Instapage is a great tool to use to create landing pages that are more effective and generate more leads. How To Put Google Analytics On Instapage
This product certainly looks capable, with a strong page builder tool and a professional collection of modern landing pages templates. Is it, however, as good as it appears? And will it be able to assist you in creating conversion-focused landing pages with minimal effort? Given its high price, is it worth the investment?
These are the questions that we will be answering in our Instapage review.
This review will help answer the question “Is Instapage the best landing page maker?” by covering both the main features and how it is used.
Let’s get started…
Instapage Video Review
Instapage is an online platform that allows you to publish and create landing pages.
Instapage is a tool that allows you to create conversion-focused landing sites, no matter if you have a website or not. It can help you get more leads, sell more products or encourage other actions from your visitors.
Instapage makes it easy to create landing pages that are effective, regardless of your message or coding experience. Split-testing tools and analytics are just a few of the many features that Instapage offers. They allow you to use visitor information to increase the effectiveness your landing page designs.
Before we get into the main section which covers Instapage’s features and their interactions, and whether Instapage may be simple to use, here is a quick overview of reasons you might want to choose this landing-page builder.
A library of customizable templates – With more than 80 high-quality templates, you won’t ever have to start from scratch again.
Intuitive landingpage editor –Instapage’s drag-and-drop interface is powerful but easy to use.
Instapage is an effective form builder. It makes it easy to create custom forms to collect user information. This will ensure that you are capturing the right kind of leads for your landing pages.
Useful widget selection — in addition to the forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
Tracking and reporting — With built-in analytics and heatmaps, as well as A/B testing and analytics tools, you can quickly determine what is working and optimize your landing pages to achieve better results.
Integration options — Using Zapier, Instapage can connect to a wide range of services, including email marketing platforms, WordPress, and many others.
Hosted system –Instapage hosts everything independently of your website, rather than using a WordPress landing page plugin. Your account is able to create landing page for multiple websites or projects. Instapage is a WordPress plugin that allows you to quickly create landing pages.
Instapage’s pricing details will be discussed later in this review. However, if you think this tool is right for you, there’s an 14-day complimentary trial.
Instapage is a powerful and user-friendly landingpage builder.
How well are these features actually working? Are they worth the hype? Let’s find out by delving deeper into Instapage’s key features.
Instapage’s marketing content claims there are more then 200 templates. But a quick look at the library revealed that there only were about 80.
Some of the templates, such as the thank you page templates, were not full landing page options either, so don’t let the headline figure of more than 200 templates sway your decision.
As you can see, however, the templates that you have access are very high-quality and cover a wide variety of goals.
When creating a new landing page, you can quickly find the type of template you’re looking for thanks to the filters.
Instapage’s targeted audience can be easily identified by reviewing the templates for signup forms, event registrations and app downloadings.
However, because one of Instapage’s main selling points is its landing page editor, you’re not limited to using the templates in their default state — or even using a template at all.
DRAG-AND-DROP LANDING PAGE EDITOR
The Instapage editor lets you create unique landing pages, no matter if you use one of the templates or a blank canvas. Instapage’s landing page editor is characterized by freedom.
Instapage’s page maker allows you to place your elements anywhere on the page, unlike other advanced WordPress page builders. The page builder does not restrict you to a grid layout.
It can be overwhelming to have no constraints and complete creative freedom. Instapage provides a way to make sure you have everything in order.
A great feature of the page builder is the ability to display the distance between an item and other content. This makes it simple for perfectionists who want to place their elements on the page. The page can also be rearranged by dragging and dropping items.
You can disregard the grid and other indicators but it is helpful to have some direction in arranging page elements.
The preview button allows you to view your landing page in a different browser tab. The page builder uses a WYSIWYG interface so you don’t need to preview it as often. It should look exactly the same in the editor once it’s published.
Instapage makes it easy for you to modify the elements within your pages with its intuitive page builder interface. The page will display a few settings as well as an edit button when you click on an item.
You can view the item’s attributes in the side panel by clicking on the edit button.
If you’re going to be creating multiple landing pages for yourself or your clients, Instapage has a great timesaving feature you might like. You can use Instablocks to create a list of reusable assets that you can add to any of your landing page.
For example, you could create a block of testimonials with positive feedback from customers and save it to Instablock. This allows you to insert Instablocks into landing pages whenever you need them.
Instablocks can be used to create page headers and footers, calls to action, and any other Instapage elements that you wish to use on multiple pages. Instapage offers a range of Instablock templates to help you create your own assets.
You might be curious if it is possible to update an Instablock within the library and have those changes automatically applied in all instances of that Instablock on your published pages. Instapage Enterprise must be upgraded to get the Global Blocks function.
LANDING PAGE WIDGETS
Instapage widgets allow you to quickly add elements to your landing page designs. To add one to your page, simply click on one of the widget icons in the Instapage editor’s sidebar menu, and it will be dropped onto the canvas.
You can move the widget around and edit its appearance and contents. You can also determine the action associated with a widget.
There are some great options, but the widget selection is Instapage’s weakest link, especially when you compare it to WordPress page builders like Divi Builder or Elementor. Instapage allows you to add the following widgets on your landing pages.
- Horizontal, Vertical and Horizontal Lines
- HTML widgets
Instapage makes it easy to create pricing tables and testimonial panels. You can combine the text, image, headlines, and headlines widgets to make your own, but it’s less convenient than adding a pre-made, purpose-built widget. You can save time by using pre-built pricing tables or other elements from the page templates. However, adding these widgets to your pages is not as easy as using ready-made widgets you can drag and drop onto them.
Instablock’s feature, mentioned earlier, allows you the ability to create elements (such as a pricing list or call for action) and then save it so that it can be reused on any page.
MOBILE-FRIENDLY PAGE DESIGNS
Instapage makes landing pages mobile-friendly by default. In the editor, however, you can switch to the mobile version of the page you are working on, and make changes that only mobile customers will see.
Instapage supports the idea that landing pages can be displayed differently depending on whether users are using a phone or a computer. But you can’t make completely different pages. You can hide any elements you don’t want mobile visitors to see.
Instapage is a powerful page builder. The interface is not only simple to use, but it also gives you a lot of flexibility when it comes to positioning items, while also providing helpful assistance if you want to precisely align your page elements. Although it is disappointing to not have pre-built elements or widgets, you can still create them yourself and save them for later.
LANDING PAGE PUBLISHING OPTIONS
Instapage allows you to publish your landing pages.
- You can publish it on your own domain.
- It is published on a WordPress website using a free plugin.
- It was published online on a Drupal site.
Although you can test your landing pages using an Instapage demo site, it is not recommended to run campaigns on landing pages published this way. Instead, use a domain already registered elsewhere.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
Publishing an Instapage landingpage on your WordPress site is easy. After you have installed the free plugin, all that is required to link your WordPress site with your Instapage Account is to enter a few easy-to-remember details.
After connecting your WordPress account and Instapage account to your WordPress website, you will be able to select the landing pages you want from the available options. Instapage landing pages should be accessible through a dropdown menu within your WordPress dashboard.
You can choose to display an Instapage page on your WordPress website as a landing page or a page with 404 errors.
After you have selected a page and entered a URL, click the Publish button to make it visible on your WordPress website. It’s a similar process to publish landing pages on Drupal websites. How To Put Google Analytics On Instapage
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
You can publish landing page on a WordPress website or Drupal website. Also, your pages can be made available online through a domain that you’ve registered.
Instapage provides instructions for several of the most well-known registrars. This will help you quickly connect your domain with your Instapage account. There is also a wealth of documentation on the website that goes into greater detail about the process.
Instapage gives you the ability to connect unlimited numbers of domains and/or subdomains to your Instapage account. This allows you to publish up-30 landing page experiences at one time on the Enterprise and Business plans.
You can also download landing pages and share them with other Instapage users, who can then edit and publish them in their accounts.
INSTAPAGE INTEGRATION OPTIONS
Your Instapage landing pages can be integrated with a variety of third-party solutions, such as analytics software, email marketing services, and webinar providers. If you wish to promote products using Instapage, connect your landing pages with Shopify ecommerce stores or PayPal to collect online payments.
Instapage can also be integrated with Zapier to connect your landing pages to even more apps and services. To connect your landing pages with a specific service, please read the integration documentation.
TRACKING, TESTING AND REPORTING
You can track the performance of your landing pages once you have it published. One option is to use the built-in heatmap tool to see what your visitors did while viewing your pages, such as where they clicked or how far they scrolled.
If your landing page isn’t generating as many leads as you’d like, the heatmap could reveal any potential issues, such as buttons that your visitors aren’t recognizing as buttons or forms that are too far down the page, past where the majority of your audience is scrolling.
You can view heatmaps of your pages and other analytics data to monitor their effectiveness. Google Analytics integration will give you more information about the performance of your pages.
Instapage allows you to do A/B testing on landing pages to increase conversions. You can copy a landing pages using the controls. Once you’ve done that, you can then modify the page to make it more appealing to your visitors, such a changing the call of action. Instapage then shows your visitors all versions of your page, so they can choose the one that performs best.
OTHER FEATURES OF INSTAPAGE
We’ve seen Instapage’s various templates, how easy it is for you to create landing pages and publish them. There are also a few other things that you can do with the tool.
Instapage is a popular landing page design and lead generation service that offers a multitude of extra features.
These characteristics include:
- The ability to allow multiple users to collaborate on a single project and work together on the same landing page while keeping track and communicating with each other.
- Integrate with Google AdWords for access to advertising data within your Instapage dashboard.
- A large online documentation library to help you get the most out of Instapage.
- Google AMP landing page creation is supported.
Visit the plans page to see the full list of Instapage features. How To Put Google Analytics On Instapage
This review should give you an idea of Instapage’s suitability for you. You can still try Instapage for free for 14-days if you aren’t sure. To activate the trial, you will need to provide your payment information. This will allow you to be charged automatically when the expires. However, cancelling is simple.
You can sign up for Instapage if you like the trial.
Instapage Business Plan is available. It costs $199 a month or $149 if it’s paid annually. Although a monthly payment is more expensive than monthly, a one-off payment of $1788 can be made to get Instapage Business.
There’s also a custom Enterprise plan that’s tailored to your specific requirements, with pricing that reflects your configuration. Following a call with the sales team, your personalized Enterprise plan will be configured to meet your needs.
You can check the Instapage pricing webpage to see exactly what’s included in the Business plan, as well as any extras for Enterprise customers.
Instapage Pros and Cons
Instapage is a powerful tool that can create landing pages and generate leads. But are you sure it is right for your business?
Before we conclude our review, we’d like to give you a quick overview of Instapage’s most notable features as well as its potential drawbacks.
- There are many professional-looking templates for landing pages.
- The ability to deliver files and sell products through your landing pages.
- Easy to use, yet powerful, landing page generator.
- There are many ways to publish landing pages.
- There are many tools and data available that can help you optimize pages.
- Instapage features that are ideal for client collaboration and teamwork
- Great mobile support available to assist with creating mobile-friendly landing webpages.
- There are many helpful resources online, and you can also get support via live chat.
- There aren’t nearly as many landing-page templates as other tools, like Leadpages.
- It has 30,000 visitors per month, 30 landing page experiences published, five workspaces and five team members.
- Its high pricing makes it unsuitable for inexperienced website owners.
These benefits and disadvantages can help you decide if Instapage the best landing page maker for you.
Final Thoughts How To Put Google Analytics On Instapage
Instapage can be used to create landing pages and publish them, as you will see.
The starter templates and advanced pages builder will help you create the perfect type of landing page for your project.
Instapage, a free plugin that allows you to publish landing pages on WordPress sites, has a well-implemented WordPress integration. You can also publish landing pages from your own domains as well, just like we mentioned previously. Instapage provides all your hosting needs.
Instapage is suitable for a wide range of projects due to its ability to deliver downloads and collect leads through landing pages, as well as integrate your pages with a variety of third-party services. Some users may find it difficult to sell products through your landing pages.
Despite all of its great features, the main stumbling block will be deciding whether you can justify spending $149 or more per month on a landing page builder. Instapage is highly recommended if you are able.
You can have access to Divi for $89. If you are an existing WordPress user or planning to begin, the Divi theme is a powerful page builder tool that includes many templates and split-testing features. You will need to pay web hosting to get your website online. However, there are excellent, low-cost web hosts.
Divi and other WordPress page builders may not have everything that Instapage does. WordPress-based configurations are more affordable if you want to only publish a few pages to increase your blog subscribers, or promote your side hustle. Instapage is another option that you could consider if your project grows.
However, if you believe you’re ready for one of the best landing page builders available, Instapage should be at the top of your list. How To Put Google Analytics On Instapage