If you want to start creating effective landing pages to generate more leads and sell more products, you’ve probably heard of Instapage. Customer Badges Instapage
This product certainly looks capable, with a strong page builder tool and a professional collection of modern landing pages templates. Is it, however, as good as it appears? What about creating conversion-focused landing sites with minimal effort? It is also worth the price.
These are some of the questions we’ll be asking in this Instapage evaluation.
This review will help to decide if Instapage can be used for your project. We’ll cover the main features, as well as how it feels to use.
Let’s get started…
Instapage Video Review
Instapage, a cloud-based platform, includes everything you need for creating and publishing landing pages.
Instapage is a tool that allows you to create conversion-focused landing sites, no matter if you have a website or not. It can help you get more leads, sell more products or encourage other actions from your visitors.
There’s no need for any coding or design experience, because Instapage’s features truly simplify the process of creating effective landing pages — regardless of what you’re trying to promote. Heatmaps, analytics, and split-testing tools, for example, allow you to use visitor data to improve the effectiveness of your landing page designs.
Let’s start with the most important section, which covers Instapage’s capabilities, how they interact, and whether Instapage makes it easy to use.
A library of customizable templates – With more than 80 high-quality templates, you won’t ever have to start from scratch again.
Intuitive landing page editor –Instapage’s drag-and-drop page builder interface is powerful yet simple to use, whether you want to start with a blank canvas or edit one of the many templates.
Instapage is a powerful form builder. It allows you to easily create custom forms that collect user information.
Useful widget selection — in addition to the forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
Tracking & reporting — Use the integrated analytics, heatmaps and A/B-testing tools to quickly assess what is and isn’t working on your landing pages, then optimize them for improved results.
Integration options — Using Zapier, Instapage can connect to a wide range of services, including email marketing platforms, WordPress, and many others.
Hosted system –Instapage hosts everything on its own, instead of using a WordPress plugin. Your account is able to create landing page for multiple websites or projects. Instapage allows you to publish landing pages quickly on your WordPress website.
Instapage’s price details will be addressed later in this review. However, if this sounds right for you, the 14 Day Free Trial is available .
Anyone looking to create a landing page with Instapage should find the above Instapage overview appealing.
But how well have those features been put in place? Do they live up the hype? We will explore Instapage’s key features.
Instapage claims more than 200 templates. But, browsing the library revealed only 80.
Some templates, like the thank-you page templates, weren’t full landing page options. Don’t let the headline number of over 200 templates influence your decision.
You can see that the templates are high quality and serve a wide range.
The filters allow you to quickly search for the right type of template when creating a landing page.
The templates that cover signup forms, product sales, event registrations, app downloads, and product sales can give you a clear idea of Instapage’s target market.
Instapage’s main selling feature is its landing pages editor. This means that you don’t have to use the templates in their default state. Or even use a template at any time.
DRAG-AND-DROP LANDING PAGE EDITOR
You can create your own landing page using either one of the templates or a blank canvas. Instapage’s landingpage editor allows you to be free.
Instapage’s page builder, unlike even the most advanced WordPress page builders, allows you to position your elements anywhere on the page. You don’t have to stick with a grid layout or a row- and column-based structure for your pages. Instead, you can move the elements on your page anywhere on the canvas.
It can feel overwhelming to be free from any restrictions and allow for complete creativity. Instapage makes it easy to arrange your elements on the page by providing helpful grids and markers that you use when you move items about the page.
The best thing about the page builder is its ability to show the distance between items and other pages. This makes it easier for perfectionists when positioning their page elements. Additionally, items can be gently snapped to the grid layout by being dragged and dropped around the page.
This grid and the other indicators can be ignored, but it is helpful to have some guidelines when you arrange page elements.
Click the preview button to preview your landing pages in a new tab while you work in the page builder. Because the page builder is WYSIWYG, you don’t have to view your design as often as it appears in the editor.
The elements that comprise your pages are easily customizable using the Instapage page builder interface. An edit button and a few settings can be found when you select an item from the page.
You can edit the properties of the item by clicking the edit link.
Instapage has a wonderful time-saving feature if you intend to create multiple landing sites for clients or yourself. You can make a list of reusable assets and blocks to insert into your landing pages with Instablocks.
A custom testimonials block could be created with positive feedback by your customers. You can save it as an Instablock. Then, whenever you need to include testimonials on a landing page, you can quickly insert that Instablock into the page.
Instablocks may also be used for page headers, feeters, calls-to action, and other pages that you create with Instapage. Instapage also includes many Instablock templates you can use to create your own assets.
If you’re wondering if you can update an Instablock in the library and then have those changes automatically applied to every instance of that block in your published pages, the answer is yes. Instapage Enterprise must be upgraded to get the Global Blocks function.
LANDING PAGE WIDGETS
Instapage widgets make it easy to insert various elements into landing page designs. Click on any of the widget icons located in the Instapage editor’s sidebar menu and drag it onto your canvas.
The widget can then be moved about the page and edited. A widget can be assigned an action, such as when a button gets clicked.
While there are some useful options, the widget selection is probably Instapage’s weakest point, especially when compared to WordPress page builders like Divi Builder and Elementor. Instapage lets you add the following widgets onto your landing pages.
- Horizontal, Vertical and Horizontal Lines
- HTML widgets
Instapage can be used to create your own pricing and testimonial panels. This is possible by using the combined text, image, title, and headline widgets. However it is less efficient than being able to add a readymade purpose-built widget directly to your page. Although there are pre-built pricing charts and other elements included in page templates, it is not as easy to add them to your pages as having ready-made widgets.
Instablock’s feature, mentioned earlier, allows you the ability to create elements (such as a pricing list or call for action) and then save it so that it can be reused on any page.
MOBILE-FRIENDLY PAGE DESIGNS
By default, all landing pages created by Instapage are mobile-friendly. You can change to mobile view in the editor and make any changes only mobile users can see.
Instapage supports the concept of different landing pages for smartphone and desktop users. However, you can’t make two completely different versions of a page. Instead, you can simply hide elements that you don’t want mobile users to see.
The Instapage page builder is extremely powerful. The interface is extremely easy to use. Although it is disappointing to not have pre-built elements or widgets, you can still create them yourself and save them for later.
LANDING PAGE PUBLISHING OPTIONS
Instapage gives you several publishing options once you have created your landing page.
- You can publish the article on your own domain.
- It is published on a WordPress website using a free plugin.
- It was published by Drupal.
Instapage demo domains are also available for testing landing pages. However it is not recommended that campaigns be run on landing pages published in this fashion. Instead, you should register another domain.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
It’s very easy to create an Instapage Landing Page on your WordPress Website. After installing the free plugin, you’ll need to link your WordPress site to your Instapage account by entering a few easily accessible details.
After connecting your WordPress site and Instapage account, it is easy to choose the landing page you want published on your website from the options. You can access any landing pages you’ve published in Instapage via a dropdown menu from your WordPress dashboard.
Instapage pages are published to WordPress websites. You have the option of making them a landing page, error page or homepage.
After selecting a page to publish, you will be able see the landing page on your WordPress site. The process for publishing landing pages on a Drupal site is similar. Customer Badges Instapage
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
A domain name that you’ve registered can be used to publish landing pages on WordPress or Drupal websites.
Instapage has instructions for most of the most popular domain registrars to help you connect your domain to your Instapage. Additionally, the website contains extensive documentation that explains the process in greater detail.
Instapage gives you the ability to connect unlimited numbers of domains and/or subdomains to your Instapage account. This allows you to publish up-30 landing page experiences at one time on the Enterprise and Business plans.
You can also download landing pages and share them with other Instapage users, who can then edit and publish them in their accounts.
INSTAPAGE INTEGRATION OPTIONS
Instapage landingpages can be linked to third-party tools such as email marketing and analytics software. Connect your landing pages to Shopify or PayPal to receive payments online.
Zapier can be used to link your landing pages with even more services and apps. Instapage can be used to link your landing pages to specific services. Please review the integration documentation.
TRACKING, TESTING AND REPORTING
Once you have published your landing page, you can start tracking its performance. You can use the heatmap tool built into your browser to track what visitors did when they viewed your pages. This includes where they clicked and how far they scrolled.
The heatmap can help you identify potential problems with your landing page. For example, buttons your visitors don’t recognize as buttons, or forms that are too far down your page beyond where most of your audience scrolls.
To monitor the effectiveness of your pages, heatmaps can be used to show conversion rates and other analytics data. Integrating with Google Analytics provides you with even more information about how your pages perform.
Instapage also allows you to run A/B tests on your landing pages to help you get even more conversions from your visitors. You can create a copy using the controls. Then, you can make changes to the new landing page, such changing the call for action. Instapage will show you the different versions of your page so that you can see which version is most effective.
OTHER FEATURES OF INSTAPAGE
We’ve seen Instapage’s various templates, how easy it is for you to create landing pages and publish them. There are also a few other things that you can do with the tool.
Instapage on the other hand has many more features that have made it one the most popular and effective landing page creator and lead generation services.
These characteristics can be described as follows:
- The ability to allow multiple users to collaborate on a single project and work together on the same landing page while keeping track and communicating with each other.
- You can integrate with Google AdWords and view advertising data from your Instapage dashboard.
- Large online documentation library that will help you make the most of Instapage.
- Google AMP landingpage creation is supported.
Check out the plans page for a full list of Instapage functions. Customer Badges Instapage
This review should have given you a good idea of whether or not Instapage is right for you. The trial offer allows you to test it free of charge for 14 days. To access the trial, you must enter your payment information so that you can be automatically billed when it expires, but canceling is simple.
Instapage is available in two forms if the trial appeals to you.
Instapage Business is one option. It costs $199 per monthly or $149 per calendar year. A one-time payment, $1,788, is required to secure your account. This will save you 25% over monthly payments.
You can also choose a custom Enterprise Plan that is customized to your specific needs and priced according to your configuration. Following a call with the sales team, your personalized Enterprise plan will be configured to meet your needs.
The Instapage pricing pages will show you exactly what the Business plan includes and the extras that Enterprise customers have.
Instapage Pros and Cons
Instapage is a powerful tool for creating landing pages and generating leads, but is it right for you?
Before we close our review, let’s take a look at some of Instapage’s greatest features and drawbacks.
- A great selection of professional-looking landing site templates.
- Your landing pages will allow you to transfer files and sell product.
- Easy to use, yet powerful, landing page generator.
- There are many options available for publishing landing pages.
- There is a wealth of reporting data and tools available to assist you in optimizing your pages.
- Features that make Instapage ideal for teamwork and client collaboration.
- Mobile support is available to help you create mobile-friendly landing pages.
- You will find a lot of useful online documentation and a live chat support channel.
- There aren’t as many templates for landing pages as there are for other tools such as Leadpages.
- A business plan covers 30,000 unique visitors per year, 30 published landing-page experiences, five workspaces, five team members, and five workspaces.
- Its high cost makes it inappropriate for inexperienced website owners.
These are the advantages and disadvantages that will help you decide if Instapage is the right landing page builder.
Final Thoughts Customer Badges Instapage
Instapage is a highly capable landing page maker and publishing tool.
The advanced page builder and starter templates will make it easy to create the perfect landing pages for your project.
Instapage’s free plugin makes it easy to publish landing pages on WordPress websites thanks to the WordPress integration. You can also publish landing pages from your own domains as well, just like we mentioned previously. Instapage takes care of all your hosting needs.
Instapage can be used for many projects because it allows you to download and collect leads via landing pages. You can also integrate your pages with third-party services. Some readers may be put off though by the limited possibilities for selling products directly through your landing page.
Although Instapage has many amazing features, the key stumbling block is deciding whether it’s worth spending $149 per Month on a landing site builder. If you can, Instapage is highly recommended.
If you already use WordPress or are planning to start, you can get access to the powerful Divi theme, which includes an impressive page builder tool, a large and growing library of templates, and split testing features, for just $89. You will need to pay web hosting to get your website online. However, there are excellent, low-cost web hosts.
Divi and other WordPress pages builders may not have all the features that Instapage has. WordPress-based configurations may be better if you’re only planning to publish a few landing sites to increase your blog subscribers or promote your side business. Then, if your project takes off, you might want to consider switching to Instapage.
Instapage, however, should be on your top list if it’s something you want. Customer Badges Instapage