Instapage Com Pricing: 2022 Pros & Cons

Instapage is a great tool to use to create landing pages that are more effective and generate more leads. Instapage Com Pricing

It certainly sounds like a capable product, with a professional set of modern landing page templates and a powerful page builder tool. It is however not as impressive as it seems. Is it capable of creating conversion-focused landing page with minimal effort? It is also worth the price.

These are some of the questions we’ll be asking in this Instapage evaluation.

This review will help decide if Instapage’s landing page creator is right for you. We cover both the main features and a look at how it works.

Let’s get started…

 

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Instapage Overview


Instapage is an online platform that allows you to publish and create landing pages.

Instapage-Review-Landing-Page-Builder

Instapage lets you create conversion-focused landing pages regardless of whether or not you have an existing website. This will help you generate more leads and sell more products.

Instapage features make it simple to create effective landing pages, no matter what your goal is. Heatmaps, analytics, and split-testing tools, for example, allow you to use visitor data to improve the effectiveness of your landing page designs.

Before we move on to the section that explains exactly what Instapage does, how they interact and whether Instapage is easy to use, let’s take a look at why you might choose to build your landing pages with Instapage.

A library of customizable templates – With more than 80 high-quality templates, you won’t ever have to start from scratch again.

Intuitive landing pages editor –Instapage’s drag and drop page builder interface makes it easy to create a new page or modify one of its many templates.

Effective form builder — Instapage makes it simple to create detailed custom forms for collecting user information to ensure you’re capturing the right type of leads with your landing pages.

It’s useful to select widgets — you can add additional elements to landing pages such as images, videos and buttons.

Tracking & reporting — Use the integrated analytics, heatmaps and A/B-testing tools to quickly assess what is and isn’t working on your landing pages, then optimize them for improved results.

Integration options — Instapage uses Zapier to connect to many services, including email marketing platforms, WordPress and many other.

Hosted system –Instapage hosts everything separately from your website instead of using a WordPress page plugin. You can create landing pages from your account for multiple projects or websites. Instapage, however, allows you quickly to publish landing page on your WordPress website.

Instapage’s price details will be addressed later in this review. However, if this sounds right for you, the 14 Day Free Trial is available .

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Instapage Features


The above overview of Instapage should be appealing to anyone looking for a powerful yet user-friendly landing page builder.

But how well have those features been put in place? Do they live up the hype? Let’s explore Instapage’s key features.

INSTAPAGE TEMPLATES

Instapage claims more than 200 templates. But, browsing the library revealed only 80.

Some of the templates such as the thankyou page templates were not fully landing page options.

Instapage-Template-Library

You can see that the templates are high quality and serve a wide range.

Instapage-Landing-Page-Example

The filters make it easy to quickly identify the template that you want when creating a new landingpage.

Instapage Com Pricing

Instapage’s target audience can be gathered by reviewing the templates covering signup forms and event registrations.

Instapage’s main selling feature is its landing pages editor. This means that you don’t have to use the templates in their default state. Or even use a template at any time.

DRAG-AND-DROP LANDING PAGE EDITOR

Whether you start with a blank canvas or one of the templates, the Instapage editor allows you to create a unique landing page. Instapage’s landing pages editor is truly free.

Instapage-Editor-Interface

Instapage’s page builder, unlike even the most advanced WordPress page builders, allows you to position your elements anywhere on the page. You don’t have to stick with a grid layout or a row- and column-based structure for your pages. Instead, you can move the elements on your page anywhere on the canvas.

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It can feel overwhelming to be free from any restrictions and allow for complete creativity. Instapage provides a way to make sure you have everything in order.

Instapage-Editor-Grid

A nice feature in page builders is the ability for you to move items around. The distance between the item and any other content on the page is displayed. This makes it very easy for perfectionists, such as page designers, to position their elements. Additionally, items can be gently snapped to the grid layout by being dragged and dropped around the page.

Instapage-Editor-Markers

Although you can ignore the grid and other indicators, it’s helpful to have some guidance when organizing page elements.

Click the preview button to preview your landing pages in a new tab while you work in the page builder. The WYSIWYG interface of the page builders means that you don’t have to constantly preview your design. Once it’s published, it will look exactly the way it looks in the editor.

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CUSTOMIZATION OPTIONS

Instapage allows you to easily modify the pages’ elements using its page builder interface. You can edit the item by clicking on it.

Instapage-Editor-Edit-Bar

You can view the item’s attributes in the side panel by clicking on the edit button.

Instapage-Editor-Controls

To further customize the appearance of your landing pages, you can add custom CSS. You can also add JavaScript to your landing page to provide additional functionality.

INSTABLOCKS

If you’re going to be creating multiple landing pages for yourself or your clients, Instapage has a great timesaving feature you might like. You can create a collection of reusable assets or blocks that you can insert into your landing pages using Instablocks.

Instapage-Instablocks-My-Blocks

One way to do this is to create a custom testimonials section with customer feedback and save it as an Instablock. You can then quickly insert the Instablock whenever you want to include testimonials in a landing page.

Instapage-Instablocks-Templates

Instablocks also allow you to create page headers or footers, call-to-actions, and other elements you can use with Instapage. Instapage offers a range of Instablock templates to help you create your own assets.

It is possible to update an Instablock in your library and have the changes applied automatically to all instances of that block within your published pages. To use the Global Blocks functionality, you must upgrade to the more expensive Enterprise license of Instapage.

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LANDING PAGE WIDGETS

Using the Instapage widgets, you can quickly insert a variety of elements into your landing page designs. Simply click on the Instapage widget icon in the sidebar menu to add it to your page. It will then be dropped onto the canvas.

Instapage-Widget-Menu

You can then move it around the page and begin editing its appearance and content. You can also determine the action associated with a widget.

While there are some useful options, the widget selection is probably Instapage’s weakest point, especially when compared to WordPress page builders like Divi Builder and Elementor. Instapage lets you add the following widgets onto your landing pages.

    • Headlines
    • Paragraphs
  • Formulas
  • Buttons
  • Images
  • Videos
  • Boxes
  • Circles
  • Lines for Horizontal and Vertical Transport
  • Timers
  • HTML widgets

You can use a modern WordPress page-builder plugin to add readymade sliders and testimonials to your pages.

Instapage allows you to create your own testimonial panels or pricing tables by combining text, image and headlines widgets. However, it is not as easy as adding a purpose-built widget to your pages. You can save time by using pre-built pricing tables or other elements from the page templates. However, adding these widgets to your pages is not as easy as using ready-made widgets you can drag and drop onto them.

Thankfully, the previously mentioned Instablock feature allows you to create an element, such as a pricing table or call-to-action, then save it for reuse on any page when needed.

MOBILE-FRIENDLY PAGE DESIGNS

Instapage makes landing pages mobile-friendly by default. However, the editor lets you switch to the mobile-friendly view of any page you are currently working on. You can make changes that only users with mobile devices will see.

Instapage-Editor-Mobile-View

Instapage supports the idea to display slightly different versions on landing pages depending upon whether people are using a smartphone or desktop. There are no two versions of a page that can be made. You can hide any elements you don’t want mobile visitors to see.

Instapage’s page builders are extremely powerful. The interface is very easy to use. The lack of pre-built elements or widgets is disappointing, but most items can be created by hand and saved for later use.

LANDING PAGE PUBLISHING OPTIONS

Instapage offers several publishing options after you have created a landing page.

  • You can publish the article on your own domain.
  • It is published on a WordPress blog using a free plugin.
  • It was published on Drupal’s website.

Instapage demo domains are also available for testing landing pages. However it is not recommended that campaigns be run on landing pages published in this fashion. Instead, register a domain from another source.

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PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE

Publishing an Instapage landingpage on your WordPress site is easy. After installing the plugin, connect your WordPress site to Instapage by entering a few details.

After connecting your WordPress account and Instapage account to your WordPress website, you will be able to select the landing pages you want from the available options. You can access any landing pages you’ve published in Instapage via a dropdown menu from your WordPress dashboard.

Instapage-WordPress-Plugin

Instapage pages can be published to your WordPress website in a variety of formats. You can choose whether they are displayed as landing pages, 404 error pages, or your homepage.

Once you’ve chosen a landing page and entered a URL for the page, click on the Publish button. Publishing landing pages on a Drupal website follows a similar procedure. Instapage Com Pricing

PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN

In addition to publishing landing pages on a website built with WordPress or Drupal, you can make your pages available online by using a domain name you’ve registered.

Instapage-Landing-Pages

Instapage contains instructions for many of most popular registrars. These will assist with connecting your domain quickly to your Instapage Account. The website also has a lot of documentation that provides more information about the process.

Instapage-Custom-Domain

Instapage allows you to connect unlimited subdomains and domains to your account. This will allow you to publish up 30 landing page experiences simultaneously on the Business plan (more information on the Enterprise plan), across multiple domains, WordPress and Drupal websites.

You can also download landing webpages and share them on Instapage. Other Instapage users can edit and publish them in the accounts.

INSTAPAGE INTEGRATION OPTIONS

Instapage landingpages can be linked to third-party tools such as email marketing and analytics software. To collect payments online, connect your landing pages to a Shopify ecommerce store or PayPal if you want to promote products with Instapage.

Zapier integration is also possible with Instapage to allow you to connect landing pages to more services and apps. Instapage can be used to link your landing pages to specific services. Please review the integration documentation.

TRACKING, TESTING AND REPORTING

Once you have published your landing page, you can start tracking its performance. The built-in heatmap tool can be used to see what visitors did while they were viewing your pages. It will show you where they clicked and how far down they scrolled.

If your landing site isn’t producing as many leads as it should, the heatmap could help. This could include buttons that your visitors don’t recognize, forms that are too far to the left, beyond the area where the majority of your audience is scrolling, and buttons that are too close to the bottom of the page.

In addition to heatmaps, you can see your pages’ conversion rates and other analytics data to help you monitor their effectiveness. Google Analytics integration provides additional information about your pages’ performance.

Instapage allows you to do A/B testing on landing pages to increase conversions. You can create a copy using the controls. Then, you can make changes to the new landing page, such changing the call for action. Instapage will then display all versions of your page to your visitors so that they can decide which one performs best.

OTHER FEATURES OF INSTAPAGE

We have seen Instapage’s templates and how easy it is to create landing pages.

Instapage is a popular landing page design and lead generation service that offers a multitude of extra features.

These are some of these characteristics:

  • Multiple users can collaborate on the project and create the same landing pages. All communication is tracked and updated.
  • Integration with Google AdWords is possible to view advertising data on your Instapage dashboard.
  • Large online documentation library that will help you make the most of Instapage.
  • Google AMP landing page creation is supported.

For a complete list of Instapage features, please visit the plans page. Instapage Com Pricing

 

Instapage Pricing


This review should have given you a good idea of whether or not Instapage is right for you. The trial offer allows you to test it free of charge for 14 days. To get the trial, enter your payment information. You’ll be automatically charged when the trial ends. Cancelling is also possible.

If you like the trial, there are two ways to sign up for Instapage.

Instapage Business is one option. It costs $199 per monthly or $149 per calendar year. An annual payment requires a $1,788 initial payment. However, it represents a 25% saving over monthly payments.

instapage-pricing

You can also choose a custom Enterprise Plan that is customized to your specific needs and priced according to your configuration. Your personalized Enterprise plan will take place after you have spoken with our sales team.

You can see the Instapage pricing page and what you get with the Enterprise plan.

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Instapage Pros and Cons


Instapage is a powerful tool that can create landing pages and generate leads. But are you sure it is right for your business?

Before we close our review, let’s take a look at some of Instapage’s greatest features and drawbacks.

INSTAPAGE PROS:

  • There are many professional-looking templates for landing pages.
  • Your landing pages can be used to send files or sell products.
  • Easy to use, yet powerful, landing page generator.
  • There are many ways to publish landing pages.
  • There are many tools and data available that can help you optimize pages.
  • Instapage offers many great features for client collaboration and teamwork.
  • Excellent mobile support to assist you in creating mobile-friendly landing pages.
  • There are many helpful resources online, and you can also get support via live chat.

INSTAPAGE CONS:

  • There are not as many landing page templates available as with other tools like Leadpages.
  • 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members are all part of the business plan.
  • It is expensive and not suitable for new website owners.

These benefits and disadvantages can help you decide if Instapage the best landing page maker for you.

 

Final Thoughts Instapage Com Pricing


Instapage is both a landing page builder as well as a publishing tool.

You should have no trouble creating the right type of landing pages for your project thanks to the starter templates and advanced page builder.

Instapage and its free plugin make publishing landing pages to WordPress easy with a WordPress integration that is well-implemented. However, as previously discussed, publishing landing pages on your own domains is just as simple if you don’t want to publish them on your WordPress website. Instapage provides all your hosting needs.

Instapage can be used for many projects because it allows you to download and collect leads via landing pages. You can also integrate your pages with third-party services. Some readers may be put off though by the limited possibilities for selling products directly through your landing page.

Although it has some great features, the biggest hurdle will be deciding whether $149 or more per monthly is worth it for a landingpage builder. Instapage can be a great choice if you’re able.

Access to Divi, the powerful WordPress theme for only $89. Although you will need web hosting in order to put your website online, there are many great low-cost options.

Divi and other WordPress site builders may not offer all that Instapage offers. A WordPress-based setup may be more cost-effective if you are only looking to create a few landing pages for your side hustle or increase your blog subscribers. If your project is successful, then you may want to switch to Instapage.

Instapage, however, should be on your top list if it’s something you want. Instapage Com Pricing

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