Instapage Address: 2022 Pros & Cons

Instapage is an excellent tool for creating landing pages that convert more leads into sales. Instapage Address

It certainly sounds like a capable product, with a professional set of modern landing page templates and a powerful page builder tool. However, is it as effective as it appears to be? It will help you to create conversion-focused landing webpages with minimum effort. Is it also worth the money, given the relatively high price?

These are the questions we’ll answer in our Instapage Review.

This review will help answer the question “Is Instapage the best landing page maker?” by covering both the main features and how it is used.

Let’s get started…

 

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Instapage Overview


Instapage is a cloud-based platform which includes everything needed to create and publish landing pages.

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Instapage can be used to create conversion-focused landingpages, regardless of whether your website is online or offline.

Instapage makes it easy to create landing pages that are effective, regardless of your message or coding experience. You can use visitor data such as heatmaps, analytics and split-testing to improve your landing page designs.

Before we move to the crucial section about Instapage, which explains what it can do and how these features interact with each other, and whether Instapage has a simple user interface, let us give you a brief overview of why this landing page creator might be a good choice for you:

You can access a library of high-quality templates that you can customize — There are over 80 templates available to choose from so you don’t have to start again or search for inspiration for your next landing page.

Intuitive landing page editor –Instapage’s drag-and-drop page builder interface is powerful yet simple to use, whether you want to start with a blank canvas or edit one of the many templates.

Effective form builder — Instapage makes it simple to create detailed custom forms for collecting user information to ensure you’re capturing the right type of leads with your landing pages.

It’s useful to select widgets — you can add additional elements to landing pages such as images, videos and buttons.

Tracking and reporting – With the built in analytics, heatmap and A/B test tools, it’s easy to quickly see what’s working and how you can optimize your landing page for better results.

Integration options — Instapage uses Zapier to connect to many services, including email marketing platforms, WordPress and many other.

Hosted system –Instapage hosts everything independent of your website and not using a WordPress landing pages plugin. Your account can be used for creating landing pages for multiple sites and projects. Instapage, on the other hand, allows you to quickly publish landing pages on your WordPress website.

Instapage’s price details will be addressed later in this review. However, if this sounds right for you, the 14 Day Free Trial is available .

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Instapage Features


Instapage’s overview should appeal to anyone who is looking for a powerful, yet user-friendly, landing page creator.

How effective have these features been implemented? Is it true that they live up to their claims? Let’s find out by delving deeper into Instapage’s key features.

INSTAPAGE TEMPLATES

Instapage claims more than 200 templates. But, browsing the library revealed only 80.

Some of the templates, such as the thank you page templates, were not full landing page options either, so don’t let the headline figure of more than 200 templates sway your decision.

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As you can see, however, the templates that you have access are very high-quality and cover a wide variety of goals.

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You can quickly locate the type of template that you are looking for when you create a new landing webpage with the filters.

Instapage Address

Instapage’s target audience can be gathered by reviewing the templates covering signup forms and event registrations.

Instapage’s main selling proposition is its landingpage editor. It allows you to modify the templates and even delete them.

DRAG-AND-DROP LANDING PAGE EDITOR

Instapage editor makes it easy to create a landing page, regardless of whether you are starting with a blank canvas or using one of our templates. Instapage’s landing page editor is characterized by freedom.

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Instapage’s page builder allows you, unlike most other WordPress page builders, to position your elements wherever you want them to be. You don’t have to stick with a grid layout or a row- and column-based structure for your pages. Instead, you can move the elements on your page anywhere on the canvas.

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It can be overwhelming to not have any constraints and full creative freedom. Instapage offers helpful markers and grids that you can use to move items around your page. It also makes it easy for you to line up page elements if necessary.

Instapage-Editor-Grid

A great feature of the page builder is the ability to display the distance between an item and other content. This makes it simple for perfectionists who want to place their elements on the page. You can drag and drop items to move them around on the page. They are then gently snapped to their underlying grid layout.

Instapage-Editor-Markers

While you may ignore this grid or other indicators, it can help to have some direction when placing page elements.

You can preview your landing page in a new browser tab at any time while working in the page builder by clicking the preview button. The page builder uses a WYSIWYG interface so you don’t need to preview it as often. It should look exactly the same in the editor once it’s published.

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CUSTOMIZATION OPTIONS

The elements that comprise your pages are easily customizable using the Instapage page builder interface. When you select an item on the page, it displays a few settings and an edit button.

Instapage-Editor-Edit-Bar

You can view the item’s attributes in the side panel by clicking on the edit button.

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To further customize the appearance of your landing pages, you can add custom CSS. You can also add custom JavaScript to your landing pages to add extra functionality.

INSTABLOCKS

Instapage offers a time-saving feature that can be useful if you are creating multiple landing pages for clients or yourself. Instablocks is a feature that allows you to create a library of reusable assets, or blocks, that you can insert into any of your landing pages.

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You could, for example, create a custom testimonials block with positive feedback from your customers and save it as an Instablock. The Instablock can be quickly added to a landingpage whenever testimonials are needed.

Instapage-Instablocks-Templates

Instablocks also allow you to create page headers or footers, call-to-actions, and other elements you can use with Instapage. Instapage comes with a number of Instablock templates, which you can use as a starting point for your own assets.

It is possible to update an Instablock in your library and have the changes applied automatically to all instances of that block within your published pages. You will need to upgrade to Instapage Enterprise License in order to use Global Blocks functionality.

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LANDING PAGE WIDGETS

Instapage widgets allow you to quickly add elements to your landing page designs. To add one, click on one the widget icons in Instapage editor’s sidebar and drag it onto the canvas.

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The widget can then be moved about the page and edited. A widget can be assigned an action, such as when a button gets clicked.

While there are some useful options, the widget selection is probably Instapage’s weakest point, especially when compared to WordPress page builders like Divi Builder and Elementor. Instapage can be used to add these widgets to landing pages:

    • Headlines
    • Paragraphs
  • Formulas
  • Buttons
  • Images
  • Videos
  • Boxes
  • Circles
  • Horizontal, Vertical and Horizontal Lines
  • Timers
  • HTML widgets

You can easily add ready-made slideshows, testimonials or pricing tables to your pages by using a WordPress page builder plugin like Elementor or Thrive Content Builder.

Instapage makes it easy to create pricing tables and testimonial panels. You can combine the text, image, headlines, and headlines widgets to make your own, but it’s less convenient than adding a pre-made, purpose-built widget. Pre-built pricing and other elements are available in the page templates. However adding them to your pages can be more difficult than using pre-made widgets that can be dragged and dropped onto your pages.

Instablock’s feature, mentioned earlier, allows you the ability to create elements (such as a pricing list or call for action) and then save it so that it can be reused on any page.

MOBILE-FRIENDLY PAGE DESIGNS

Instapage defaults all landing pages are mobile-friendly. However, in the editor, you can switch to the mobile view of a page you’re working on and make changes that only mobile users will see.

Instapage-Editor-Mobile-View

Instapage supports the idea that landing pages can be displayed differently depending on whether users are using a phone or a computer. There are no two versions of a page that can be made. Instead, you can simply hide elements that you don’t want mobile users to see.

Instapage is a powerful page builder. The interface is very easy to use. The lack of pre-built elements or widgets is disappointing, but most items can be created by hand and saved for later use.

LANDING PAGE PUBLISHING OPTIONS

Instapage offers several publishing options after you have created a landing page.

  • You can publish it at your own domain.
  • It is published to a WordPress site using a free plugin.
  • It was published on a Drupal website.

Instapage demo domains are also available for testing landing pages. However it is not recommended that campaigns be run on landing pages published in this fashion. Instead, you should register another domain.

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PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE

You can publish an Instapage page from your WordPress website in minutes. After you have installed the free plugin, all that is required to link your WordPress site with your Instapage Account is to enter a few easy-to-remember details.

After linking your WordPress website with Instapage, you can select the landing page that you want to publish from the list of options. Instapage landing pages should be accessible through a dropdown menu within your WordPress dashboard.

Instapage-WordPress-Plugin

You can choose to display an Instapage page on your WordPress website as a landing page or a page with 404 errors.

After you have selected a page and entered a URL, click the Publish button to make it visible on your WordPress website. The process for publishing landing pages on a Drupal site is similar. Instapage Address

PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN

In addition to publishing landing pages on a website built with WordPress or Drupal, you can make your pages available online by using a domain name you’ve registered.

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To assist you in quickly connecting your domain to your Instapage account, Instapage displays instructions for many of the most popular registrars. The website also has a lot of documentation that provides more information about the process.

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Instapage lets you connect unlimited number of subdomains and domains. You can publish as many landing page experiences as you like on the Enterprise plan.

You can also download landingpages and share with Instapage members, who can edit and then publish them in their own accounts.

INSTAPAGE INTEGRATION OPTIONS

Instapage landingpages can be linked to third-party tools such as email marketing and analytics software. If you wish to promote products using Instapage, connect your landing pages with Shopify ecommerce stores or PayPal to collect online payments.

Zapier can be used to link your landing pages with even more services and apps. To connect your landing pages with a specific service, please read the integration documentation.

TRACKING, TESTING AND REPORTING

Once you publish a landing site, you can track its performance. One way to track your visitors’ actions while viewing your pages is to use their built-in heatmap. This will allow you to see where they clicked, how far they scrolled, and other information.

If your landing page isn’t generating as many leads as you’d like, the heatmap could reveal any potential issues, such as buttons that your visitors aren’t recognizing as buttons or forms that are too far down the page, past where the majority of your audience is scrolling.

You can view heatmaps of your pages and other analytics data to monitor their effectiveness. Google Analytics integration gives you even more insight into how pages perform.

Instapage lets you run A/B tests to your landing pages in order to get more conversions. You can copy a landing pages using the controls. Once you’ve done that, you can then modify the page to make it more appealing to your visitors, such a changing the call of action. Instapage then shows your visitors all versions of your page, so they can choose the one that performs best.

OTHER FEATURES OF INSTAPAGE

We’ve seen Instapage’s various templates, how easy it is for you to create landing pages and publish them. There are also a few other things that you can do with the tool.

Instapage has many additional features which have made it one of the most popular and powerful landing page and lead generation tools available.

These characteristics can be described as follows:

  • The ability for multiple users to collaborate on a project and work on the same landing pages while keeping track of communication and changes made.
  • You can integrate with Google AdWords and view advertising data from your Instapage dashboard.
  • Large online documentation library that will help you make the most of Instapage.
  • Google AMP landingpage creation is supported.

You can see the complete list of Instapage features on the plans page. Instapage Address

 

Instapage Pricing


This review should have given you a good idea of whether or not Instapage is right for you. If you are still unsure, you can try the trial offer for free for 14 day. To access the trial, you must enter your payment information so that you can be automatically billed when it expires, but canceling is simple.

Instapage is available in two forms if the trial appeals to you.

Instapage Business is one option. It costs $199 per monthly or $149 per calendar year. An annual payment requires a $1,788 initial payment. However, it represents a 25% saving over monthly payments.

instapage-pricing

You can also choose a custom Enterprise Plan that is customized to your specific needs and priced according to your configuration. After a conversation with the sales team, your customized Enterprise plan will be tailored to your specific needs.

You can view the Instapage pricing page to see what features are included in each Business plan and the additional options available for Enterprise customers.

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Instapage Pros and Cons


Instapage is a powerful tool that can create landing pages and generate leads. But are you sure it is right for your business?

Before we conclude our review, we’d like to give you a quick overview of Instapage’s most notable features as well as its potential drawbacks.

INSTAPAGE PROS:

  • There are many professional-looking templates for landing pages.
  • Ability to upload files and sell products via your landing pages.
  • An advanced but simple landing page builder.
  • Publishing landing pages is easy with many options.
  • You can find a variety of tools and reporting data that will help you optimize your pages.
  • Instapage’s features make it ideal for client collaboration as well as teamwork.
  • Great mobile support available to assist with creating mobile-friendly landing webpages.
  • There are many helpful resources online, and you can also get support via live chat.

INSTAPAGE CONS:

  • There aren’t as many templates for landing pages as there are for other tools such as Leadpages.
  • 30 published landing page experiences, 30,000 unique users per month and five workspaces are all part the business plan. Five team members are also included.
  • It is expensive and not suitable for new website owners.

These features and drawbacks will help to decide whether Instapage can be your best landing page builder.

 

Final Thoughts Instapage Address


Instapage is a highly capable landing page maker and publishing tool.

The starter templates and advanced pages builder will help you create the perfect type of landing page for your project.

Instapage’s free plugin makes it easy to publish landing pages on WordPress websites thanks to the WordPress integration. You can also publish landing pages from your own domains as well, just like we mentioned previously. Instapage manages all aspects of your hosting.

Instapage can be used for many projects because it allows you to download and collect leads via landing pages. You can also integrate your pages with third-party services. Some readers may be put off though by the limited possibilities for selling products directly through your landing page.

Despite all of its great features, the main stumbling block will be deciding whether you can justify spending $149 or more per month on a landing page builder. Instapage can be a great choice if you’re able.

Access to Divi, the powerful WordPress theme for only $89. Web hosting is required to make your website live, although there are many affordable web hosts.

Divi and other WordPress page builders don’t have the same capabilities as Instapage. If you just need to publish a few landing page to promote your side hustle or increase subscribers to your blog, a WordPress-based configuration might make more sense. Then, if your project takes off, you might want to consider switching to Instapage.

Instapage is the right choice if you feel you have the skills to create landing pages. Instapage Address

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