If you want to start creating effective landing pages to generate more leads and sell more products, you’ve probably heard of Instapage. Add Subdomain To Instapage
This product sounds great, with professional-looking landing page templates and an excellent page builder tool. Is it, however, as good as it appears? It will help you to create conversion-focused landing webpages with minimum effort. It is also worth the price.
These are the questions that we will be answering in our Instapage review.
This review will help to decide if Instapage can be used for your project. We’ll cover the main features, as well as how it feels to use.
Let’s get started…
Instapage Video Review
Instapage is a cloud-based platform which includes everything needed to create and publish landing pages.
Instapage is a tool that allows you to create conversion-focused landing sites, no matter if you have a website or not. It can help you get more leads, sell more products or encourage other actions from your visitors.
Instapage’s features are easy to use, so you don’t need any design or programming experience. Split-testing tools and analytics are just a few of the many features that Instapage offers. They allow you to use visitor information to increase the effectiveness your landing page designs.
Before we get to the important section that covers exactly what Instapage can do, how those features interact, and whether or not Instapage is simple to use, here’s a quick rundown of why you might choose this landing page builder:
You can access a library of high-quality templates that you can customize — There are over 80 templates available to choose from so you don’t have to start again or search for inspiration for your next landing page.
Intuitive landing page editor –Instapage’s drag-and-drop page builder interface is powerful yet simple to use, whether you want to start with a blank canvas or edit one of the many templates.
Effective form builder — Instapage makes it simple to create detailed custom forms for collecting user information to ensure you’re capturing the right type of leads with your landing pages.
Useful widget selection — In addition to the forms you can easily add other elements such as images or videos to your landing pages.
Tracking and reporting – With the built in analytics, heatmap and A/B test tools, it’s easy to quickly see what’s working and how you can optimize your landing page for better results.
Integration options — Instapage uses Zapier to connect to many services, including email marketing platforms, WordPress and many other.
Hosted system –Instapage hosts all of your content independently from your WordPress website. Your account is able to create landing page for multiple websites or projects. Instapage, however, allows you quickly to publish landing page on your WordPress website.
We’ll get to the pricing details of Instapage later on in this review, but, if this sounds like the tool for you, there’s a 14-day free trial available.
Instapage’s overview should appeal to anyone who is looking for a powerful, yet user-friendly, landing page creator.
But how effective are those features? Is it true that they live up to their claims? Let’s find out by delving deeper into Instapage’s key features.
Instapage’s marketing content claims there are more then 200 templates. But a quick look at the library revealed that there only were about 80.
You might not be able to use all the templates (e.g., the thank you page templates) as full landing pages options.
As you can see, however, the templates that you have access are very high-quality and cover a wide variety of goals.
The filters are a great way to quickly locate the right template for you when creating a brand new landing page.
Look at Instapage templates to get an idea of the target audience. These include signup forms for product sales, event registrations and app downloads.
Instapage’s main selling proposition is its landingpage editor. It allows you to modify the templates and even delete them.
DRAG-AND-DROP LANDING PAGE EDITOR
You can create your own landing page using either one of the templates or a blank canvas. Instapage’s landingpage editor is all about freedom.
Instapage’s page maker allows you to place your elements anywhere on the page, unlike other advanced WordPress page builders. Instead of being limited to a grid layout of columns and rows-based structures, your items can be moved anywhere on the page — even on top of one another.
It can be overwhelming to not have restrictions and full creative freedom. Instapage helps you to overcome this by displaying helpful grids and markers as you move items around the page. This makes it easy to align your pages elements if needed.
One really nice page builder feature is that as you move an item around, the distance between that item and the other page content is displayed, making it easy for perfectionists to position their page elements. Also, you can drag and drop items on the page to be snapped to an underlying grid layout.
While you are free to disregard this grid and other indicators, it is useful to have some direction when arranging the page elements.
You can preview your landing page in a new browser tab at any time while working in the page builder by clicking the preview button. Because the page builder is WYSIWYG, you don’t have to view your design as often as it appears in the editor.
Instapage makes it easy for you to modify the elements within your pages with its intuitive page builder interface. When you select an item on the page, it displays a few settings and an edit button.
You can edit the properties of the item by clicking the edit link.
Instapage is a great tool for creating multiple landing page templates for clients and yourself. You can make a list of reusable assets and blocks to insert into your landing pages with Instablocks.
One way to do this is to create a custom testimonials section with customer feedback and save it as an Instablock. This allows you to insert Instablocks into landing pages whenever you need them.
Instablocks can also be used to create page headers, footers, calls-to-action, and anything else you can create with Instapage that you want to use on multiple pages. Instapage has a variety Instablock template that you can use for starting your own assets.
You may be wondering whether you can update an Instablock from the library, and have the changes applied to all instances of the block in your published pages. The answer is yes. Instapage Enterprise license is required to access the Global Blocks functionality.
LANDING PAGE WIDGETS
Using the Instapage widgets, you can quickly insert a variety of elements into your landing page designs. To add one to your page click on the Instapage sidebar menu widget icon. The widget will be dropped onto your canvas.
It can then be moved around the page and edited as needed. You can also define the action associated with a widget, such as what happens when a button is clicked.
Although there are many useful options, Instapage’s widget selection is perhaps the weakest part of Instapage, especially when compared with WordPress page builders such as Divi Builder or Elementor. Instapage can be used to add these widgets to landing pages:
- Vertical and Horizontal lines
- HTML widgets
You can add ready-made testimonials, pricing tables and sliders to your pages with a modern WordPress plugin such as Elementor.
Instapage can be used to create your own pricing and testimonial panels. This is possible by using the combined text, image, title, and headline widgets. However it is less efficient than being able to add a readymade purpose-built widget directly to your page. There are some pre-built pricing tables and other elements in the page templates to save you time, but adding them to your pages isn’t as simple as having ready-made widgets that you can drag and drop onto your pages.
Instablock is a feature that allows you create elements, such a pricing table or call to action, and save them for future use.
MOBILE-FRIENDLY PAGE DESIGNS
Instapage makes landing pages mobile-friendly by default. However, in the editor, you can switch to the mobile view of a page you’re working on and make changes that only mobile users will see.
Instapage supports the concept of different landing pages for smartphone and desktop users. But you can’t make completely different pages. You can instead hide elements you don’t want mobile users seeing.
Instapage’s page builder is very powerful. The interface is very easy to use. Although the lack of pre-built elements is disappointing, many items can be easily created and saved to save for later.
LANDING PAGE PUBLISHING OPTIONS
Once you have created a landing site with Instapage you have several publishing options.
- It can be published on your domain.
- It is published using a WordPress plugin.
- It was published by Drupal.
You can also test your landing pages on an Instapage demo domain, but it is not recommended that you run campaigns on any landing pages published in this manner. Instead, you should register another domain.
PUBLISHING AN INSTAPAGE LANDING PAGE ON A WORDPRESS WEBSITE
After connecting your WordPress website and Instapage account, you can simply select which landing page you want to publish on your site from the available options. Any landing pages you created in Instapage can be accessed via a dropdown in your WordPress dashboard.
You can choose to display an Instapage page on your WordPress website as a landing page or a page with 404 errors.
You should be able to view that landing page on your WordPress website once you’ve selected a page, entered a URL for it, and clicked the Publish button. A similar process is used to publish landing pages in Drupal. Add Subdomain To Instapage
PUBLISHING A LANDING PAGE ON YOUR OWN DOMAIN
A domain name that you’ve registered can be used to publish landing pages on WordPress or Drupal websites.
To assist you in quickly connecting your domain to your Instapage account, Instapage displays instructions for many of the most popular registrars. You can also find extensive documentation on the website to help you understand the process.
Instapage lets you connect unlimited number of subdomains and domains. You can publish as many landing page experiences as you like on the Enterprise plan.
You can also download landingpages and share with Instapage members, who can edit and then publish them in their own accounts.
INSTAPAGE INTEGRATION OPTIONS
Your Instapage landing pages can be integrated with a variety of third-party solutions, such as analytics software, email marketing services, and webinar providers. To collect payments online, connect your landing pages to a Shopify ecommerce store or PayPal if you want to promote products with Instapage.
Zapier can be used to link your landing pages with even more services and apps. If you want to connect your landing pages to a specific service, read the integration documentation to see if it’s possible with Instapage.
TRACKING, TESTING AND REPORTING
Once you publish a landing site, you can track its performance. To track the actions of your visitors while viewing your pages, you can use the built in heatmap tool.
If your landing page doesn’t generate as many leads, the heatmap might reveal potential issues such as buttons that visitors aren’t recognising as buttons or forms that are too far below the page’s main scrolling area.
In addition to heatmaps, you can see your pages’ conversion rates and other analytics data to help you monitor their effectiveness. Google Analytics integration provides additional information about your pages’ performance.
Instapage allows you to do A/B testing on landing pages to increase conversions. You can make a copy of a landing page using the controls, then make changes to the new version of the page, such as changing the call to action. Instapage will then display all versions of your page to your visitors so that they can decide which one performs best.
OTHER FEATURES OF INSTAPAGE
We’ve seen Instapage’s various templates, how easy it is for you to create landing pages and publish them. There are also a few other things that you can do with the tool.
Instapage is a popular landing page design and lead generation service that offers a multitude of extra features.
Some of these characteristics are as follows:
- The ability to allow multiple users to collaborate on a single project and work together on the same landing page while keeping track and communicating with each other.
- Integration with Google AdWords is possible to view advertising data on your Instapage dashboard.
- A large online documentation library to help you get the most out of Instapage.
- Google AMP landing page creation can be supported.
Check out the plans page for a full list of Instapage functions. Add Subdomain To Instapage
This review should have given you a good idea of whether or not Instapage is right for you. If you’re still not sure, you can use the trial offer to try it for free for 14 days. To get the trial, enter your payment information. You’ll be automatically charged when the trial ends. Cancelling is also possible.
You can sign up for Instapage if you like the trial.
Instapage Business Plan is available. It costs $199 a month or $149 if it’s paid annually. Annual payments require a one-time payment of $1,788, but offer a 25% discount over monthly payments.
A customized Enterprise plan is also available, tailored to your exact requirements with pricing that suits your configuration. Following a call with the sales team, your personalized Enterprise plan will be configured to meet your needs.
You can view the Instapage pricing page to see what features are included in each Business plan and the additional options available for Enterprise customers.
Instapage Pros and Cons
Instapage is a powerful tool that can create landing pages and generate leads. But are you sure it is right for your business?
Before we conclude our review, we’d like to give you a quick overview of Instapage’s most notable features as well as its potential drawbacks.
- You will find a variety of professionally-designed landing page templates.
- The ability to deliver files and sell products through your landing pages.
- This is a simple, but effective landing page creator.
- There are plenty of options for publishing landing pages.
- You can find a variety of tools and reporting data that will help you optimize your pages.
- Instapage offers many great features for client collaboration and teamwork.
- Mobile support is available to help you create mobile-friendly landing pages.
- There is a lot of helpful online documentation, as well as a responsive live chat support channel.
- There aren’t nearly as many landing-page templates as other tools, like Leadpages.
- 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members are all part of the business plan.
- Its high cost makes it inappropriate for inexperienced website owners.
These advantages and disadvantages will help you decide whether Instapage landing page creator is right for you.
Final Thoughts Add Subdomain To Instapage
Instapage is both a landing page builder as well as a publishing tool.
The advanced page builder and starter templates will make it easy to create the perfect landing pages for your project.
Instapage is a WordPress plugin that makes publishing landing pages easy. Publishing landing pages on your own domain is possible, but it’s not as easy as publishing them on your WordPress site. Instapage takes care of all your hosting needs.
Instapage is suitable for a wide range of projects due to its ability to deliver downloads and collect leads through landing pages, as well as integrate your pages with a variety of third-party services. However, there are limited options to sell products directly from your landing pages.
Although Instapage has many amazing features, the key stumbling block is deciding whether it’s worth spending $149 per Month on a landing site builder. Instapage is highly recommendable if you can.
If you already use WordPress or are planning to start, you can get access to the powerful Divi theme, which includes an impressive page builder tool, a large and growing library of templates, and split testing features, for just $89. While you will need to pay web hosting for your site to go online, there are great web hosts that are affordable.
Divi and other WordPress page builders don’t have the same capabilities as Instapage. WordPress-based configurations are more affordable if you want to only publish a few pages to increase your blog subscribers, or promote your side hustle. Instapage may be an option, but this is only if your project becomes successful.
Instapage is the right choice if you feel you have the skills to create landing pages. Add Subdomain To Instapage