Instapage is a great tool to use to create landing pages that are more effective and generate more leads. Embed Code Instapage
This product sounds great, with professional-looking landing page templates and an excellent page builder tool. But does it really look as good as it sounds? What about creating conversion-focused landing sites with minimal effort? Given its high price, is it worth the investment?
These are the questions we’ll answer in our Instapage Review.
This review will help decide if Instapage’s landing page creator is right for you. We cover both the main features and a look at how it works.
Let’s get started…
Instapage Video Review
Instapage, a cloud-based platform, includes everything you need for creating and publishing landing pages.
Instapage lets you create conversion-focused landing pages regardless of whether or not you have an existing website. This will help you generate more leads and sell more products.
There’s no need for any coding or design experience, because Instapage’s features truly simplify the process of creating effective landing pages — regardless of what you’re trying to promote. Heatmaps, analytics, and split-testing tools, for example, allow you to use visitor data to improve the effectiveness of your landing page designs.
Before we get to the important section that covers exactly what Instapage can do, how those features interact, and whether or not Instapage is simple to use, here’s a quick rundown of why you might choose this landing page builder:
A library of customizable templates — With over 80 high-quality templates to choose from, you’ll never have to start from scratch or look for ideas for your next landing page.
Intuitive landing pages editor –Instapage’s drag and drop page builder interface makes it easy to create a new page or modify one of its many templates.
Instapage is an effective tool for building forms — It’s easy to create customized forms for users to gather information that will help you ensure you capture the right leads on your landing pages.
Useful widget selection — in addition to the forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
Tracking & reporting — Use the integrated analytics, heatmaps and A/B-testing tools to quickly assess what is and isn’t working on your landing pages, then optimize them for improved results.
Integration options — Instapage has many integration options, such as Zapier which allows it to connect with a variety of services like email marketing platforms, WordPress, etc.
Hosted system –Instapage hosts all of your content independently from your WordPress website. Your account can be used to create landing pages for multiple websites and projects. Instapage, however, allows you quickly to publish landing page on your WordPress website.
Instapage pricing information will be covered in the review. But, if this sounds like the right tool for you, then there is a 14 day free trial.
Instapage’s overview should appeal to anyone who is looking for a powerful, yet user-friendly, landing page creator.
But how well have those features been put in place? Is it true that they live up to their claims? Let’s explore Instapage’s key features.
Instapage marketing content claims there are more than 200 templates. However, a search of the library revealed that only around 80 were available.
You might not be able to use all the templates (e.g., the thank you page templates) as full landing pages options.
As you can see, however, the templates that you have access are very high-quality and cover a wide variety of goals.
The filters are a great way to quickly locate the right template for you when creating a brand new landing page.
Look at Instapage templates to get an idea of the target audience. These include signup forms for product sales, event registrations and app downloads.
Instapage’s main selling feature is its landing pages editor. This means that you don’t have to use the templates in their default state. Or even use a template at any time.
DRAG-AND-DROP LANDING PAGE EDITOR
Whether you start with a blank canvas or one of the templates, the Instapage editor allows you to create a unique landing page. Instapage’s landingpage editor allows you to be free.
Instapage’s page creator allows you to position elements anywhere on your page. Instead of being restricted to a grid layout or a column and row-based structure, the items on your page can be moved anywhere on the canvas — even on top of each other.
It can be overwhelming to have no constraints and complete creative freedom. Instapage makes it easy to arrange your elements on the page by providing helpful grids and markers that you use when you move items about the page.
A great feature of the page builder is the ability to display the distance between an item and other content. This makes it simple for perfectionists who want to place their elements on the page. The page can also be rearranged by dragging and dropping items.
While you are free to disregard this grid and other indicators, it is useful to have some direction when arranging the page elements.
You can preview your landing page in a new browser tab at any time while working in the page builder by clicking the preview button. Because the page builder is WYSIWYG, you don’t have to view your design as often as it appears in the editor.
Instapage’s page builder interface makes it easy to customize the elements that make up your pages. The page will display a few settings as well as an edit button when you click on an item.
Click the edit button to view the item’s properties in the sidepanel and make modifications beyond the ones shown on the floating toolbar.
Instapage has a wonderful time-saving feature if you intend to create multiple landing sites for clients or yourself. Instablocks is a feature that allows you to create a library of reusable assets, or blocks, that you can insert into any of your landing pages.
One way to do this is to create a custom testimonials section with customer feedback and save it as an Instablock. Then, whenever you need to include testimonials on a landing page, you can quickly insert that Instablock into the page.
Instablocks may also be used for page headers, feeters, calls-to action, and other pages that you create with Instapage. Instapage comes with a number of Instablock templates, which you can use as a starting point for your own assets.
If you’re wondering if you can update an Instablock in the library and then have those changes automatically applied to every instance of that block in your published pages, the answer is yes. To use the Global Blocks functionality, you must upgrade to the more expensive Enterprise license of Instapage.
LANDING PAGE WIDGETS
Instapage widgets allow you to quickly add elements to your landing page designs. To add one to your page, simply click on one of the widget icons in the Instapage editor’s sidebar menu, and it will be dropped onto the canvas.
You can then move it around the page and begin editing its appearance and content. You can also define the action associated with a widget, such as what happens when a button is clicked.
Instapage has many useful options. However, widget selection is the most problematic part of Instapage. This is especially true when compared to WordPress page builders, such as Divi Builder and Elementor. Instapage allows you to add the following widgets on your landing pages.
- Horizontal and vertical lines
- HTML widgets
Instapage makes it easy to create pricing tables and testimonial panels. You can combine the text, image, headlines, and headlines widgets to make your own, but it’s less convenient than adding a pre-made, purpose-built widget. While there are already pre-built pricing sheets and other elements available in the page templates, you won’t be able to drag and drop them onto your pages.
Instablock, which was mentioned previously, allows you to create elements such as a call-to-action or pricing table, and then save it for later use on any page.
MOBILE-FRIENDLY PAGE DESIGNS
Instapage defaults all landing pages are mobile-friendly. You can change to mobile view in the editor and make any changes only mobile users can see.
Instapage supports the idea that landing pages can be displayed differently depending on whether users are using a phone or a computer. You can’t create two different pages. You can hide any elements you don’t want mobile visitors to see.
Instapage is a powerful page builder. The interface is not only simple to use, but it also gives you a lot of flexibility when it comes to positioning items, while also providing helpful assistance if you want to precisely align your page elements. Although there are no pre-built widgets or elements, most items can be made by hand and saved for later.
LANDING PAGE PUBLISHING OPTIONS
Instapage gives you several publishing options once you have created your landing page.
- It is possible to publish it on your own website.
- It is published using a WordPress plugin.
- It was published to a Drupal website.
Although you can test your landing pages using an Instapage demo site, it is not recommended to run campaigns on landing pages published this way. Instead, use a domain already registered elsewhere.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
It is extremely simple to publish an Instapage landing page on your WordPress website. Once you have installed the plugin, you will need to link your WordPress website to your Instapage account.
After connecting your WordPress site and Instapage account, it is easy to choose the landing page you want published on your website from the options. Any landing pages you’ve created and published in Instapage should be accessible via a dropdown menu in your WordPress dashboard.
Instapage pages can be published to your WordPress website in a variety of formats. You can choose whether they are displayed as landing pages, 404 error pages, or your homepage.
Once you’ve chosen a landing page and entered a URL for the page, click on the Publish button. Publishing landing pages on a Drupal website follows a similar procedure. Embed Code Instapage
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
You can publish landing page on a WordPress website or Drupal website. Also, your pages can be made available online through a domain that you’ve registered.
Instapage has instructions for most of the most popular domain registrars to help you connect your domain to your Instapage. Additionally, the website contains extensive documentation that explains the process in greater detail.
Instapage allows you to connect unlimited subdomains and domains to your account. This will allow you to publish up 30 landing page experiences simultaneously on the Business plan (more information on the Enterprise plan), across multiple domains, WordPress and Drupal websites.
You can also download landing webpages and share them on Instapage. Other Instapage users can edit and publish them in the accounts.
INSTAPAGE INTEGRATION OPTIONS
Integrations with third-party software such as email marketing services and analytics software can be made possible by Instapage landing pages. Connect your landing pages to Shopify or PayPal to receive payments online.
Zapier allows you to integrate Instapage with Zapier, allowing you to connect your landing page to many more apps and services. If you want to connect your landing pages to a specific service, read the integration documentation to see if it’s possible with Instapage.
TRACKING, TESTING AND REPORTING
You can track the performance of your landing pages once you have it published. One option is to use the built-in heatmap tool to see what your visitors did while viewing your pages, such as where they clicked or how far they scrolled.
If your landing site isn’t producing as many leads as it should, the heatmap could help. This could include buttons that your visitors don’t recognize, forms that are too far to the left, beyond the area where the majority of your audience is scrolling, and buttons that are too close to the bottom of the page.
Heatmaps and other analytics data can help you monitor your pages’ effectiveness. Integrating with Google Analytics provides you with even more information about how your pages perform.
Instapage allows you to do A/B testing on landing pages to increase conversions. You can create a copy using the controls. Then, you can make changes to the new landing page, such changing the call for action. Instapage will then show your visitors the various versions of your page to see which one performs the best.
OTHER FEATURES OF INSTAPAGE
So far, we’ve seen what templates Instapage provides, how simple it is to create custom landing pages, and the options for publishing your pages, as well as a few other things you can do with this tool.
Instapage has many additional features which have made it one of the most popular and powerful landing page and lead generation tools available.
These characteristics include:
- The ability for multiple users to collaborate on a project and work on the same landing pages while keeping track of communication and changes made.
- Integration with Google AdWords is possible to view advertising data on your Instapage dashboard.
- Large online documentation library that will help you make the most of Instapage.
- Google AMP landing pages can be created.
You can see the complete list of Instapage features on the plans page. Embed Code Instapage
This review should have given you a good idea of whether or not Instapage is right for you. If you’re still not sure, you can use the trial offer to try it for free for 14 days. To get the trial, enter your payment information. You’ll be automatically charged when the trial ends. Cancelling is also possible.
Instapage offers two options for signing up if you love the trial.
Instapage Business is one option. It costs $199 per monthly or $149 per calendar year. A one-time payment, $1,788, is required to secure your account. This will save you 25% over monthly payments.
You can also get a customized Enterprise plan, which is tailored to your requirements and with pricing that matches your configuration. After a conversation with the sales team, your customized Enterprise plan will be tailored to your specific needs.
The Instapage pricing pages will show you exactly what the Business plan includes and the extras that Enterprise customers have.
Instapage Pros and Cons
Instapage is a powerful tool that can create landing pages and generate leads. But are you sure it is right for your business?
Before we wrap up the review, here’s an overview of Instapage’s top features as well its potential drawbacks.
- There are many professional-looking templates for landing pages.
- Ability to upload files and sell products via your landing pages.
- Easy to use, yet powerful, landing page generator.
- There are many options available for publishing landing pages.
- A wealth of data and tools are available to assist with optimizing your pages.
- Instapage offers many great features for client collaboration and teamwork.
- Mobile support is available to help you create mobile-friendly landing pages.
- You will find a lot of useful online documentation and a live chat support channel.
- There aren’t as many templates for landing pages as there are for other tools such as Leadpages.
- 30 published landing page experiences, 30,000 unique users per month and five workspaces are all part the business plan. Five team members are also included.
- Its high pricing makes it unsuitable for inexperienced website owners.
These features and drawbacks will help to decide whether Instapage can be your best landing page builder.
Final Thoughts Embed Code Instapage
Instapage is a highly capable landing page maker and publishing tool.
You should have no trouble creating the right type of landing pages for your project thanks to the starter templates and advanced page builder.
The WordPress integration is well-implemented, so publishing landing pages on your WordPress website is simple with Instapage and its free plugin. However, as previously discussed, publishing landing pages on your own domains is just as simple if you don’t want to publish them on your WordPress website. Instapage takes care of all your hosting needs.
Instapage works well for many different projects. It can deliver downloads and gather leads through landing pages. Additionally, it can integrate your pages to a variety third-party services. Some users may find it difficult to sell products through your landing pages.
Despite all of its great features, the main stumbling block will be deciding whether you can justify spending $149 or more per month on a landing page builder. Instapage is highly recommended if you are able.
If you already use WordPress or are planning to start, you can get access to the powerful Divi theme, which includes an impressive page builder tool, a large and growing library of templates, and split testing features, for just $89. Yes, you will need to pay for web hosting to get your site online, but there are some excellent low-cost web hosts available.
Divi and other WordPress pages builders may not have all the features that Instapage has. However, if you only want to publish a few landing pages to increase blog subscribers or start promoting your side hustle, a WordPress-based configuration may make more financial sense. Instapage may be an option, but this is only if your project becomes successful.
Instapage, however, should be on your top list if it’s something you want. Embed Code Instapage