Instapage Price: 2022 Pros & Cons

Instapage is a great tool to use to create landing pages that are more effective and generate more leads. Instapage Price

It sounds like a competent product with a professional set modern landing page templates, and a powerful tool to build pages. But is it as great as it looks? Will it help you create conversion-focused landing pages quickly? It is also worth the price.

These are the questions that we will be answering in our Instapage review.

This review will help determine if Instapage has the right landing page builder to suit your needs. It covers the key features and also shows how it works.

Let’s get started…

 

Instapage Video Review


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Instapage Overview


Instapage, a cloud-based platform, includes everything you need for creating and publishing landing pages.

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Instapage makes it easy to create conversion-focused landing page designs, regardless of whether you have a website, an online presence, or both.

There’s no need for any coding or design experience, because Instapage’s features truly simplify the process of creating effective landing pages — regardless of what you’re trying to promote. Heatmaps, analytics, and split-testing tools, for example, allow you to use visitor data to improve the effectiveness of your landing page designs.

Before we get into the main section which covers Instapage’s features and their interactions, and whether Instapage may be simple to use, here is a quick overview of reasons you might want to choose this landing-page builder.

A library of customizable templates – With more than 80 high-quality templates, you won’t ever have to start from scratch again.

Intuitive landing site editor –Instapage’s drag & drop interface for building pages is simple and powerful.

Instapage is an effective form builder. It makes it easy to create custom forms to collect user information. This will ensure that you are capturing the right kind of leads for your landing pages.

Useful widget selection — In addition to the forms you can easily add other elements such as images or videos to your landing pages.

Tracking & reporting — Use the integrated analytics, heatmaps and A/B-testing tools to quickly assess what is and isn’t working on your landing pages, then optimize them for improved results.

Integration options — Using Zapier, Instapage can connect to a wide range of services, including email marketing platforms, WordPress, and many others.

Hosted system –Instapage hosts everything independent of your website and not using a WordPress landing pages plugin. Your account can be used to create landing pages for multiple websites and projects. Instapage allows for the creation of landing pages quickly and easily on your WordPress site.

Instapage’s price details will be addressed later in this review. However, if this sounds right for you, the 14 Day Free Trial is available .

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Instapage Features


Anyone looking to create a landing page with Instapage should find the above Instapage overview appealing.

But have they been used effectively? And do they live up to the hype? Let’s find out by delving deeper into Instapage’s key features.

INSTAPAGE TEMPLATES

Instapage marketing content claims there are more than 200 templates. However, a search of the library revealed that only around 80 were available.

Some of these templates, such the thank you pages templates, weren’t fully customizable landing page options.

Instapage-Template-Library

However, as you can see from the landing page library, the templates you do get access to are of very high quality and cover a wide range of objectives.

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The filters make it easy to quickly identify the template that you want when creating a new landingpage.

Instapage Price

You can get a good idea of who Instapage’s target audience is by looking at the templates that cover product sales, signup forms, event registrations, and app downloads.

Instapage’s main selling proposition is its landingpage editor. It allows you to modify the templates and even delete them.

DRAG-AND-DROP LANDING PAGE EDITOR

The Instapage editor lets you create unique landing pages, no matter if you use one of the templates or a blank canvas. Instapage’s landing page editor is characterized by freedom.

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Instapage’s page maker allows you to place your elements anywhere on the page, unlike other advanced WordPress page builders. You don’t have to stick with a grid layout or a row- and column-based structure for your pages. Instead, you can move the elements on your page anywhere on the canvas.

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It can be overwhelming to not have restrictions and full creative freedom. Instapage provides a way to make sure you have everything in order.

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A great feature of the page builder is the ability to display the distance between an item and other content. This makes it simple for perfectionists who want to place their elements on the page. The page can also be rearranged by dragging and dropping items.

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While you may ignore this grid or other indicators, it can help to have some direction when placing page elements.

You can preview your landing page in a new browser tab at any time while working in the page builder by clicking the preview button. You won’t need to preview your design often, however, since the page builder offers a WYSIWYG interface. Your design should look exactly like it did in the editor after it’s been published.

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CUSTOMIZATION OPTIONS

You can easily customize the elements of your pages using the Instapage page creator interface. An edit button and a few settings can be found when you select an item from the page.

Instapage-Editor-Edit-Bar

You can edit the properties of the item by clicking the edit link.

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To further customize the appearance of your landing pages, you can add custom CSS. To add additional functionality to your landing pages, you can add JavaScript.

INSTABLOCKS

Instapage has a wonderful time-saving feature if you intend to create multiple landing sites for clients or yourself. You can create a collection of reusable assets or blocks that you can insert into your landing pages using Instablocks.

Instapage-Instablocks-My-Blocks

For example, you could create a block of testimonials with positive feedback from customers and save it to Instablock. The Instablock can be quickly added to a landingpage whenever testimonials are needed.

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Instablocks also allow you to create page headers or footers, call-to-actions, and other elements you can use with Instapage. Instapage comes with a number of Instablock templates, which you can use as a starting point for your own assets.

You may be wondering whether you can update an Instablock from the library, and have the changes applied to all instances of the block in your published pages. The answer is yes. To use the Global Blocks functionality, you must upgrade to the more expensive Enterprise license of Instapage.

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LANDING PAGE WIDGETS

Using the Instapage widgets, you can quickly insert a variety of elements into your landing page designs. To add one to your page, simply click on one of the widget icons in the Instapage editor’s sidebar menu, and it will be dropped onto the canvas.

Instapage-Widget-Menu

The widget can be moved around on the page, and you can edit its content and appearance. You can also specify the action associated to a widget. For example, what happens when a button clicks.

Instapage offers many useful options. But the widget selection is one of Instapage’s weakest points, especially in comparison to WordPress page builders such Divi Builder and Elementor. Instapage lets you add the following widgets onto your landing pages.

    • Headlines
    • Paragraphs
  • Forms
  • Buttons
  • Images
  • Videos
  • Boxes
  • Circles
  • Horizontal and vertical lines
  • Timers
  • HTML widgets

You can add ready-made testimonials, pricing tables and sliders to your pages with a modern WordPress plugin such as Elementor.

Instapage allows you to create your own testimonial panels or pricing tables by combining text, image and headlines widgets. However, it is not as easy as adding a purpose-built widget to your pages. Although there are pre-built pricing charts and other elements included in page templates, it is not as easy to add them to your pages as having ready-made widgets.

Instablock is a feature that allows you create elements, such a pricing table or call to action, and save them for future use.

MOBILE-FRIENDLY PAGE DESIGNS

Instapage defaults all landing pages are mobile-friendly. You can change to mobile view in the editor and make any changes only mobile users can see.

Instapage-Editor-Mobile-View

So, if the idea of displaying slightly different versions of your landing pages depending on whether your visitors are using a smartphone or a desktop device sounds appealing, Instapage supports it. However, you can’t make two completely different versions of a page. Instead, you can simply hide elements that you don’t want mobile users to see.

Instapage’s page builders are extremely powerful. The interface is very easy to use. Although it is disappointing to not have pre-built elements or widgets, you can still create them yourself and save them for later.

LANDING PAGE PUBLISHING OPTIONS

Once you have created a landing site with Instapage you have several publishing options.

  • You can publish it on your own domain.
  • It is published on a WordPress website using a free plugin.
  • It was published by Drupal.

Although you can test your landing pages using an Instapage demo site, it is not recommended to run campaigns on landing pages published this way. Instead, use a domain already registered elsewhere.

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PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE

It’s very easy to create an Instapage Landing Page on your WordPress Website. After installing the free plugin, you’ll need to link your WordPress site to your Instapage account by entering a few easily accessible details.

After connecting your WordPress website and Instapage account, you can simply select which landing page you want to publish on your site from the available options. Any landing pages you created in Instapage can be accessed via a dropdown in your WordPress dashboard.

Instapage-WordPress-Plugin

Instapage pages can be added to WordPress websites as landing pages, 404 error pages or homepages.

After you have selected a page and entered a URL, click the Publish button to make it visible on your WordPress website. Publishing landing pages on a Drupal website follows a similar procedure. Instapage Price

PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN

You can publish landing pages on websites built with WordPress or Drupal. Additionally, your pages will be available online using a domain you have registered.

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Instapage contains instructions for many of most popular registrars. These will assist with connecting your domain quickly to your Instapage Account. There is also a wealth of documentation on the website that goes into greater detail about the process.

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Instapage accounts can be connected to unlimited domains and subdomains. You can publish up to 30 landing pages experiences on the Enterprise or Business plans.

You can also download landing webpages and share them on Instapage. Other Instapage users can edit and publish them in the accounts.

INSTAPAGE INTEGRATION OPTIONS

Instapage landing webpages can be connected to a number of third-party services such as email marketing, analytics software and webinar providers. Connect your landing pages to Shopify or PayPal to receive payments online.

Zapier allows you to integrate Instapage with Zapier, allowing you to connect your landing page to many more apps and services. If you want to connect your landing pages to a specific service, read the integration documentation to see if it’s possible with Instapage.

TRACKING, TESTING AND REPORTING

After publishing a landing page you can begin to track its performance. The built-in heatmap tool can be used to see what visitors did while they were viewing your pages. It will show you where they clicked and how far down they scrolled.

The heatmap may help to identify any issues with your landing pages. It could be that visitors aren’t seeing buttons or forms on the page.

In addition to heatmaps, you can see your pages’ conversion rates and other analytics data to help you monitor their effectiveness. Google Analytics integration will give you more information about the performance of your pages.

Instapage also allows you to run A/B tests on your landing pages to help you get even more conversions from your visitors. You can make a copy of a landing page using the controls, then make changes to the new version of the page, such as changing the call to action. Instapage will then show your visitors the various versions of your page to see which one performs the best.

OTHER FEATURES OF INSTAPAGE

So far, we’ve seen what templates Instapage provides, how simple it is to create custom landing pages, and the options for publishing your pages, as well as a few other things you can do with this tool.

Instapage on the other hand has many more features that have made it one the most popular and effective landing page creator and lead generation services.

These are just a few of the characteristics:

  • Multiple users can collaborate on a project, work on the same landing pages, and keep track of communications and any changes.
  • Integration with Google AdWords is possible to view advertising data on your Instapage dashboard.
  • An extensive online documentation library to assist you in making the most of Instapage.
  • Google AMP landing page creation can be supported.

You can see the complete list of Instapage features on the plans page. Instapage Price

 

Instapage Pricing


This review should have provided you with enough information to make an informed decision about Instapage. If you’re not convinced, you can take advantage of the 14-day trial to see if it is right for you. To access the trial, you must enter your payment information so that you can be automatically billed when it expires, but canceling is simple.

You can sign up for Instapage if you like the trial.

Instapage Business plans are available. They cost $199 per month or $149 per year if you pay annually. Although a monthly payment is more expensive than monthly, a one-off payment of $1788 can be made to get Instapage Business.

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A customized Enterprise plan is also available, tailored to your exact requirements with pricing that suits your configuration. Your personalized Enterprise plan will take place after you have spoken with our sales team.

The Instapage pricing pages will show you exactly what the Business plan includes and the extras that Enterprise customers have.

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Instapage Pros and Cons


Instapage is a powerful tool for creating landing pages and generating leads, but is it right for you?

Before we wrap up the review, here’s an overview of Instapage’s top features as well its potential drawbacks.

INSTAPAGE PROS:

  • A nice selection of professional-looking landing page templates.
  • Your landing pages will allow you to transfer files and sell product.
  • It is an advanced, but easy landing page builder.
  • There are many ways to publish landing pages.
  • There is a wealth of reporting data and tools available to assist you in optimizing your pages.
  • Instapage’s features make it ideal for client collaboration as well as teamwork.
  • Excellent mobile support to assist you in creating mobile-friendly landing pages.
  • There is a lot of helpful online documentation, as well as a responsive live chat support channel.

INSTAPAGE CONS:

  • There aren’t nearly as many landing-page templates as other tools, like Leadpages.
  • 30 published landing page experiences, 30,000 unique users per month and five workspaces are all part the business plan. Five team members are also included.
  • It is expensive and not suitable for new website owners.

These benefits and disadvantages can help you decide if Instapage the best landing page maker for you.

 

Final Thoughts Instapage Price


Instapage is a highly capable landing page maker and publishing tool.

The advanced page builder and starter templates will make it easy to create the perfect landing pages for your project.

The WordPress integration is well-implemented, so publishing landing pages on your WordPress website is simple with Instapage and its free plugin. Publishing landing pages on your own domain is possible, but it’s not as easy as publishing them on your WordPress site. Instapage takes care of all your hosting needs.

Instapage is suitable for a wide range of projects due to its ability to deliver downloads and collect leads through landing pages, as well as integrate your pages with a variety of third-party services. However, some readers may be put off by the slightly limited options for selling products directly through your landing pages.

The main problem with Instapage is the decision about whether or not you can afford to spend $149 per month on a landing pages builder. Instapage is highly recommended if you are able.

You can have access to Divi for $89. If you are an existing WordPress user or planning to begin, the Divi theme is a powerful page builder tool that includes many templates and split-testing features. While you will need to pay web hosting for your site to go online, there are great web hosts that are affordable.

Divi and other WordPress pages builders may not have all the features that Instapage has. If you just need to publish a few landing page to promote your side hustle or increase subscribers to your blog, a WordPress-based configuration might make more sense. Instapage is another option that you could consider if your project grows.

Instapage is a great landing page builder if you are ready. Instapage Price

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