The heatmap can help you identify potential problems with your landing page. For example, buttons your visitors don’t recognize as buttons, or forms that are too far down your page beyond where most of your audience scrolls.

Heatmaps are not the only thing you can see. You can also view conversion rates for pages and other data that will help you to monitor their effectiveness. Google Analytics integration gives you even more insight into how pages perform.

Instapage allows you to do A/B testing on landing pages to increase conversions. The controls allow you to create a copy of your landing page and then make any changes to it, such as changing call to action or the call to actions. Instapage will then display all versions of your page to your visitors so that they can decide which one performs best.

OTHER FEATURES OF INSTAPAGE

So far, we’ve seen what templates Instapage provides, how simple it is to create custom landing pages, and the options for publishing your pages, as well as a few other things you can do with this tool.

Instapage on the other hand has many more features that have made it one the most popular and effective landing page creator and lead generation services.

Some of these characteristics are as follows:

  • Multiple users can collaborate on a project, work on the same landing pages, and keep track of communications and any changes.
  • Integration with Google AdWords to view advertising data in your Instapage dashboard
  • Large online documentation library that will help you make the most of Instapage.
  • Google AMP landing pages can be created.

To see all Instapage features, visit the Plans page. Instapage Vs Pagewiz

 

Instapage Pricing


This review should have provided you with enough information to make an informed decision about Instapage. The trial offer allows you to test it free of charge for 14 days. You must provide your payment information to access the trial. After it expires you will be automatically billed. Cancelling is easy.

Instapage is available in two forms if the trial appeals to you.

Instapage Business plans are available. They cost $199 per month or $149 per year if you pay annually. Annual payments require a one-time payment of $1,788, but offer a 25% discount over monthly payments.

instapage-pricing

A custom Enterprise plan can also be created to meet your needs, and the pricing will reflect your configuration. Your customized Enterprise plan will then be created after a consultation with the sales staff.

The Instapage pricing pages will show you exactly what the Business plan includes and the extras that Enterprise customers have.

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Instapage Pros and Cons


Instapage can be a powerful tool to create landing pages and generate leads. But, is it right?

Before we close our review, let’s take a look at some of Instapage’s greatest features and drawbacks.

INSTAPAGE PROS:

  • There are many professional-looking templates for landing pages.
  • Ability to upload files and sell products via your landing pages.
  • It is an advanced, but easy landing page builder.
  • There are many options when it comes to publishing landing pages.
  • A wealth of data and tools are available to assist with optimizing your pages.
  • Instapage offers many great features for client collaboration and teamwork.
  • Mobile support is available to help you create mobile-friendly landing pages.
  • You will find a lot of useful online documentation and a live chat support channel.

INSTAPAGE CONS:

  • There aren’t nearly as many landing-page templates as other tools, like Leadpages.
  • It has 30,000 visitors per month, 30 landing page experiences published, five workspaces and five team members.
  • Its high pricing makes it unsuitable for inexperienced website owners.

These benefits and disadvantages can help you decide if Instapage the best landing page maker for you.

 

Final Thoughts Instapage Vs Pagewiz


Instapage is a powerful landing page creator and publishing tool, as you can see.

The starter templates and advanced pages builder will help you create the perfect type of landing page for your project.

The WordPress integration is well-implemented, so publishing landing pages on your WordPress website is simple with Instapage and its free plugin. However, as previously discussed, publishing landing pages on your own domains is just as simple if you don’t want to publish them on your WordPress website. Instapage takes care all of your hosting requirements.

Instapage works well for many different projects. It can deliver downloads and gather leads through landing pages. Additionally, it can integrate your pages to a variety third-party services. Some readers may be put off though by the limited possibilities for selling products directly through your landing page.

Despite all of its great features, the main stumbling block will be deciding whether you can justify spending $149 or more per month on a landing page builder. Instapage is highly recommendable if you can.

For $89.95, WordPress users who are already using WordPress can access the Divi theme. This powerful theme includes a page builder tool, large templates library, split testing capabilities, and a growing list of templates. Web hosting is required to make your website live, although there are many affordable web hosts.

Divi and other WordPress page builders may not have everything that Instapage does. If you just need to publish a few landing page to promote your side hustle or increase subscribers to your blog, a WordPress-based configuration might make more sense. Instapage may be an option, but this is only if your project becomes successful.

However, if you believe you’re ready for one of the best landing page builders available, Instapage should be at the top of your list. Instapage Vs Pagewiz

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