Instapage is a platform that allows you to create landing pages that generate leads and sell more products. Download Instapage File
This product sounds great, with professional-looking landing page templates and an excellent page builder tool. But does it really look as good as it sounds? And will it be able to assist you in creating conversion-focused landing pages with minimal effort? Is it also worth the money, given the relatively high price?
These are the questions you’ll be answering during this Instapage review.
This review will help you decide if Instapage is the best landing page builder for your project by covering the main features as well as a look at what it’s like to use it.
Let’s get started…
Instapage Video Review
Instapage is an online platform that allows you to publish and create landing pages.
Instapage is a tool that allows you to create conversion-focused landing sites, no matter if you have a website or not. It can help you get more leads, sell more products or encourage other actions from your visitors.
Instapage’s features are easy to use, so you don’t need any design or programming experience. You can use visitor data such as heatmaps, analytics and split-testing to improve your landing page designs.
Let’s start with the most important section, which covers Instapage’s capabilities, how they interact, and whether Instapage makes it easy to use.
A library with over 80 high quality templates. You won’t have any need to create or search for new ideas to make your next landing site.
Intuitive landing site editor –Instapage’s drag & drop interface for building pages is simple and powerful.
Instapage is an effective form builder. It makes it easy to create custom forms to collect user information. This will ensure that you are capturing the right kind of leads for your landing pages.
Useful widget selection – In addition to forms, you can easily include other elements to your landing page, such as images and videos.
Tracking and reporting — With built-in analytics and heatmaps, as well as A/B testing and analytics tools, you can quickly determine what is working and optimize your landing pages to achieve better results.
Integration options — Using Zapier, Instapage can connect to a wide range of services, including email marketing platforms, WordPress, and many others.
Hosted system –Instapage hosts everything independent of your website and not using a WordPress landing pages plugin. Your account is able to create landing page for multiple websites or projects. Instapage, however, allows you quickly to publish landing page on your WordPress website.
We’ll get to the pricing details of Instapage later on in this review, but, if this sounds like the tool for you, there’s a 14-day free trial available.
The above overview of Instapage should be appealing to anyone looking for a powerful yet user-friendly landing page builder.
How effective have these features been implemented? Do they live up the hype? Let’s find out by delving deeper into Instapage’s key features.
Instapage claims there are over 200 templates, but a quick search of the library revealed only 80.
Some of these templates, such the thank you pages templates, weren’t fully customizable landing page options.
The landing page library shows that the templates you have access to are high-quality and can be used for a variety of purposes.
When creating a new landing page, you can quickly find the type of template you’re looking for thanks to the filters.
Instapage’s targeted audience can be easily identified by reviewing the templates for signup forms, event registrations and app downloadings.
Instapage’s main selling factor is its landing-page editor. However, the template can be used in any other state than their default.
DRAG-AND-DROP LANDING PAGE EDITOR
The Instapage editor lets you create unique landing pages, no matter if you use one of the templates or a blank canvas. Instapage’s landingpage editor allows you to be free.
Instapage’s page builder allows you, unlike most other WordPress page builders, to position your elements wherever you want them to be. Instead of being limited to a grid layout of columns and rows-based structures, your items can be moved anywhere on the page — even on top of one another.
It can be difficult to feel free and have no restrictions. Instapage offers helpful markers and grids that you can use to move items around your page. It also makes it easy for you to line up page elements if necessary.
A nice feature in page builders is the ability for you to move items around. The distance between the item and any other content on the page is displayed. This makes it very easy for perfectionists, such as page designers, to position their elements. You can drag and drop items to move them around on the page. They are then gently snapped to their underlying grid layout.
While you may ignore this grid or other indicators, it can help to have some direction when placing page elements.
You can preview your landing page in a new browser tab at any time while working in the page builder by clicking the preview button. The page builder uses a WYSIWYG interface so you don’t need to preview it as often. It should look exactly the same in the editor once it’s published.
Instapage allows you to easily modify the pages’ elements using its page builder interface. When you select an item on the page, it displays a few settings and an edit button.
By clicking the edit button, you can see the item’s properties in the side panel and make changes that go beyond what’s available on the floating toolbar.
Instapage’s time-saving feature is great if you plan to create multiple landing pages, either for your clients or yourself. Instablocks is a feature that allows you to create a library of reusable assets, or blocks, that you can insert into any of your landing pages.
For example, you could create a block of testimonials with positive feedback from customers and save it to Instablock. This allows you to insert Instablocks into landing pages whenever you need them.
Instablocks are also useful for creating page headers, footers and calls-to-action. Furthermore, Instapage includes a variety of Instablock templates that you can use as starting points for your own assets.
You might be curious if it is possible to update an Instablock within the library and have those changes automatically applied in all instances of that Instablock on your published pages. Instapage Enterprise must be upgraded to get the Global Blocks function.
LANDING PAGE WIDGETS
Instapage widgets are a quick way to add elements to your landing webpage designs. Click on any of the widget icons located in the Instapage editor’s sidebar menu and drag it onto your canvas.
You can then move it around the page and begin editing its appearance and content. You can also determine the action associated with a widget.
While there are some useful options, the widget selection is probably Instapage’s weakest point, especially when compared to WordPress page builders like Divi Builder and Elementor. Instapage lets you add the following widgets onto your landing pages.
- Horizontal and Vertical lines
- HTML widgets
You can use a modern WordPress page-builder plugin to add readymade sliders and testimonials to your pages.
Instapage allows you to create your own testimonial panels or pricing tables by combining text, image and headlines widgets. However, it is not as easy as adding a purpose-built widget to your pages. Pre-built pricing and other elements are available in the page templates. However adding them to your pages can be more difficult than using pre-made widgets that can be dragged and dropped onto your pages.
Instablock is a feature that allows you create elements, such a pricing table or call to action, and save them for future use.
MOBILE-FRIENDLY PAGE DESIGNS
Instapage defaults all landing pages are mobile-friendly. In the editor, however, you can switch to the mobile version of the page you are working on, and make changes that only mobile customers will see.
Instapage supports the idea to display slightly different versions on landing pages depending upon whether people are using a smartphone or desktop. Two completely different versions of the same page cannot be created. Instead, you can simply hide elements that you don’t want mobile users to see.
Instapage has a very powerful page builder. The interface is simple and easy to use. It also allows for a lot more flexibility in positioning items. If you need help aligning your pages elements, it will also provide helpful guidance. The lack of pre-built elements or widgets is disappointing, but most items can be created by hand and saved for later use.
LANDING PAGE PUBLISHING OPTIONS
After you’ve created a landing page with Instapage, you have a few publishing options, which include:
- You can publish it at your own domain.
- It is published to a WordPress site using a free plugin.
- It was published on Drupal’s website.
Instapage demo domains are also available for testing landing pages. However it is not recommended that campaigns be run on landing pages published in this fashion. Instead, you should register another domain.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
You can publish an Instapage page from your WordPress website in minutes. After you have installed the free plugin, all that is required to link your WordPress site with your Instapage Account is to enter a few easy-to-remember details.
After linking your WordPress website with Instapage, you can select the landing page that you want to publish from the list of options. Instapage landing pages should be accessible through a dropdown menu within your WordPress dashboard.
Instapage pages can be added to WordPress websites as landing pages, 404 error pages or homepages.
Once you have chosen a page, entered a URL and clicked the Publish button, you should be able view that landing page in your WordPress website. You can publish landing pages to a Drupal website following a similar process. Download Instapage File
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
Not only can you publish landing pages to a WordPress or Drupal website, but you can also make them available online with a domain name that has been registered.
Instapage contains instructions for many of most popular registrars. These will assist with connecting your domain quickly to your Instapage Account. Additionally, the website contains extensive documentation that explains the process in greater detail.
Instapage accounts can be connected to unlimited domains and subdomains. You can publish up to 30 landing pages experiences on the Enterprise or Business plans.
You can also download landingpages and share with Instapage members, who can edit and then publish them in their own accounts.
INSTAPAGE INTEGRATION OPTIONS
Instapage landing webpages can be connected to a number of third-party services such as email marketing, analytics software and webinar providers. To collect payments online, connect your landing pages to a Shopify ecommerce store or PayPal if you want to promote products with Instapage.
Zapier integration is also possible with Instapage to allow you to connect landing pages to more services and apps. If you want to connect your landing pages to a specific service, read the integration documentation to see if it’s possible with Instapage.
TRACKING, TESTING AND REPORTING
Once you publish a landing site, you can track its performance. You can use the heatmap tool built into your browser to track what visitors did when they viewed your pages. This includes where they clicked and how far they scrolled.
If your landing page doesn’t generate as many leads, the heatmap might reveal potential issues such as buttons that visitors aren’t recognising as buttons or forms that are too far below the page’s main scrolling area.
You can view heatmaps of your pages and other analytics data to monitor their effectiveness. Google Analytics integration gives you even more insight into how pages perform.
Instapage offers the ability to perform A/B test on landing pages to improve conversion rates. The controls allow you to create a copy of your landing page and then make any changes to it, such as changing call to action or the call to actions. Instapage will show you the different versions of your page so that you can see which version is most effective.
OTHER FEATURES OF INSTAPAGE
We’ve seen the Instapage templates, the ease of creating landing pages and publishing them, along with a few other features that you can do using this tool.
Instapage on the other hand has many more features that have made it one the most popular and effective landing page creator and lead generation services.
These are just a few of the characteristics:
- The ability for multiple users to collaborate on a project and work on the same landing pages while keeping track of communication and changes made.
- Integration with Google AdWords is possible to view advertising data on your Instapage dashboard.
- This large online documentation library will assist you in getting the most from Instapage.
- Google AMP landingpage creation support is available.
Visit the plans page to see the full list of Instapage features. Download Instapage File
This review should have helped you decide if Instapage is right to you. If you’re not convinced, you can take advantage of the 14-day trial to see if it is right for you. You will need to enter your payment information in order to be billed automatically when the trial expires. Cancelling is easy.
Instapage is available in two forms if the trial appeals to you.
Instapage Business Plan is available. It costs $199 a month or $149 if it’s paid annually. Annual payments require a one-time payment of $1,788, but offer a 25% discount over monthly payments.
You can also choose a custom Enterprise Plan that is customized to your specific needs and priced according to your configuration. Your customized Enterprise plan will then be created after a consultation with the sales staff.
You can see the Instapage pricing page and what you get with the Enterprise plan.
Instapage Pros and Cons
Instapage is an effective tool for creating landing pages, and generating leads. But is it right for me?
Before we wrap up the review, here’s an overview of Instapage’s top features as well its potential drawbacks.
- You will find a variety of professionally-designed landing page templates.
- Your landing pages will allow you to transfer files and sell product.
- This is a simple, but effective landing page creator.
- Publishing landing pages is easy with many options.
- A wealth of data and tools are available to assist with optimizing your pages.
- Instapage features that are ideal for client collaboration and teamwork
- Excellent mobile support to assist you in creating mobile-friendly landing pages.
- There are many helpful resources online, and you can also get support via live chat.
- There are not as many landing page templates available as with other tools like Leadpages.
- A business plan covers 30,000 unique visitors per year, 30 published landing-page experiences, five workspaces, five team members, and five workspaces.
- The high price makes it difficult for website owners with little experience.
These features and drawbacks will help to decide whether Instapage can be your best landing page builder.
Final Thoughts Download Instapage File
Instapage can be used to create landing pages and publish them, as you will see.
The advanced page builder and starter templates will make it easy to create the perfect landing pages for your project.
The WordPress integration is well-implemented, so publishing landing pages on your WordPress website is simple with Instapage and its free plugin. However, as previously discussed, publishing landing pages on your own domains is just as simple if you don’t want to publish them on your WordPress website. Instapage takes care all of your hosting requirements.
Instapage is suitable for a wide range of projects due to its ability to deliver downloads and collect leads through landing pages, as well as integrate your pages with a variety of third-party services. However, there are limited options to sell products directly from your landing pages.
Although it has some great features, the biggest hurdle will be deciding whether $149 or more per monthly is worth it for a landingpage builder. Instapage is highly recommendable if you can.
You can have access to Divi for $89. If you are an existing WordPress user or planning to begin, the Divi theme is a powerful page builder tool that includes many templates and split-testing features. Although you will need web hosting in order to put your website online, there are many great low-cost options.
Divi and other WordPress page builders may not have everything that Instapage does. WordPress-based configurations are more affordable if you want to only publish a few pages to increase your blog subscribers, or promote your side hustle. Then, if your project takes off, you might want to consider switching to Instapage.
Instapage is the right choice if you feel you have the skills to create landing pages. Download Instapage File