Instapage Servicetitan: 2022 Pros & Cons

Instapage is a platform that allows you to create landing pages that generate leads and sell more products. Instapage Servicetitan

This product certainly looks capable, with a strong page builder tool and a professional collection of modern landing pages templates. Is it, however, as good as it appears? And will it be able to assist you in creating conversion-focused landing pages with minimal effort? It is also worth the price.

These are the questions that we will be answering in our Instapage review.

This review will help decide if Instapage’s landing page creator is right for you. We cover both the main features and a look at how it works.

Let’s get started…

 

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Instapage Overview


Instapage offers everything you need to start creating and publishing landing page. It is cloud-based.

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Instapage can be used to create conversion-focused landingpages, regardless of whether your website is online or offline.

Instapage’s features are easy to use, so you don’t need any design or programming experience. Split-testing tools, analytics, heatmaps, and heatmaps allow you to make landing page designs that are more effective by leveraging visitor data.

Before we get to the important section that covers exactly what Instapage can do, how those features interact, and whether or not Instapage is simple to use, here’s a quick rundown of why you might choose this landing page builder:

A library with over 80 high quality templates. You won’t have any need to create or search for new ideas to make your next landing site.

Intuitive landingpage editor –Instapage’s drag-and-drop interface is powerful but easy to use.

Instapage is an effective tool for building forms — It’s easy to create customized forms for users to gather information that will help you ensure you capture the right leads on your landing pages.

Useful widget selection – In addition to forms, you can easily include other elements to your landing page, such as images and videos.

Tracking and reporting — With the built-in analytics, heatmap, and A/B testing tools, you can quickly see what is and isn’t working, and then optimize your landing pages for better results.

Integration options — Using Zapier, Instapage can connect to a wide range of services, including email marketing platforms, WordPress, and many others.

Hosted system –Instapage hosts everything independent of your website and not using a WordPress landing pages plugin. Your account can be used to create landing pages for multiple websites and projects. Instapage is a WordPress plugin that allows you to quickly create landing pages.

We’ll get to the pricing details of Instapage later on in this review, but, if this sounds like the tool for you, there’s a 14-day free trial available.

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Instapage Features


The above overview of Instapage should be appealing to anyone looking for a powerful yet user-friendly landing page builder.

How well are these features actually working? Are they worth the hype? Let’s explore Instapage’s key features.

INSTAPAGE TEMPLATES

Instapage claims there are over 200 templates, but a quick search of the library revealed only 80.

You might not be able to use all the templates (e.g., the thank you page templates) as full landing pages options.

Instapage-Template-Library

As you can see, however, the templates that you have access are very high-quality and cover a wide variety of goals.

Instapage-Landing-Page-Example

When creating a new landing page, you can quickly find the type of template you’re looking for thanks to the filters.

Instapage Servicetitan

Look at Instapage templates to get an idea of the target audience. These include signup forms for product sales, event registrations and app downloads.

However, because one of Instapage’s main selling points is its landing page editor, you’re not limited to using the templates in their default state — or even using a template at all.

DRAG-AND-DROP LANDING PAGE EDITOR

You can create your own landing page using either one of the templates or a blank canvas. Instapage’s landingpage editor allows you to be free.

Instapage-Editor-Interface

Instapage’s page builder, unlike even the most advanced WordPress page builders, allows you to position your elements anywhere on the page. The page builder does not restrict you to a grid layout.

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It can be overwhelming to not have any constraints and full creative freedom. Instapage provides a way to make sure you have everything in order.

Instapage-Editor-Grid

A nice feature in page builders is the ability for you to move items around. The distance between the item and any other content on the page is displayed. This makes it very easy for perfectionists, such as page designers, to position their elements. Also, you can drag and drop items on the page to be snapped to an underlying grid layout.

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While you are free to disregard this grid and other indicators, it is useful to have some direction when arranging the page elements.

Click the preview button to preview your landing pages in a new tab while you work in the page builder. However, because the page builder has a WYSIWYG interface, you won’t have to preview your design as often because it should look exactly as it does in the editor when it’s published.

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CUSTOMIZATION OPTIONS

You can easily customize the elements of your pages using the Instapage page creator interface. An edit button and a few settings can be found when you select an item from the page.

Instapage-Editor-Edit-Bar

You can view the item’s attributes in the side panel by clicking on the edit button.

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To further customize the appearance of your landing pages, you can add custom CSS. You can also add JavaScript to your landing page to provide additional functionality.

INSTABLOCKS

Instapage’s time-saving feature is great if you plan to create multiple landing pages, either for your clients or yourself. You can use Instablocks to create a list of reusable assets that you can add to any of your landing page.

Instapage-Instablocks-My-Blocks

A custom testimonials block could be created with positive feedback by your customers. You can save it as an Instablock. This will allow you to quickly insert an Instablock in your landing page whenever you need testimonials.

Instapage-Instablocks-Templates

Instablocks are also useful for creating page headers, footers and calls-to-action. Instapage offers a range of Instablock templates to help you create your own assets.

If you’re wondering if you can update an Instablock in the library and then have those changes automatically applied to every instance of that block in your published pages, the answer is yes. You will need to upgrade to Instapage Enterprise License in order to use Global Blocks functionality.

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LANDING PAGE WIDGETS

Using the Instapage widgets, you can quickly insert a variety of elements into your landing page designs. Click on any of the widget icons located in the Instapage editor’s sidebar menu and drag it onto your canvas.

Instapage-Widget-Menu

You can move the widget around and edit its appearance and contents. You can also determine the action associated with a widget.

Although there are many useful options, Instapage’s widget selection is perhaps the weakest part of Instapage, especially when compared with WordPress page builders such as Divi Builder or Elementor. Instapage allows you to add the following widgets on your landing pages.

    • Headlines
    • Paragraphs
  • Forms
  • Buttons
  • Images
  • Videos
  • Boxes
  • Circles
  • Horizontal and Vertical lines
  • Timers
  • HTML widgets

You can add ready-made sliders, testimonials, pricing tables, and many other items to your pages using a modern WordPress page builder plugin, such as Elementor or Thrive Content Builder.

You can make your own pricing tables or testimonial panels with Instapage by combining the text, image, and headlines widgets, but it’s not as convenient as being able to add a ready-made purpose-built widget to your page. There are some pre-built pricing tables and other elements in the page templates to save you time, but adding them to your pages isn’t as simple as having ready-made widgets that you can drag and drop onto your pages.

Instablock allows you to save an element for reuse on other pages, such as a pricing or call-to action, using the feature mentioned above.

MOBILE-FRIENDLY PAGE DESIGNS

Instapage makes landing pages mobile-friendly by default. You can change to mobile view in the editor and make any changes only mobile users can see.

Instapage-Editor-Mobile-View

Instapage supports the idea to display slightly different versions on landing pages depending upon whether people are using a smartphone or desktop. But you can’t make completely different pages. Instead, you can simply hide elements that you don’t want mobile users to see.

The Instapage page builder is extremely powerful. The interface is not only simple to use, but it also gives you a lot of flexibility when it comes to positioning items, while also providing helpful assistance if you want to precisely align your page elements. It is disappointing that there are not pre-built elements and widgets, but you can create most items by hand and save them for later.

LANDING PAGE PUBLISHING OPTIONS

Once you have created a landing site with Instapage you have several publishing options.

  • You can publish it on your own domain.
  • It is published on a WordPress website using a free plugin.
  • It was published on a Drupal website.

Instapage demo domains are also available for testing landing pages. However it is not recommended that campaigns be run on landing pages published in this fashion. Instead, you should use a domain that you have already registered elsewhere.

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PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE

You can publish an Instapage page from your WordPress website in minutes. Once you have installed the plugin, you will need to link your WordPress website to your Instapage account.

Once you have connected your WordPress website to your Instapage account you can choose which landing page you wish to publish on your site. Any landing pages you’ve created and published in Instapage should be accessible via a dropdown menu in your WordPress dashboard.

Instapage-WordPress-Plugin

When you publish an Instapage page to your WordPress website, you can choose whether it is displayed as a landing page, a 404 error page, or your website’s homepage.

Once you’ve chosen a landing page and entered a URL for the page, click on the Publish button. Publishing landing pages on a Drupal website follows a similar procedure. Instapage Servicetitan

PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN

Not only can you publish landing pages to a WordPress or Drupal website, but you can also make them available online with a domain name that has been registered.

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Instapage has instructions for most of the most popular domain registrars to help you connect your domain to your Instapage. This website has extensive documentation that provides additional information.

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Instapage accounts can be connected to unlimited domains and subdomains. You can publish up to 30 landing pages experiences on the Enterprise or Business plans.

You can also download landing page templates and share them with Instapage users. They can edit them and post them to their accounts.

INSTAPAGE INTEGRATION OPTIONS

Instapage landingpages can be linked to third-party tools such as email marketing and analytics software. Instapage can be connected to Shopify and PayPal to allow you to collect payments online.

Zapier can be used to link your landing pages with even more services and apps. To connect your landing pages with a specific service, please read the integration documentation.

TRACKING, TESTING AND REPORTING

After publishing a landing page you can begin to track its performance. One way to track your visitors’ actions while viewing your pages is to use their built-in heatmap. This will allow you to see where they clicked, how far they scrolled, and other information.

If your landing page doesn’t generate as many leads, the heatmap might reveal potential issues such as buttons that visitors aren’t recognising as buttons or forms that are too far below the page’s main scrolling area.

To monitor the effectiveness of your pages, heatmaps can be used to show conversion rates and other analytics data. Integrating with Google Analytics provides you with even more information about how your pages perform.

Instapage also lets you do A/B tests on landing pages to increase your conversion rate. You can create a copy using the controls. Then, you can make changes to the new landing page, such changing the call for action. Instapage will then show your visitors the various versions of your page to see which one performs the best.

OTHER FEATURES OF INSTAPAGE

So far, we’ve seen what templates Instapage provides, how simple it is to create custom landing pages, and the options for publishing your pages, as well as a few other things you can do with this tool.

Instapage has many additional features which have made it one of the most popular and powerful landing page and lead generation tools available.

These characteristics include:

  • Multiple users can collaborate on a project, work on the same landing pages, and keep track of communications and any changes.
  • You can integrate with Google AdWords and view advertising data from your Instapage dashboard.
  • Large online documentation library that will help you make the most of Instapage.
  • Google AMP landing page creation is supported.

You can see the complete list of Instapage features on the plans page. Instapage Servicetitan

 

Instapage Pricing


This review should help you determine if Instapage suits you. The trial offer allows you to test it free of charge for 14 days. You will need to enter your payment information in order to be billed automatically when the trial expires. Cancelling is easy.

Instapage has two options to sign up if it is a good trial.

Instapage Business is one option. It costs $199 per monthly or $149 per calendar year. Although a monthly payment is more expensive than monthly, a one-off payment of $1788 can be made to get Instapage Business.

instapage-pricing

You can also get a customized Enterprise plan, which is tailored to your requirements and with pricing that matches your configuration. Your personalized Enterprise plan will take place after you have spoken with our sales team.

The Instapage pricing pages will show you exactly what the Business plan includes and the extras that Enterprise customers have.

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Instapage Pros and Cons


Instapage has many benefits, including the ability to create landing pages or generate leads. But is it right in your case?

Before we wrap up the review, here’s an overview of Instapage’s top features as well its potential drawbacks.

INSTAPAGE PROS:

  • This collection of landing page templates is professional looking.
  • You will be able to sell files through your landing pages.
  • Easy to use, yet powerful, landing page generator.
  • There are many options when it comes to publishing landing pages.
  • A wealth of data and tools are available to assist with optimizing your pages.
  • Features that make Instapage ideal for teamwork and client collaboration.
  • Great mobile support available to assist with creating mobile-friendly landing webpages.
  • There is a lot of helpful online documentation, as well as a responsive live chat support channel.

INSTAPAGE CONS:

  • There aren’t many landing page templates, as there are with Leadpages.
  • 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members are all part of the business plan.
  • Its high pricing makes it unsuitable for inexperienced website owners.

These advantages and disadvantages will help you decide whether Instapage landing page creator is right for you.

 

Final Thoughts Instapage Servicetitan


Instapage can be used to create landing pages and publish them, as you will see.

You should have no trouble creating the right type of landing pages for your project thanks to the starter templates and advanced page builder.

Instapage’s free plugin makes it easy to publish landing pages on WordPress websites thanks to the WordPress integration. However, as previously discussed, publishing landing pages on your own domains is just as simple if you don’t want to publish them on your WordPress website. Instapage provides all your hosting needs.

Instapage works well for many different projects. It can deliver downloads and gather leads through landing pages. Additionally, it can integrate your pages to a variety third-party services. Some users may find it difficult to sell products through your landing pages.

Although it has some great features, the biggest hurdle will be deciding whether $149 or more per monthly is worth it for a landingpage builder. If you can, Instapage is highly recommended.

For $89.95, WordPress users who are already using WordPress can access the Divi theme. This powerful theme includes a page builder tool, large templates library, split testing capabilities, and a growing list of templates. Web hosting is required to make your website live, although there are many affordable web hosts.

Divi and other WordPress page builders might not offer the same features as Instapage. A WordPress-based setup may be more cost-effective if you are only looking to create a few landing pages for your side hustle or increase your blog subscribers. Instapage may be an option, but this is only if your project becomes successful.

Instapage is the right choice if you feel you have the skills to create landing pages. Instapage Servicetitan

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