If you want to start creating effective landing pages to generate more leads and sell more products, you’ve probably heard of Instapage. Instapage I Love Leasing
This sounds like a highly capable product. It has a set of professional landing page templates as well as a powerful page building tool. It is however not as impressive as it seems. Is it capable of creating conversion-focused landing page with minimal effort? The relatively high price makes it seem expensive.
These are the questions you’ll be answering during this Instapage review.
This review will help determine if Instapage has the right landing page builder to suit your needs. It covers the key features and also shows how it works.
Let’s get started…
Instapage Video Review
Instapage is a cloud-based platform which includes everything needed to create and publish landing pages.
Instapage makes it easy to create conversion-focused landing page designs, regardless of whether you have a website, an online presence, or both.
Instapage features make it simple to create effective landing pages, no matter what your goal is. Split-testing tools, analytics, heatmaps, and heatmaps allow you to make landing page designs that are more effective by leveraging visitor data.
Before we move to the crucial section about Instapage, which explains what it can do and how these features interact with each other, and whether Instapage has a simple user interface, let us give you a brief overview of why this landing page creator might be a good choice for you:
A library of customizable templates — With over 80 high-quality templates to choose from, you’ll never have to start from scratch or look for ideas for your next landing page.
Intuitive landing site editor –Instapage’s drag & drop interface for building pages is simple and powerful.
Instapage is an effective tool for building forms — It’s easy to create customized forms for users to gather information that will help you ensure you capture the right leads on your landing pages.
Useful widget selection — in addition to the forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
Tracking and reporting — You can quickly identify what is working and optimize landing pages to get better results with the heatmap and A/B testing tools.
Integration options — Instapage uses Zapier to connect to many services, including email marketing platforms, WordPress and many other.
Hosted system –Instapage hosts everything on its own, instead of using a WordPress plugin. You can create landing pages from your account for multiple projects or websites. Instapage allows you to publish landing pages quickly on your WordPress website.
We’ll get to the pricing details of Instapage later on in this review, but, if this sounds like the tool for you, there’s a 14-day free trial available.
Instapage is a powerful and user-friendly landingpage builder.
But how effective are those features? And do they live up to the hype? Let’s explore Instapage’s key features.
Instapage’s marketing content claims there are more then 200 templates. But a quick look at the library revealed that there only were about 80.
Some of the templates, such as the thank you page templates, were not full landing page options either, so don’t let the headline figure of more than 200 templates sway your decision.
The templates you have access, however, are excellent quality and cover many objectives.
When creating a new landing page, you can quickly find the type of template you’re looking for thanks to the filters.
Instapage’s target audience can be gathered by reviewing the templates covering signup forms and event registrations.
However, because one of Instapage’s main selling points is its landing page editor, you’re not limited to using the templates in their default state — or even using a template at all.
DRAG-AND-DROP LANDING PAGE EDITOR
Instapage allows you to create a unique landingpage, whether you start with a blank canvas (or one of the templates). In fact, the key word when describing the Instapage landing page editor is probably freedom.
Instapage’s Page Builder allows you position your elements anywhere in the page. This is unlike any other WordPress page builders. The page builder does not restrict you to a grid layout.
It can be overwhelming to not have any constraints and full creative freedom. Instapage makes it easy to arrange your elements on the page by providing helpful grids and markers that you use when you move items about the page.
A nice feature in page builders is the ability for you to move items around. The distance between the item and any other content on the page is displayed. This makes it very easy for perfectionists, such as page designers, to position their elements. Furthermore, as you drag and drop items around the page, they are gently snapped to the underlying grid layout.
While you may ignore this grid or other indicators, it can help to have some direction when placing page elements.
You can preview your landing page in a new browser tab at any time while working in the page builder by clicking the preview button. You won’t need to preview your design often, however, since the page builder offers a WYSIWYG interface. Your design should look exactly like it did in the editor after it’s been published.
You can easily customize the elements of your pages using the Instapage page creator interface. When you select an item on the page, it displays a few settings and an edit button.
You can edit the properties of the item by clicking the edit link.
Instapage is a great tool for creating multiple landing page templates for clients and yourself. You can create a collection of reusable assets or blocks that you can insert into your landing pages using Instablocks.
A custom testimonials block could be created with positive feedback by your customers. You can save it as an Instablock. Then, whenever you need to include testimonials on a landing page, you can quickly insert that Instablock into the page.
Instablocks can be used to create page headers and footers, calls to action, and any other Instapage elements that you wish to use on multiple pages. Instapage comes with a number of Instablock templates, which you can use as a starting point for your own assets.
You might be curious if it is possible to update an Instablock within the library and have those changes automatically applied in all instances of that Instablock on your published pages. Instapage Enterprise is the best option to enable Global Blocks functionality.
LANDING PAGE WIDGETS
You can insert many elements to your landing pages quickly using the Instapage widgets. To add one to your page click on the Instapage sidebar menu widget icon. The widget will be dropped onto your canvas.
You can then move it around the page and begin editing its appearance and content. You can also define the action associated with a widget, such as what happens when a button is clicked.
Although there are many useful options, Instapage’s widget selection is perhaps the weakest part of Instapage, especially when compared with WordPress page builders such as Divi Builder or Elementor. Instapage lets you add the following widgets onto your landing pages.
- Horizontal, Vertical and Horizontal Lines
- HTML widgets
Instapage allows you to create your own testimonial panels or pricing tables by combining text, image and headlines widgets. However, it is not as easy as adding a purpose-built widget to your pages. There are some pre-built pricing tables and other elements in the page templates to save you time, but adding them to your pages isn’t as simple as having ready-made widgets that you can drag and drop onto your pages.
Instablock is a feature that allows you create elements, such a pricing table or call to action, and save them for future use.
MOBILE-FRIENDLY PAGE DESIGNS
Instapage defaults all landing pages are mobile-friendly. The editor allows you to switch to the mobile view for a page that you are currently working on. This will allow you make changes that only you and mobile users can see.
So, if the idea of displaying slightly different versions of your landing pages depending on whether your visitors are using a smartphone or a desktop device sounds appealing, Instapage supports it. Two completely different versions of the same page cannot be created. You can instead hide elements you don’t want mobile users seeing.
Instapage’s page builder is very powerful. The interface is very easy to use. Although the lack of pre-built elements is disappointing, many items can be easily created and saved to save for later.
LANDING PAGE PUBLISHING OPTIONS
Instapage gives you several publishing options once you have created your landing page.
- You can publish the article on your own domain.
- It is published to a WordPress site using a free plugin.
- It was published on Drupal’s website.
Instapage demodomains allow you to test your landing page designs, but it is not advised that you run campaigns using landing pages published on this site. Instead, use a domain already registered elsewhere.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
It’s easy to publish an Instapage website landing page. Once you have installed the plugin, you will need to link your WordPress website to your Instapage account.
Once you have connected your WordPress website to your Instapage account you can choose which landing page you wish to publish on your site. Instapage landing pages should be accessible through a dropdown menu within your WordPress dashboard.
Instapage pages can be added to WordPress websites as landing pages, 404 error pages or homepages.
Once you have chosen a page, entered a URL and clicked the Publish button, you should be able view that landing page in your WordPress website. You can publish landing pages to a Drupal website following a similar process. Instapage I Love Leasing
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
You can publish landing page on a WordPress website or Drupal website. Also, your pages can be made available online through a domain that you’ve registered.
Instapage offers instructions for many popular registrars that will assist you in connecting your domain to Instapage. This website has extensive documentation that provides additional information.
Instapage accounts can be connected to unlimited domains and subdomains. You can publish up to 30 landing pages experiences on the Enterprise or Business plans.
Download landing pages from Instapage and share them with others. Users can then edit and post them in their Instapage accounts.
INSTAPAGE INTEGRATION OPTIONS
Integrations with third-party software such as email marketing services and analytics software can be made possible by Instapage landing pages. Instapage can be connected to Shopify and PayPal to allow you to collect payments online.
Zapier allows you to integrate Instapage with Zapier, allowing you to connect your landing page to many more apps and services. Instapage integration documentation can help you determine if your landing pages can be connected to a particular service.
TRACKING, TESTING AND REPORTING
After publishing a landing page you can begin to track its performance. One option is to use the built-in heatmap tool to see what your visitors did while viewing your pages, such as where they clicked or how far they scrolled.
If your landing site isn’t producing as many leads as it should, the heatmap could help. This could include buttons that your visitors don’t recognize, forms that are too far to the left, beyond the area where the majority of your audience is scrolling, and buttons that are too close to the bottom of the page.
You can view heatmaps of your pages and other analytics data to monitor their effectiveness. Google Analytics integration provides additional information about your pages’ performance.
Instapage also lets you do A/B tests on landing pages to increase your conversion rate. You can create a copy by using the controls and then make modifications to the new page such as changing the call-to-action. Instapage will then show your visitors the various versions of your page to see which one performs the best.
OTHER FEATURES OF INSTAPAGE
We have seen Instapage’s templates and how easy it is to create landing pages.
Instapage, on the other hand, has a plethora of additional features that have helped it to become one of the most powerful and popular landing page creation and lead generation services available today.
These characteristics include:
- Multiple users can collaborate on the project and create the same landing pages. All communication is tracked and updated.
- You can integrate with Google AdWords and view advertising data from your Instapage dashboard.
- This large online documentation library will assist you in getting the most from Instapage.
- Google AMP landingpage creation support is available.
To see all Instapage features, visit the Plans page. Instapage I Love Leasing
This review should have helped you decide if Instapage is right to you. If you’re still not sure, you can use the trial offer to try it for free for 14 days. To activate the trial, you will need to provide your payment information. This will allow you to be charged automatically when the expires. However, cancelling is simple.
Instapage is available in two forms if the trial appeals to you.
Instapage Business Plan is available. It costs $199 a month or $149 if it’s paid annually. An annual payment requires a $1,788 initial payment. However, it represents a 25% saving over monthly payments.
A customized Enterprise plan is also available, tailored to your exact requirements with pricing that suits your configuration. Your personalized Enterprise plan will take place after you have spoken with our sales team.
You can view the Instapage pricing page to see what features are included in each Business plan and the additional options available for Enterprise customers.
Instapage Pros and Cons
Instapage has many benefits, including the ability to create landing pages or generate leads. But is it right in your case?
Before we conclude our review, we’d like to give you a quick overview of Instapage’s most notable features as well as its potential drawbacks.
- You will find a variety of professionally-designed landing page templates.
- Your landing pages will allow you to transfer files and sell product.
- An advanced but simple landing page builder.
- Publishing landing pages is easy with many options.
- A wealth of data and tools are available to assist with optimizing your pages.
- Instapage’s features make it ideal for client collaboration as well as teamwork.
- We offer excellent mobile support to assist in the creation of mobile-friendly landing sites.
- There are many helpful resources online, and you can also get support via live chat.
- There are not as many landing page templates available as with other tools like Leadpages.
- It has 30,000 visitors per month, 30 landing page experiences published, five workspaces and five team members.
- It is not recommended for novice website owners due to its high price.
These advantages and disadvantages will help you decide whether Instapage landing page creator is right for you.
Final Thoughts Instapage I Love Leasing
Instapage is both a landing page builder as well as a publishing tool.
The advanced page builder and starter templates will make it easy to create the perfect landing pages for your project.
Instapage is a WordPress plugin that makes publishing landing pages easy. However, as previously discussed, publishing landing pages on your own domains is just as simple if you don’t want to publish them on your WordPress website. To keep things simple, Instapage handles all of your hosting needs.
Instapage can be used to create a variety projects. This is due to its ability for landing pages to collect leads and deliver downloads. However, some readers may be put off by the slightly limited options for selling products directly through your landing pages.
It has many great features. The problem is deciding if you can justify spending $149 per month to use a landing page creator. If you can, Instapage is highly recommended.
For $89.95, WordPress users who are already using WordPress can access the Divi theme. This powerful theme includes a page builder tool, large templates library, split testing capabilities, and a growing list of templates. Yes, you will need to pay for web hosting to get your site online, but there are some excellent low-cost web hosts available.
Divi and other WordPress page builders may not have everything that Instapage does. WordPress-based configurations may be better if you’re only planning to publish a few landing sites to increase your blog subscribers or promote your side business. Instapage might be a better option if your project succeeds.
However, if you believe you’re ready for one of the best landing page builders available, Instapage should be at the top of your list. Instapage I Love Leasing