Instapage Drupal: 2022 Pros & Cons

Instapage is an excellent tool for creating landing pages that convert more leads into sales. Instapage Drupal

This product certainly looks capable, with a strong page builder tool and a professional collection of modern landing pages templates. But is it as great as it looks? It will help you to create conversion-focused landing webpages with minimum effort. Given its high price, is it worth the investment?

These are some of the questions we’ll be asking in this Instapage evaluation.

This review will help determine if Instapage has the right landing page builder to suit your needs. It covers the key features and also shows how it works.

Let’s get started…

 

Instapage Video Review


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Instapage Overview


Instapage is a cloud-based platform that includes everything you need to get started creating and publishing landing pages.

Instapage-Review-Landing-Page-Builder

Instapage lets you create conversion-focused landing pages regardless of whether or not you have an existing website. This will help you generate more leads and sell more products.

Instapage features make it simple to create effective landing pages, no matter what your goal is. Heatmaps, analytics, and split-testing tools, for example, allow you to use visitor data to improve the effectiveness of your landing page designs.

Before we get to the important section that covers exactly what Instapage can do, how those features interact, and whether or not Instapage is simple to use, here’s a quick rundown of why you might choose this landing page builder:

A library with over 80 high quality templates. You won’t have any need to create or search for new ideas to make your next landing site.

Intuitive landing site editor –Instapage’s drag & drop interface for building pages is simple and powerful.

Instapage is an effective form builder. It makes it easy to create custom forms to collect user information. This will ensure that you are capturing the right kind of leads for your landing pages.

Useful widget selection – In addition to forms, you can easily include other elements to your landing page, such as images and videos.

Tracking and reporting – With the built in analytics, heatmap and A/B test tools, it’s easy to quickly see what’s working and how you can optimize your landing page for better results.

Integration options — Instapage uses Zapier to connect to many services, including email marketing platforms, WordPress and many other.

Hosted system –Instapage hosts everything separately from your website instead of using a WordPress page plugin. You can create landing pages from your account for multiple projects or websites. Instapage allows for the creation of landing pages quickly and easily on your WordPress site.

Instapage’s pricing details are covered later in this review. If this sounds like the tool you want, there’s a free 14-day trial.

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Instapage Features


Instapage’s overview should appeal to anyone who is looking for a powerful, yet user-friendly, landing page creator.

How effective have these features been implemented? Do they live up the hype? We’ll find out by looking deeper into Instapage’s key features.

INSTAPAGE TEMPLATES

Instapage marketing content claims there are more than 200 templates. However, a search of the library revealed that only around 80 were available.

Some of these templates, such the thank you pages templates, weren’t fully customizable landing page options.

Instapage-Template-Library

However, as you can see from the landing page library, the templates you do get access to are of very high quality and cover a wide range of objectives.

Instapage-Landing-Page-Example

The filters make it easy to quickly identify the template that you want when creating a new landingpage.

Instapage Drupal

Instapage’s target audience can be gathered by reviewing the templates covering signup forms and event registrations.

However, because one of Instapage’s main selling points is its landing page editor, you’re not limited to using the templates in their default state — or even using a template at all.

DRAG-AND-DROP LANDING PAGE EDITOR

Whether you start with a blank canvas or one of the templates, the Instapage editor allows you to create a unique landing page. Instapage’s landing page editor is characterized by freedom.

Instapage-Editor-Interface

Instapage’s page maker allows you to place your elements anywhere on the page, unlike other advanced WordPress page builders. Instead of being limited to a grid layout of columns and rows-based structures, your items can be moved anywhere on the page — even on top of one another.

Instapage-Editor-Stacked

It can be overwhelming to not have any constraints and full creative freedom. Instapage makes it easy to arrange your elements on the page by providing helpful grids and markers that you use when you move items about the page.

Instapage-Editor-Grid

A great feature of the page builder is the ability to display the distance between an item and other content. This makes it simple for perfectionists who want to place their elements on the page. Additionally, items can be gently snapped to the grid layout by being dragged and dropped around the page.

Instapage-Editor-Markers

While you are free to disregard this grid and other indicators, it is useful to have some direction when arranging the page elements.

You can preview your landing page in a new browser tab at any time while working in the page builder by clicking the preview button. Because the page builder is WYSIWYG, you don’t have to view your design as often as it appears in the editor.

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CUSTOMIZATION OPTIONS

Instapage allows you to easily modify the pages’ elements using its page builder interface. You can edit the item by clicking on it.

Instapage-Editor-Edit-Bar

Clicking the edit button will allow you to see the item’s properties and make any changes beyond those that are available on the floating bar.

Instapage-Editor-Controls

You can also add custom CSS to your page elements to make them more appealing if you have specific requirements. To add additional functionality to your landing pages, you can add JavaScript.

INSTABLOCKS

Instapage offers a time-saving feature that can be useful if you are creating multiple landing pages for clients or yourself. Instablocks allows you to create a set of reusable assets (or blocks) that can be used in any of your landing pages.

Instapage-Instablocks-My-Blocks

You could, for example, create a custom testimonials block with positive feedback from your customers and save it as an Instablock. The Instablock can be quickly added to a landingpage whenever testimonials are needed.

Instapage-Instablocks-Templates

Instablocks may also be used for page headers, feeters, calls-to action, and other pages that you create with Instapage. Furthermore, Instapage includes a variety of Instablock templates that you can use as starting points for your own assets.

You may be wondering whether you can update an Instablock from the library, and have the changes applied to all instances of the block in your published pages. The answer is yes. To use the Global Blocks functionality, you must upgrade to the more expensive Enterprise license of Instapage.

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LANDING PAGE WIDGETS

Instapage widgets are a quick way to add elements to your landing webpage designs. Simply click on the Instapage widget icon in the sidebar menu to add it to your page. It will then be dropped onto the canvas.

Instapage-Widget-Menu

You can then move it around the page and begin editing its appearance and content. You can also determine the action associated with a widget.

There are some great options, but the widget selection is Instapage’s weakest link, especially when you compare it to WordPress page builders like Divi Builder or Elementor. Instapage lets you add the following widgets onto your landing pages.

    • Headlines
    • Paragraphs
  • Formulas
  • Buttons
  • Images
  • Videos
  • Boxes
  • Circles
  • Horizontal and Vertical lines
  • Timers
  • HTML widgets

You can add ready-made testimonials, pricing tables and sliders to your pages with a modern WordPress plugin such as Elementor.

Instapage lets you create your own pricing tables or testimonial panel by combining the text and image widgets. But it’s not as simple as being able add a purpose-built, ready-made widget to your page. Although there are pre-built pricing charts and other elements included in page templates, it is not as easy to add them to your pages as having ready-made widgets.

Instablock is a feature that allows you create elements, such a pricing table or call to action, and save them for future use.

MOBILE-FRIENDLY PAGE DESIGNS

All landing pages created with Instapage by default are mobile-friendly. You can change to mobile view in the editor and make any changes only mobile users can see.

Instapage-Editor-Mobile-View

Instapage supports the concept of different landing pages for smartphone and desktop users. You can’t create two different pages. You can hide any elements you don’t want mobile visitors to see.

Instapage’s page builder is very powerful. The interface is very easy to use. The lack of pre-built elements or widgets is disappointing, but most items can be created by hand and saved for later use.

LANDING PAGE PUBLISHING OPTIONS

Instapage allows you to publish your landing pages.

  • You can publish the article on your own domain.
  • It is published to a WordPress site using a free plugin.
  • It was published by Drupal.

Although you can test your landing pages using an Instapage demo site, it is not recommended to run campaigns on landing pages published this way. Instead, you should register another domain.

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PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE

You can publish an Instapage page from your WordPress website in minutes. After downloading the plugin, you need to link your WordPress blog to your Instapage profile by entering some simple details.

After linking your WordPress website with Instapage, you can select the landing page that you want to publish from the list of options. Instapage landing pages should be accessible through a dropdown menu within your WordPress dashboard.

Instapage-WordPress-Plugin

Instapage pages are published to WordPress websites. You have the option of making them a landing page, error page or homepage.

You should be able to view that landing page on your WordPress website once you’ve selected a page, entered a URL for it, and clicked the Publish button. It’s a similar process to publish landing pages on Drupal websites. Instapage Drupal

PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN

You can publish landing page on a WordPress website or Drupal website. Also, your pages can be made available online through a domain that you’ve registered.

Instapage-Landing-Pages

Instapage has instructions for most of the most popular domain registrars to help you connect your domain to your Instapage. You can also find extensive documentation on the website to help you understand the process.

Instapage-Custom-Domain

Instapage allows you to connect unlimited subdomains and domains to your account. This will allow you to publish up 30 landing page experiences simultaneously on the Business plan (more information on the Enterprise plan), across multiple domains, WordPress and Drupal websites.

Download landing pages from Instapage and share them with others. Users can then edit and post them in their Instapage accounts.

INSTAPAGE INTEGRATION OPTIONS

Instapage landingpages can be linked to third-party tools such as email marketing and analytics software. Instapage can be connected to Shopify and PayPal to allow you to collect payments online.

Instapage can also be integrated with Zapier to connect your landing pages to even more apps and services. You can connect your landing page to a specific service by reading the integration documentation.

TRACKING, TESTING AND REPORTING

Once you have published your landing page, you can start tracking its performance. You can use the heatmap tool built into your browser to track what visitors did when they viewed your pages. This includes where they clicked and how far they scrolled.

The heatmap can help you identify potential problems with your landing page. For example, buttons your visitors don’t recognize as buttons, or forms that are too far down your page beyond where most of your audience scrolls.

Heatmaps are not the only thing you can see. You can also view conversion rates for pages and other data that will help you to monitor their effectiveness. Integrating with Google Analytics provides you with even more information about how your pages perform.

Instapage also lets you do A/B tests on landing pages to increase your conversion rate. You can create a copy by using the controls and then make modifications to the new page such as changing the call-to-action. Instapage will then display all versions of your page to your visitors so that they can decide which one performs best.

OTHER FEATURES OF INSTAPAGE

We have already seen Instapage’s landing page templates. The options for publishing pages are easy.

Instapage is a popular landing page design and lead generation service that offers a multitude of extra features.

These characteristics include:

  • The ability to allow multiple users to collaborate on a single project and work together on the same landing page while keeping track and communicating with each other.
  • Integration with Google AdWords is possible to view advertising data on your Instapage dashboard.
  • This large online documentation library will assist you in getting the most from Instapage.
  • Google AMP landing page creation is supported.

You can see the complete list of Instapage features on the plans page. Instapage Drupal

 

Instapage Pricing


This review should have provided you with enough information to make an informed decision about Instapage. You can still try Instapage for free for 14-days if you aren’t sure. You must provide your payment information to access the trial. After it expires you will be automatically billed. Cancelling is easy.

You can sign up for Instapage if you like the trial.

Instapage Business Plan is available. It costs $199 a month or $149 if it’s paid annually. Paying annually requires an initial payment of $1,788, but represents a 25% savings over monthly payments.

instapage-pricing

A customized Enterprise plan is also available, tailored to your exact requirements with pricing that suits your configuration. Your customized Enterprise plan will then be created after a consultation with the sales staff.

You can check the Instapage pricing webpage to see exactly what’s included in the Business plan, as well as any extras for Enterprise customers.

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Instapage Pros and Cons


Instapage has many benefits, including the ability to create landing pages or generate leads. But is it right in your case?

Before we conclude our review, we’d like to give you a quick overview of Instapage’s most notable features as well as its potential drawbacks.

INSTAPAGE PROS:

  • There are many professional-looking templates for landing pages.
  • Your landing pages can be used to send files or sell products.
  • Easy to use, yet powerful, landing page generator.
  • There are many options when it comes to publishing landing pages.
  • You can find a variety of tools and reporting data that will help you optimize your pages.
  • Instapage offers many great features for client collaboration and teamwork.
  • Excellent mobile support to assist you in creating mobile-friendly landing pages.
  • There are many helpful resources online, and you can also get support via live chat.

INSTAPAGE CONS:

  • There aren’t as many templates for landing pages as there are for other tools such as Leadpages.
  • The business plan includes 30,000 unique visitors each month, 30 published landing pages experiences, five workspaces, and five members of the team.
  • Its high cost makes it inappropriate for inexperienced website owners.

These features and drawbacks will help to decide whether Instapage can be your best landing page builder.

 

Final Thoughts Instapage Drupal


Instapage is a powerful landing page creator and publishing tool, as you can see.

With the help of the advanced page builder as well as the starter templates, you should not have any trouble creating the landing pages that are right for your project.

Instapage’s free plugin makes it easy to publish landing pages on WordPress websites thanks to the WordPress integration. Publishing landing pages on your own domain is possible, but it’s not as easy as publishing them on your WordPress site. Instapage provides all your hosting needs.

Instapage is suited for a wide variety of projects thanks to its ability deliver downloads, collect leads through landing page and integrate pages with various third-party service providers. However, there are limited options to sell products directly from your landing pages.

Despite all of its great features, the main stumbling block will be deciding whether you can justify spending $149 or more per month on a landing page builder. Instapage can be a great choice if you’re able.

Access to Divi, the powerful WordPress theme for only $89. While you will need to pay web hosting for your site to go online, there are great web hosts that are affordable.

Divi and other WordPress page builders may not have everything that Instapage does. A WordPress-based setup may be more cost-effective if you are only looking to create a few landing pages for your side hustle or increase your blog subscribers. Instapage is another option that you could consider if your project grows.

Instapage is the right choice if you feel you have the skills to create landing pages. Instapage Drupal

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