If you want to start creating effective landing pages to generate more leads and sell more products, you’ve probably heard of Instapage. Instapage Download An Experience Page
It certainly sounds like a capable product, with a professional set of modern landing page templates and a powerful page builder tool. It is however not as impressive as it seems. Will it help you create conversion-focused landing pages quickly? It is also worth the price.
These are the questions we’ll be answering in this Instapage review.
This review will help you decide if Instapage is the best landing page builder for your project by covering the main features as well as a look at what it’s like to use it.
Let’s get started…
Instapage Video Review
Instapage, a cloud-based platform, includes everything you need for creating and publishing landing pages.
Instapage makes it easy to create conversion-focused landing page designs, regardless of whether you have a website, an online presence, or both.
Instapage is a great tool for creating landing pages that promote your products or services. You can use visitor data such as heatmaps, analytics and split-testing to improve your landing page designs.
Before we get to the important section that covers exactly what Instapage can do, how those features interact, and whether or not Instapage is simple to use, here’s a quick rundown of why you might choose this landing page builder:
A library with over 80 high quality templates. You won’t have any need to create or search for new ideas to make your next landing site.
Intuitive landing site editor –Instapage’s drag & drop interface for building pages is simple and powerful.
Instapage is an effective tool for building forms — It’s easy to create customized forms for users to gather information that will help you ensure you capture the right leads on your landing pages.
Useful widget selection – In addition to forms, you can easily include other elements to your landing page, such as images and videos.
Tracking and reporting — With the built-in analytics, heatmap, and A/B testing tools, you can quickly see what is and isn’t working, and then optimize your landing pages for better results.
Integration options — Instapage uses Zapier to connect to many services, including email marketing platforms, WordPress and many other.
Hosted system –Instapage hosts everything on its own, instead of using a WordPress plugin. Your account can be used for creating landing pages for multiple sites and projects. Instapage, however, allows you quickly to publish landing page on your WordPress website.
Instapage’s pricing details are covered later in this review. If this sounds like the tool you want, there’s a free 14-day trial.
Instapage’s overview should appeal to anyone who is looking for a powerful, yet user-friendly, landing page creator.
But how well have those features been put in place? And do they live up to the hype? We will explore Instapage’s key features.
Instapage claims there are over 200 templates, but a quick search of the library revealed only 80.
Some templates, like the thank-you page templates, weren’t full landing page options. Don’t let the headline number of over 200 templates influence your decision.
You can see that the templates are high quality and serve a wide range.
You can quickly locate the type of template that you are looking for when you create a new landing webpage with the filters.
You can get a good idea of who Instapage’s target audience is by looking at the templates that cover product sales, signup forms, event registrations, and app downloads.
Instapage’s main selling proposition is its landingpage editor. It allows you to modify the templates and even delete them.
DRAG-AND-DROP LANDING PAGE EDITOR
Whether you start with a blank canvas or one of the templates, the Instapage editor allows you to create a unique landing page. Instapage’s landingpage editor is all about freedom.
Instapage’s page builder, unlike even the most advanced WordPress page builders, allows you to position your elements anywhere on the page. Instead of being restricted to a grid layout or a column and row-based structure, the items on your page can be moved anywhere on the canvas — even on top of each other.
It can feel overwhelming to be free from any restrictions and allow for complete creativity. Instapage makes it easy to arrange your elements on the page by providing helpful grids and markers that you use when you move items about the page.
The best thing about the page builder is its ability to show the distance between items and other pages. This makes it easier for perfectionists when positioning their page elements. The page can also be rearranged by dragging and dropping items.
Although you can ignore the grid and other indicators, it’s helpful to have some guidance when organizing page elements.
You can preview your landing page in a new browser tab at any time while working in the page builder by clicking the preview button. Because the page builder is WYSIWYG, you don’t have to view your design as often as it appears in the editor.
The elements that comprise your pages are easily customizable using the Instapage page builder interface. You can edit the item by clicking on it.
Click the edit button to view the item’s properties in the sidepanel and make modifications beyond the ones shown on the floating toolbar.
Instapage has a wonderful time-saving feature if you intend to create multiple landing sites for clients or yourself. You can create a collection of reusable assets or blocks that you can insert into your landing pages using Instablocks.
You could, for example, create a custom testimonials block with positive feedback from your customers and save it as an Instablock. The Instablock can be quickly added to a landingpage whenever testimonials are needed.
Instablocks also allow you to create page headers or footers, call-to-actions, and other elements you can use with Instapage. Furthermore, Instapage includes a variety of Instablock templates that you can use as starting points for your own assets.
You may be wondering whether you can update an Instablock from the library, and have the changes applied to all instances of the block in your published pages. The answer is yes. Instapage Enterprise license is required to access the Global Blocks functionality.
LANDING PAGE WIDGETS
Instapage widgets allow you to quickly add elements to your landing page designs. Simply click on the Instapage widget icon in the sidebar menu to add it to your page. It will then be dropped onto the canvas.
You can then move it around the page and begin editing its appearance and content. You can also set the action for a widget. This could be what happens when you click a button.
While there are some useful options, the widget selection is probably Instapage’s weakest point, especially when compared to WordPress page builders like Divi Builder and Elementor. Instapage makes it easy to add the following widgets into your landing pages.
- Horizontal and Vertical lines
- HTML widgets
Instapage makes it easy to create pricing tables and testimonial panels. You can combine the text, image, headlines, and headlines widgets to make your own, but it’s less convenient than adding a pre-made, purpose-built widget. Pre-built pricing and other elements are available in the page templates. However adding them to your pages can be more difficult than using pre-made widgets that can be dragged and dropped onto your pages.
Instablock, which was mentioned previously, allows you to create elements such as a call-to-action or pricing table, and then save it for later use on any page.
MOBILE-FRIENDLY PAGE DESIGNS
Instapage makes landing pages mobile-friendly by default. However, in the editor, you can switch to the mobile view of a page you’re working on and make changes that only mobile users will see.
Instapage supports the idea of showing slightly different versions of landing pages depending on whether visitors are using a mobile device or a desktop computer. However, you can’t make two completely different versions of a page. Instead, you can simply hide elements that you don’t want mobile users to see.
Instapage’s page builder is very powerful. It is easy to use and allows you to position items with great flexibility. You can also get help if you need to align page elements precisely. The lack of pre-built elements or widgets is disappointing, but most items can be created by hand and saved for later use.
LANDING PAGE PUBLISHING OPTIONS
Instapage allows you to publish your landing pages.
- You can publish it on your own domain.
- It is published on a WordPress website using a free plugin.
- It was published to a Drupal website.
Instapage demo domains can be used to test landing pages. However, you should not run campaigns from landing pages published in this way. Instead, register a domain from another source.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
It is extremely simple to publish an Instapage landing page on your WordPress website. After installing the plugin, connect your WordPress site to Instapage by entering a few details.
After connecting your WordPress account and Instapage account to your WordPress website, you will be able to select the landing pages you want from the available options. Any landing pages you created in Instapage can be accessed via a dropdown in your WordPress dashboard.
You can choose to display an Instapage page on your WordPress website as a landing page or a page with 404 errors.
After you have selected a page and entered a URL, click the Publish button to make it visible on your WordPress website. You can publish landing pages to a Drupal website following a similar process. Instapage Download An Experience Page
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
You can publish landing pages on websites built with WordPress or Drupal. Additionally, your pages will be available online using a domain you have registered.
Instapage has instructions for most of the most popular domain registrars to help you connect your domain to your Instapage. This website has extensive documentation that provides additional information.
Instapage lets you connect unlimited number of subdomains and domains. You can publish as many landing page experiences as you like on the Enterprise plan.
Download landing pages from Instapage and share them with others. Users can then edit and post them in their Instapage accounts.
INSTAPAGE INTEGRATION OPTIONS
Instapage landing page integrations allow you to integrate with many third-party solutions such as analytics software, email marketing service providers, and webinar providers. Connect your landing pages to Shopify or PayPal to receive payments online.
Zapier integration is also possible with Instapage to allow you to connect landing pages to more services and apps. If you want to connect your landing pages to a specific service, read the integration documentation to see if it’s possible with Instapage.
TRACKING, TESTING AND REPORTING
After you’ve published a landing page, you can begin tracking its performance. One option is to use the built-in heatmap tool to see what your visitors did while viewing your pages, such as where they clicked or how far they scrolled.
If your landing page isn’t generating as many leads as you’d like, the heatmap could reveal any potential issues, such as buttons that your visitors aren’t recognizing as buttons or forms that are too far down the page, past where the majority of your audience is scrolling.
To monitor the effectiveness of your pages, heatmaps can be used to show conversion rates and other analytics data. Google Analytics integration will give you more information about the performance of your pages.
Instapage offers the ability to perform A/B test on landing pages to improve conversion rates. You can create a copy by using the controls and then make modifications to the new page such as changing the call-to-action. Instapage will show you the different versions of your page so that you can see which version is most effective.
OTHER FEATURES OF INSTAPAGE
We’ve seen Instapage’s various templates, how easy it is for you to create landing pages and publish them. There are also a few other things that you can do with the tool.
Instapage however, offers many other features that have allowed it to grow into one of today’s most popular lead generation and landing page creation services.
These are some of these characteristics:
- Multiple users can collaborate on a project, work on the same landing pages, and keep track of communications and any changes.
- Integration with Google AdWords to view advertising data in your Instapage dashboard
- This large online documentation library will assist you in getting the most from Instapage.
- Google AMP landing page creation is supported.
You can see the complete list of Instapage features on the plans page. Instapage Download An Experience Page
This review should help you determine if Instapage suits you. If you’re not convinced, you can take advantage of the 14-day trial to see if it is right for you. You must provide your payment information to access the trial. After it expires you will be automatically billed. Cancelling is easy.
You can sign up for Instapage if you like the trial.
Instapage Business plans are available. They cost $199 per month or $149 per year if you pay annually. Paying annually requires an initial payment of $1,788, but represents a 25% savings over monthly payments.
A custom Enterprise plan can also be created to meet your needs, and the pricing will reflect your configuration. Your personalized Enterprise plan will take place after you have spoken with our sales team.
On the Instapage pricing page, you can see exactly what is included in the Business plan as well as the extras available to Enterprise customers.
Instapage Pros and Cons
Instapage is an effective tool for creating landing pages, and generating leads. But is it right for me?
Before we finish our review, here’s a brief overview of Instapages best features and potential drawbacks.
- A nice selection of professional-looking landing page templates.
- Your landing pages can be used to send files or sell products.
- A simple but powerful landing page builder.
- Publishing landing pages is easy with many options.
- You can find a variety of tools and reporting data that will help you optimize your pages.
- Instapage offers many great features for client collaboration and teamwork.
- Excellent mobile support to assist you in creating mobile-friendly landing pages.
- You will find a lot of useful online documentation and a live chat support channel.
- There aren’t as many templates for landing pages as there are for other tools such as Leadpages.
- It has 30,000 visitors per month, 30 landing page experiences published, five workspaces and five team members.
- Its high pricing makes it unsuitable for inexperienced website owners.
These are the advantages and disadvantages that will help you decide if Instapage is the right landing page builder.
Final Thoughts Instapage Download An Experience Page
Instapage can be used to create landing pages and publish them, as you will see.
The advanced page builder and starter templates will make it easy to create the perfect landing pages for your project.
Instapage, a free plugin that allows you to publish landing pages on WordPress sites, has a well-implemented WordPress integration. Publishing landing pages on your own domain is possible, but it’s not as easy as publishing them on your WordPress site. Instapage takes care all of your hosting requirements.
Instapage is suited for a wide variety of projects thanks to its ability deliver downloads, collect leads through landing page and integrate pages with various third-party service providers. However, there are limited options to sell products directly from your landing pages.
Although it has some great features, the biggest hurdle will be deciding whether $149 or more per monthly is worth it for a landingpage builder. Instapage should be considered if you have the budget.
You can have access to Divi for $89. If you are an existing WordPress user or planning to begin, the Divi theme is a powerful page builder tool that includes many templates and split-testing features. You will need to pay web hosting to get your website online. However, there are excellent, low-cost web hosts.
Divi and other WordPress page builders may not have everything that Instapage does. WordPress-based configurations may be better if you’re only planning to publish a few landing sites to increase your blog subscribers or promote your side business. If your project is successful, then you may want to switch to Instapage.
However, if you believe you’re ready for one of the best landing page builders available, Instapage should be at the top of your list. Instapage Download An Experience Page