Instapage is the best platform to help you create effective landing pages and increase sales. Instapage Choose Your Domain
It sounds like a competent product with a professional set modern landing page templates, and a powerful tool to build pages. But is it as great as it looks? And will it be able to assist you in creating conversion-focused landing pages with minimal effort? The relatively high price makes it seem expensive.
These are the questions that we will be answering in our Instapage review.
This review will help you decide if Instapage is the best landing page builder for your project by covering the main features as well as a look at what it’s like to use it.
Let’s get started…
Instapage Video Review
Instapage, a cloud-based platform, includes everything you need for creating and publishing landing pages.
Instapage makes it easy to create conversion-focused landing page designs, regardless of whether you have a website, an online presence, or both.
Instapage’s features are easy to use, so you don’t need any design or programming experience. Split-testing tools and analytics are just a few of the many features that Instapage offers. They allow you to use visitor information to increase the effectiveness your landing page designs.
Before we move on to the section that explains exactly what Instapage does, how they interact and whether Instapage is easy to use, let’s take a look at why you might choose to build your landing pages with Instapage.
A library of customizable templates – With more than 80 high-quality templates, you won’t ever have to start from scratch again.
Intuitive landing site editor –Instapage’s drag & drop interface for building pages is simple and powerful.
Instapage is a powerful form builder. It allows you to easily create custom forms that collect user information.
Useful widget selection – In addition to forms, you can easily include other elements to your landing page, such as images and videos.
Tracking & reporting — Use the integrated analytics, heatmaps and A/B-testing tools to quickly assess what is and isn’t working on your landing pages, then optimize them for improved results.
Integration options — Instapage is able to connect to a wide variety of services using Zapier. This includes email marketing platforms like WordPress and many more.
Hosted system –Instapage hosts all of your content independently from your WordPress website. You can create landing pages from your account for multiple projects or websites. Instapage, however, allows you quickly to publish landing page on your WordPress website.
Instapage’s pricing details are covered later in this review. If this sounds like the tool you want, there’s a free 14-day trial.
Instapage is a powerful and user-friendly landingpage builder.
How well are these features actually working? Are they worth the hype? Let’s explore Instapage’s key features.
Instapage claims more than 200 templates. But, browsing the library revealed only 80.
Some of these templates, such the thank you pages templates, weren’t fully customizable landing page options.
The landing page library shows that the templates you have access to are high-quality and can be used for a variety of purposes.
You can quickly locate the type of template that you are looking for when you create a new landing webpage with the filters.
Instapage’s target audience can be gathered by reviewing the templates covering signup forms and event registrations.
Instapage’s main selling factor is its landing-page editor. However, the template can be used in any other state than their default.
DRAG-AND-DROP LANDING PAGE EDITOR
Instapage allows you to create a unique landingpage, whether you start with a blank canvas (or one of the templates). Instapage’s landing pages editor is truly free.
Instapage’s page creator allows you to position elements anywhere on your page. Instead of being restricted to a grid layout or a column and row-based structure, the items on your page can be moved anywhere on the canvas — even on top of each other.
It can be difficult to feel free and have no restrictions. Instapage offers helpful markers and grids that you can use to move items around your page. It also makes it easy for you to line up page elements if necessary.
The best thing about the page builder is its ability to show the distance between items and other pages. This makes it easier for perfectionists when positioning their page elements. Additionally, items can be gently snapped to the grid layout by being dragged and dropped around the page.
You can disregard the grid and other indicators but it is helpful to have some direction in arranging page elements.
The preview button allows you to view your landing page in a different browser tab. Because the page builder is WYSIWYG, you don’t have to view your design as often as it appears in the editor.
The elements that comprise your pages are easily customizable using the Instapage page builder interface. A few settings are available when you choose an item from the page.
You can view the item’s attributes in the side panel by clicking on the edit button.
Instapage has a wonderful time-saving feature if you intend to create multiple landing sites for clients or yourself. Instablocks is a feature that allows you to create a library of reusable assets, or blocks, that you can insert into any of your landing pages.
For example, you can create a custom block with testimonials from your customers, and save it in Instablock. Then, whenever you need to include testimonials on a landing page, you can quickly insert that Instablock into the page.
Instablocks are also useful for creating page headers, footers and calls-to-action. Instapage comes with a number of Instablock templates, which you can use as a starting point for your own assets.
It is possible to update an Instablock in your library and have the changes applied automatically to all instances of that block within your published pages. To use the Global Blocks functionality, you must upgrade to the more expensive Enterprise license of Instapage.
LANDING PAGE WIDGETS
Using the Instapage widgets, you can quickly insert a variety of elements into your landing page designs. To add one to your page click on the Instapage sidebar menu widget icon. The widget will be dropped onto your canvas.
You can move the widget around and edit its appearance and contents. You can also specify the action associated to a widget. For example, what happens when a button clicks.
Although there are many useful options, Instapage’s widget selection is perhaps the weakest part of Instapage, especially when compared with WordPress page builders such as Divi Builder or Elementor. Instapage allows you to add the following widgets on your landing pages.
- Horizontal and vertical lines
- HTML widgets
You can add ready-made testimonials, pricing tables and sliders to your pages with a modern WordPress plugin such as Elementor.
Instapage lets you create your own pricing tables or testimonial panel by combining the text and image widgets. But it’s not as simple as being able add a purpose-built, ready-made widget to your page. You can save time by using pre-built pricing tables or other elements from the page templates. However, adding these widgets to your pages is not as easy as using ready-made widgets you can drag and drop onto them.
Instablock, which was mentioned previously, allows you to create elements such as a call-to-action or pricing table, and then save it for later use on any page.
MOBILE-FRIENDLY PAGE DESIGNS
Instapage makes landing pages mobile-friendly by default. However, in the editor, you can switch to the mobile view of a page you’re working on and make changes that only mobile users will see.
So, if the idea of displaying slightly different versions of your landing pages depending on whether your visitors are using a smartphone or a desktop device sounds appealing, Instapage supports it. There are no two versions of a page that can be made. You can hide any elements you don’t want mobile visitors to see.
Instapage has a very powerful page builder. The interface is simple and easy to use. It also allows for a lot more flexibility in positioning items. If you need help aligning your pages elements, it will also provide helpful guidance. The lack of pre-built elements or widgets is disappointing, but most items can be created by hand and saved for later use.
LANDING PAGE PUBLISHING OPTIONS
Instapage gives you several publishing options once you have created your landing page.
- It can be published on your domain.
- It is published via a WordPress website that uses a free plugin.
- It was published on a Drupal website.
You can also test your landing pages on an Instapage demo domain, but it is not recommended that you run campaigns on any landing pages published in this manner. Instead, use a domain already registered elsewhere.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
You can publish an Instapage page from your WordPress website in minutes. After installing the free plugin, you’ll need to link your WordPress site to your Instapage account by entering a few easily accessible details.
After linking your WordPress website with Instapage, you can select the landing page that you want to publish from the list of options. Instapage landing pages should be accessible through a dropdown menu within your WordPress dashboard.
Instapage pages can be published to your WordPress website in a variety of formats. You can choose whether they are displayed as landing pages, 404 error pages, or your homepage.
You should be able to view that landing page on your WordPress website once you’ve selected a page, entered a URL for it, and clicked the Publish button. It’s a similar process to publish landing pages on Drupal websites. Instapage Choose Your Domain
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
You can publish landing page on a WordPress website or Drupal website. Also, your pages can be made available online through a domain that you’ve registered.
Instapage contains instructions for many of most popular registrars. These will assist with connecting your domain quickly to your Instapage Account. Additionally, the website contains extensive documentation that explains the process in greater detail.
You can connect an unlimited number of domains and subdomains to your Instapage account, allowing you to publish up to 30 landing page experiences at once on the Business plan (more on the Enterprise plan), across multiple domains or WordPress and Drupal websites.
You can also download landing webpages and share them on Instapage. Other Instapage users can edit and publish them in the accounts.
INSTAPAGE INTEGRATION OPTIONS
Instapage landing webpages can be connected to a number of third-party services such as email marketing, analytics software and webinar providers. Connect your landing pages to Shopify or PayPal to receive payments online.
Zapier is another integration that Instapage offers to make your landing pages more accessible to other apps and services. To connect your landing pages with a specific service, please read the integration documentation.
TRACKING, TESTING AND REPORTING
Once you publish a landing site, you can track its performance. You can use the heatmap tool built into your browser to track what visitors did when they viewed your pages. This includes where they clicked and how far they scrolled.
If your landing page doesn’t generate as many leads, the heatmap might reveal potential issues such as buttons that visitors aren’t recognising as buttons or forms that are too far below the page’s main scrolling area.
You can view heatmaps of your pages and other analytics data to monitor their effectiveness. Integrating with Google Analytics provides you with even more information about how your pages perform.
Instapage also lets you do A/B tests on landing pages to increase your conversion rate. You can copy a landing pages using the controls. Once you’ve done that, you can then modify the page to make it more appealing to your visitors, such a changing the call of action. Instapage will then display all versions of your page to your visitors so that they can decide which one performs best.
OTHER FEATURES OF INSTAPAGE
We have seen Instapage’s templates and how easy it is to create landing pages.
Instapage on the other hand has many more features that have made it one the most popular and effective landing page creator and lead generation services.
These characteristics can be described as follows:
- The ability to allow multiple users to collaborate on a single project and work together on the same landing page while keeping track and communicating with each other.
- The ability to integrate with Google AdWords in order to view advertising data within your Instapage dashboard.
- You can access a large online documentation library to make the most of Instapage.
- Google AMP landing pages can be created.
For a complete list of Instapage features, please visit the plans page. Instapage Choose Your Domain
This review should have provided you with enough information to make an informed decision about Instapage. If you’re not convinced, you can take advantage of the 14-day trial to see if it is right for you. To activate the trial, you will need to provide your payment information. This will allow you to be charged automatically when the expires. However, cancelling is simple.
Instapage is available in two forms if the trial appeals to you.
The Instapage Business plan is one option, and it costs $199 per month, or $149 per month if paid annually. Although a monthly payment is more expensive than monthly, a one-off payment of $1788 can be made to get Instapage Business.
A customized Enterprise plan is also available, tailored to your exact requirements with pricing that suits your configuration. Your customized Enterprise plan will then be created after a consultation with the sales staff.
You can see the Instapage pricing page and what you get with the Enterprise plan.
Instapage Pros and Cons
Instapage is a powerful tool that can create landing pages and generate leads. But are you sure it is right for your business?
Before we finish our review, here’s a brief overview of Instapages best features and potential drawbacks.
- This collection of landing page templates is professional looking.
- Your landing pages can be used to send files or sell products.
- An advanced but simple landing page builder.
- Publishing landing pages is easy with many options.
- There are many tools and data available that can help you optimize pages.
- Instapage has many features that allow for client and team collaboration.
- You will receive excellent mobile support in order to create mobile-friendly landing page designs.
- There is a lot of helpful online documentation, as well as a responsive live chat support channel.
- There aren’t as many templates for landing pages as there are for other tools such as Leadpages.
- 30 published landing page experiences, 30,000 unique users per month and five workspaces are all part the business plan. Five team members are also included.
- It is not recommended for novice website owners due to its high price.
Those advantages and disadvantages should help you decide whether Instapage is the best landing page builder for you.
Final Thoughts Instapage Choose Your Domain
As you can see, Instapage is an extremely capable landing page builder and publishing tool.
The advanced page builder and starter templates will make it easy to create the perfect landing pages for your project.
The WordPress integration is well-implemented, so publishing landing pages on your WordPress website is simple with Instapage and its free plugin. However, as previously discussed, publishing landing pages on your own domains is just as simple if you don’t want to publish them on your WordPress website. Instapage manages all aspects of your hosting.
Instapage can be used to create a variety projects. This is due to its ability for landing pages to collect leads and deliver downloads. However, some readers may be put off by the slightly limited options for selling products directly through your landing pages.
Although Instapage has many amazing features, the key stumbling block is deciding whether it’s worth spending $149 per Month on a landing site builder. If you can, Instapage is highly recommended.
Access to Divi, the powerful WordPress theme for only $89. While you will need to pay web hosting for your site to go online, there are great web hosts that are affordable.
Divi and other WordPress page builders don’t have the same capabilities as Instapage. WordPress-based configurations are more affordable if you want to only publish a few pages to increase your blog subscribers, or promote your side hustle. Instapage may be an option, but this is only if your project becomes successful.
Instapage is the right choice if you feel you have the skills to create landing pages. Instapage Choose Your Domain